Business News
Basma Fouda Honored With The “Visionaries Award” At The Health 2.0 Conference, Dubai Edition
Basma Fouda , Managing Director of Priceless Health LLC-FZ, has been awarded the “Visionaries Award” at the Health 2.0 Conference – Dubai Edition, held from December 8–10, 2025, at the InterContinental DFC, Dubai, UAE. The three-day international healthcare summit recognized her leadership in advancing technology-enabled, affordable healthcare access and scaling innovative care models across the UAE. The award highlights Basma’s role in leading the strategic growth of PricelessMed, a digital healthcare platform redefining access to premium yet affordable medical services nationwide. Throughout 2025, PricelessMed expanded its footprint across the UAE through structured partnerships with hospitals, clinics, and diagnostic centers—addressing rising out-of-pocket healthcare costs while maintaining high standards of care. A key milestone in this growth journey was the launch of Medical Value Travel (MVT), an initiative designed to provide patients with structured, cost-effective access to world-class treatments beyond borders. The MVT offering reflects a broader vision to simplify complex healthcare journeys while maintaining transparency, quality, and continuity of care. Basma Fouda brings over two decades of healthcare experience, having worked across multinational organizations including Abbott, Novartis, Danone, and 3M. She has collaborated with McKinsey & Company to reshape Novartis Consumer Health’s GCC strategy and with Bain & Company to establish Medcare Hospitals’ first Medical Marketing Division, where she also led the launch of MedZine, the group’s inaugural consumer health publication. Reflecting on the acknowledgement, she stated, “This award represents a year defined by bold decisions, disciplined execution, and an unwavering focus on patient needs. Building PricelessMed from vision to a nationwide platform—and introducing Medical Value Travel—required resilience, trust, and partnership. I see this recognition not as a milestone, but as momentum for what’s next in accessible, value-driven healthcare.” The Visionaries Award underscores Basma Fouda’s leadership in translating strategy into impact—demonstrating how focused execution and innovation can enhance access, quality, and sustainability within the region’s healthcare ecosystem. About Priceless Health LLC-FZ Priceless Health LLC-FZ is a UAE-based digital healthcare company focused on improving access to high-quality, affordable medical services through innovative, technology-driven solutions. The company operates PricelessMed, a rapidly expanding healthcare access platform that partners with trusted hospitals, clinics, and diagnostic centers across the UAE to reduce out-of-pocket healthcare costs while maintaining premium standards of care. With a strong emphasis on transparency, accessibility, and patient-centric design, Priceless Health continues to develop scalable healthcare models that address real patient needs and support more sustainable healthcare delivery across the region. About Health 2.0 Conference The Health 2.0 Conference is a three-day health event that brings together healthcare executives, innovators, entrepreneurs, and policymakers to explore evolving strategies in patient care, digital health, and wellness delivery. Through interactive discussions, case studies, and networking opportunities, the conference highlights transformative practices, accessibility solutions, and scalable innovations in healthcare. With editions hosted in Dubai, Singapore, and Las Vegas, the Health 2.0 Conference serves as a premier platform for advancing global healthcare progress. Learn more at www.health2conf.com .
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- January 15, 2026Business
Home Mobility Solutions Named Best Walk-In Tub Installer in Bluffton, SC by Everything Bluffton
Home Mobility Solutions has been named Best Walk-In Tub Installer in Bluffton, South Carolina by Everything Bluffton , a trusted local magazine highlighting standout businesses and services across the Lowcountry. The recognition was awarded as part of Everything Bluffton’s annual roundup of the best contractors and home service providers in the area. Home Mobility Solutions was selected for its specialized expertise in walk-in tub installations , commitment to safety and accessibility, and consistently high level of care provided to homeowners throughout Bluffton and the surrounding communities. Home Mobility Solutions focuses on helping residents age in place safely and comfortably through professionally installed walk-in tubs and mobility-focused bathroom upgrades. Known for their respectful, consultative approach, the company works closely with homeowners, families, and caregivers to design solutions that support independence without sacrificing comfort or dignity. “We’re honored to be recognized by Everything Bluffton,” said a representative of Home Mobility Solutions. “Our mission has always been to help people feel safe and confident in their own homes, and this recognition reinforces the importance of thoughtful, high-quality mobility solutions.” The Everything Bluffton editorial team cited Home Mobility Solutions’ professionalism, compassionate service, and attention to detail as key factors in their selection. The company stood out for its ability to tailor installations to individual needs while maintaining a clean, welcoming aesthetic that blends seamlessly into Lowcountry homes. Home Mobility Solutions serves Bluffton, SC, and the greater Lowcountry, offering walk-in tubs and home mobility solutions designed to improve daily life and long-term comfort.
- January 15, 2026Business
Toni Reinhart Expands Relocation Services for Mechanicsburg PA Homebuyers
Mechanicsburg, PA - Toni Reinhart , a trusted real estate agent in Mechanicsburg, Pennsylvania, is proud to announce the expansion of her relocation services, designed to provide homebuyers with comprehensive support throughout every step of their move. With the local real estate market evolving rapidly, Toni Reinhart aims to make relocating as seamless and stress-free as possible for residents and families moving to Mechanicsburg. “Relocating can be a complex and overwhelming process, especially for families or professionals moving into a new community,” said Toni Reinhart, founder and lead realtor. “Our expanded relocation services are designed to guide homebuyers through every step, from finding the perfect home to settling into the Mechanicsburg area, with personalized support and local expertise.” Moving to a new city involves more than just purchasing a home. Buyers must navigate neighborhoods, schools, utilities, and local services, all while managing the logistics of the move itself. Toni Reinhart’s relocation services are designed to simplify the transition, helping clients feel confident and informed throughout the process. With years of experience in Mechanicsburg real estate, Toni Reinhart understands the unique challenges that homebuyers face. Her team provides expert guidance on local housing trends, community amenities, and property values, helping clients make informed decisions that align with their lifestyle and financial goals. Toni Reinhart’s expanded relocation services cover every aspect of moving to Mechanicsburg: Personalized Home Search: Homebuyers receive tailored property recommendations based on their needs, preferences, and budget. Neighborhood Guidance: Detailed insights on schools, transportation, local amenities, and community culture help buyers choose the right location. Moving Assistance Coordination: Toni’s team connects clients with reputable movers, storage services, and utility providers to streamline the moving process. Local Orientation: Homebuyers receive information about shopping, healthcare, recreation, and other community services to help them settle quickly. Ongoing Support: Even after the sale is complete, Toni Reinhart remains available to answer questions and provide advice to ensure a smooth transition. Toni Reinhart has earned a reputation in Mechanicsburg for professionalism, reliability, and a deep understanding of the local real estate market. Her commitment to providing personalized attention and expert guidance has made her a trusted partner for homebuyers relocating to the area. “Our clients trust us because we treat each move as if it were our own,” added Toni Reinhart. “From the first consultation to the final move-in, we are dedicated to making the relocation experience as smooth and stress-free as possible.” Time Savings: By coordinating every step of the relocation, homebuyers can focus on settling into their new home. Expert Guidance: Clients receive valuable insights about neighborhoods, schools, and property trends to make informed decisions. Reduced Stress: Professional support helps avoid common relocation challenges, ensuring a seamless transition. Confidence in Decisions: Buyers gain peace of mind knowing they are working with a local expert who understands the Mechanicsburg market. As a locally based real estate professional, Toni Reinhart has an intimate knowledge of Mechanicsburg’s housing market and community offerings. This local expertise allows her to provide homebuyers with tailored advice, helping them find not only a house but also a neighborhood that suits their lifestyle and long-term goals. About Toni Reinhart, Realtor Toni Reinhart is a full-service real estate agent based in Mechanicsburg, PA, specializing in residential sales, relocation services, and personalized homebuyer guidance. With a focus on client satisfaction, local expertise, and professional integrity, Toni has become a trusted partner for individuals and families moving to Mechanicsburg and the surrounding areas. For more information or to schedule a consultation about relocation services, contact 717-420-9199. Discover more information about Toni Reinhart, Realtor here: https://news.marketersmedia.com/toni-reinhart-unveils-new-office-space-leasing-options-for-local-businesses/89178630
- January 15, 2026Business
Health 2.0 Conference Honoree Dipali Lohar Gets Global Visibility In Times Square
Dipali Lohar , CPO at Radin Health and Founder of Mindfulmini & Ideadox, was recognized with the Excellence In Healthcare Award at the Dubai 2025 edition of the Health 2.0 Conference and was recently featured in New York’s Times Square. This accolade follows her recognition at the Health 2.0 Conference, held from December 8–10, 2025, at the InterContinental DFC, Dubai, UAE, where global healthcare experts convened to evaluate pioneering methods aimed at elevating patient care, healthcare efficiency, and professional excellence. Dipali Lohar’s feature in one of the world’s most iconic public locations marks an important milestone for professionals who bridge technological expertise with human-centered healthcare solutions. It emphasizes the transformative potential of digital platforms to enhance patient care, optimize clinical workflows, and support professional excellence. Dipali Lohar is a visionary product leader and strategist with deep expertise in building scalable digital products and healthcare solutions by empathizing with users to create the right product. With a Master’s in Computer Science from California State University and a Master’s in Design Thinking from MIT, she blends technical architecture, data-driven decision-making, and human-centered design to craft impactful solutions. At Radin Health, Dipali has led the development of advanced radiology software—including RIS, PACS, and Dictation systems—integrating AI to enhance diagnostic accuracy, productivity, and clinical performance. Her recognition in Times Square symbolizes the growing international appreciation for healthcare leaders who combine innovation with patient-focused strategies. Her work continues to illustrate how thoughtful product design and strategic leadership can enhance clinical outcomes, streamline healthcare operations, and set new benchmarks for quality care. “Great products are born where empathy meets execution. My mission is to build healthcare technology that feels effortless, designed for the clinicians, teams, and patients who depend on it every day. This recognition is an honor, but the true reward is real progress, raising the standard of care, unlocking efficiency, and empowering healthcare teams across the world. We are creating intelligent workflows that do not just move faster. They make care more accurate, more trusted, and more human.” Dipali’s continued efforts reinforce her dedication to advancing user-centered healthcare solutions, accessibility, and innovation. Through her leadership, Dipali continues to illustrate how strategic product development and empathetic design can enhance clinical outcomes, empower healthcare professionals, and transform patient care delivery. About The Health 2.0 Conference The Health 2.0 Conference is a three-day health summit that brings together researchers, policymakers, and thought leaders dedicated to advancing global health. With upcoming editions in Dubai, Singapore, and Las Vegas, the conference addresses vital themes including nutrition, pharma and therapeutic innovation, cancer care and research, diversity, equity & inclusion in healthcare, and digital therapeutics, among others. Its recognition program honors professionals whose accomplishments highlight outstanding achievement, ethical leadership, and meaningful influence in advancing healthcare globally. For more information about the Health 2.0 Conference and its recognition program, please visit www.health2conf.com .
- January 15, 2026Business
Health 2.0 Conference Honoree Prakash Perumal Celebrated In Times Square
Prakash Perumal , Chief Technology Officer of Radin Health, recipient of the Excellence in Healthcare Award at the Dubai 2025 Edition of the Health 2.0 Conference, was recently featured in New York’s Times Square. This spotlight follows his recognition at the Health 2.0 Conference, held from December 8–10, 2025, at the InterContinental DFC, Dubai, UAE, which convened global healthcare leaders, technology experts, and innovators committed to advancing clinical operations, patient care, and healthcare delivery. Prakash’s Times Square recognition marks a significant milestone for professionals who combine technological expertise with strategic vision in healthcare. It highlights how digital systems, scalable technology solutions, and operational insight can enhance diagnostic accuracy, streamline workflows, and improve overall clinical performance. Prakash Perumal is the Chief Technology Officer of Radin Health, leading the design of advanced enterprise grade radiology technology solutions.. With expertise in cloud infrastructure and large-scale system integration, he has spearheaded multiple digital transformation projects across radiology networks across the world, blending technical precision with innovation and scalability. This recognition symbolizes the growing international appreciation for healthcare leaders whose innovation drives measurable improvements in patient care. Prakash’s work continues to illustrate how strategic leadership and technological expertise can elevate clinical standards, optimize operational efficiency, and deliver meaningful impact across healthcare networks. “I am honored to be recognized by the Health 2.0 Conference and to see this work celebrated on a global stage. This achievement belongs to the Radin Health team and our partners who believe in using technology as a force multiplier for better healthcare. Our goal remains clear: to build resilient, intelligent platforms that support clinicians, protect patients, and drive measurable improvement across healthcare systems.” Prakash’s professional pursuits underscore a sustained commitment to digital healthcare innovation, operational excellence, and scalable technology solutions. Through his leadership, Prakash exemplifies how strategic application of advanced systems can transform healthcare delivery, enhance outcomes, and empower professionals in clinical environments. About The Health 2.0 Conference The Health 2.0 Conference is a three-day global summit uniting physicians, researchers, policymakers, and healthcare leaders to explore advancements shaping the future of care. With upcoming editions in Dubai, Singapore, and Las Vegas, the conference emphasizes collaboration, knowledge exchange, and innovation in clinical care and digital health. Through expert-led keynote sessions and panel discussions, it offers actionable insights into emerging healthcare trends. Its recognition program celebrates professionals whose work demonstrates excellence, integrity, and meaningful impact. For more information about the Health 2.0 Conference and its recognition program, please visit www.health2conf.com .
- January 15, 2026Business
ShiftUp Receives 2025 Global Recognition Award For Autonomous Salesforce-Based Revenue Intelligence
ShiftUp has earned a 2025 Global Recognition Award for changing how enterprise sales teams utilize intelligence tools through autonomous artificial intelligence technology, demonstrating how the organization has elevated expectations in the revenue sector. The Phoenix-based company launched this year with a platform that removes traditional implementation barriers, helping business-to-business revenue teams move away from reactive selling practices that often reduce efficiency and predictability. The award recognizes the impact of a system designed to operate within existing Salesforce environments, influencing how sales leaders approach time-to-value and operational consistency. Photo Courtesy of ShiftUp The company has developed what it describes as the first fully autonomous, native Salesforce AI revenue platform, which requires no configuration and deploys in under 24 hours, allowing enterprises to begin using it almost immediately after approval. This approach addresses the longstanding fragmentation in sales intelligence by enabling organizations to transition from manual processes to automated revenue operations that are integrated within their core systems. ShiftUp secured $3 million in seed funding and entered the Salesforce AppExchange early in its lifecycle. It now serves enterprise clients with annual revenue of $50 million plus, with documented results including $58 million in new revenue attributed to the platform. Building New Implementation Standards ShiftUp focuses on one of the most persistent challenges in enterprise software: The slow and complex implementation work that prevents organizations from realizing value quickly and consistently. Traditional sales intelligence platforms often require extensive configuration projects, complex integration efforts, and continuous technical maintenance that absorb resources that leadership would prefer to invest in strategy and customer engagement. The ShiftUp platform embeds its intelligence directly within Salesforce, so customers do not need additional tools, separate environments, or layered configuration projects before sales teams can use the product in their daily work. The platform operates autonomously within existing Salesforce workflows, managing account research, opportunity discovery, stakeholder mapping, and sales planning without requiring constant manual setup or repeated engineering intervention. This native approach addresses adoption problems that have limited the use of many sales tools, because those tools frequently push teams away from familiar systems and into interfaces that feel disconnected from daily routines. Revenue teams receive complete opportunity insights within their standard customer relationship management screens, transforming Salesforce from a record-keeping system into a practical engine for identifying pipeline and opportunities, prioritizing accounts, and guiding sales to accelerate revenue. The reduction in implementation friction also influences how organizations plan technology investments, since leaders can approve advanced capabilities without committing to long and uncertain projects that may not deliver measurable gains. Sales and revenue executives gain confidence that new functions will be integrated into existing workflows within a day. That confidence encourages them to experiment with new capabilities and then expand usage based on evidence rather than expectations. This transparent and traceable connection between deployment and realized value was a significant factor in the award decision, because evaluation criteria placed weight on practical results and operational efficiency rather than on technical claims. Advancing Predictive Revenue Intelligence and Acceleration ShiftUp built proprietary models that surface revenue opportunities before traditional buying signals appear, and that extended visibility reshapes how sales teams structure their calendars and priorities. The predictive capacity addresses a longstanding pattern of reactive selling, where teams wait for explicit intent signals and then enter competitive, late-stage cycles in which margins and win rates often deteriorate. Earlier insight into potential deals enables teams to frame conversations, educate stakeholders, and present value more effectively, strengthening pipeline quality and improving the likelihood of favorable outcomes. The company introduced the concept of revenue acceleration, which moves beyond simple data aggregation and into structured opportunity planning that ranks accounts and prescribes actions with clear reasoning for each recommendation. The platform reviews multiple data sources and patterns, then provides guidance on which accounts to prioritize, which contacts to engage, and which key points to emphasize at each stage of the relationship, ensuring activity is aligned with defined objectives. Sellers begin each day with a focused plan that connects high-level account choices with specific next steps. That connection helps teams reduce time spent on research while increasing time spent in conversations that advance customer decisions. The platform also differs from traditional approaches because it automates the entire intelligence workflow, rather than adding isolated features on top of manual processes that users must manage themselves. Sales teams receive suggestions about timing, communication channels, and messaging tailored to each contact and industry, as well as reference points that help them justify proposals with concrete numbers and contextual evidence. Those capabilities run in the background while users remain inside Salesforce, allowing them to experience a steady flow of relevant recommendations within their existing environment, rather than having to learn a separate, complex system. Final Words ShiftUp has set a clear standard in revenue technology by showing that an autonomous AI platform can be deployed in a single day and can continue to operate without ongoing configuration burdens for internal teams. The organization has adjusted expectations around speed and simplicity in enterprise deployments, and its performance has led technology leaders to re-evaluate complex architectures that often slow adoption and make outcomes harder to track. The results achieved with a varied group of enterprise clients indicate that organizations no longer need to choose between advanced analytical capability and quick time to measurable value, because they can now pursue objectives within a unified environment. The Global Recognition Awards process involves a detailed review by sector experts who evaluate leadership, innovation, service, and sustainability using consistent criteria across industries. ShiftUp met these criteria with evidence of performance and impact that could be traced from platform deployment through to documented revenue results and changes in operational practice. “ShiftUp has fundamentally reimagined what autonomous sales intelligence means for enterprise organizations,” said Alex Sterling, spokesperson for Global Recognition Awards, who noted that the award reflects technical strength and the removal of obstacles that previously limited adoption. “The organization has addressed practical implementation challenges and improved everyday usability for sales teams, and this combination of measurable results and straightforward operation is the reason it has received a 2025 Global Recognition Award.” About Global Recognition Awards The Global Recognition Awards is an international organization that recognizes exceptional companies and individuals who have made significant contributions to their respective industries.
- January 15, 2026Business
Venture X San Antonio Northwest Hosts January Edition of Last Thursday’s Networking Breakfast
San Antonio, Texas, January 8, 2026 — Venture X San Antonio Northwest announces the upcoming Last Thursday’s Networking Breakfast event scheduled for January 29, 2026, at their San Antonio Northwest location. This monthly gathering aims to bring together entrepreneurs, founders, professionals, and business-builders to foster meaningful connections and collaboration as the new year begins. The January edition of this popular networking event will emphasize starting 2026 with purpose, momentum, and powerful connections. Attendees will have the opportunity to engage in more than casual conversation; the event is designed to facilitate the exchange of ideas, generate referrals, and translate goals into actionable plans. It provides a platform for expanding professional networks and increasing business visibility within the San Antonio community. A featured presentation will be delivered by Ralph Peña of Ralph Pena & Associates, Allstate Insurance Company. Peña will address the topic “Rising Rates? How to Take Control of Your Insurance,” offering practical strategies to help attendees manage insurance costs effectively. Key points will include understanding the difference between value and price, structuring coverage for asset protection, and the importance of regular policy reviews to avoid unexpected expenses. Attendance at the event is free, and participants will be provided with breakfast and coffee. Venture X San Antonio Northwest invites small and large business professionals interested in growing their networks and gaining valuable insights to register through the event’s official Meetup page. For those looking to begin the year surrounded by motivated, like-minded individuals and to gain practical knowledge on managing insurance in a changing economic landscape, this event presents a timely opportunity. Register for the Last Thursday’s Networking Breakfast January edition at https://www.meetup.com/last-thursdays-networking-breakfast/events/306487678/?utm_medium=referral&utm_campaign=share-btn_savedevents_share_modal&utm_source=link&utm_version=v2&member_id=374803549 to secure a spot.
- January 15, 2026Business
Boris Mizhen Discusses the Holiday Shift Toward Online Shopping
Renowned business strategist and property developer Boris Mizhen has outlined the key factors driving the significant increase in online shopping during the holiday season. Surprisingly, these trends are not rooted in convenience, or even an aversion to crowded superstores. Seasonal shopping entails jam-packed malls and bustling downtown market streets, but this year more and more consumers are turning online. The engine behind change in this case is an increasingly sophisticated online marketing presence. According to Boris Mizhen , the significance in this year’s shift lies in big data. It is cheaper to collect and process data, making it easier to use tools such as predictive modeling and real-time ads to target audiences and make highly efficient use of advertising spending. Online ads are engaging, emotional, entertaining, and relevant – and they are encouraging more shoppers to buy via the Internet this season. Mizhen also has noted that marketers have become more skilled at educating consumers. From captivating online video ads on YouTube to targeted mobile advertising, customers are soaking up information, taking advantage of sales, and collecting more knowledge of the products they want to buy, which creates a more purposeful shopping experience for consumers – and helps to develop trust between retailers and buyers. Marketers are savvier this holiday season, but consumers are as well. Online purchasing is more popular not just because it makes sense, but also because, “it facilitates a heightened, more rewarding experience for buyers,” says Mizhen. “Online shopping will probably never make storefronts obsolete, but for the businesses that can stay on top of the trends, the holiday season looks bright.” 2015 proved to shoppers and retailers that marketing trends are changing to mobile and online devices. Today, everyone is plugged in as the online world has become remarkably accessible. According to the Pew Research Center, nearly two-thirds of Americans own smartphones, and there are a shocking 1 billion tablet users globally. According to Google, last year’s growth in Christmas sales from smartphones and tablets rose by 55 percent. A large chunk of the world is online, engaging, learning, and shopping – a fact that marketers have recorded and strategized for. Mizhen , who has founded multiple companies, has been guiding marketers and businesses towards making use of these trends. It is the industries that build the most sophisticated Internet presence that have been able to reap the rewards of the exponential increase in online usage. A responsive mobile site and a dynamic online marketing strategy that includes social media, sophisticated online ad placement, and solid data analysis is the magic formula for optimizing this shift in holiday shopping. Boris Mizhen is an established property developer, entrepreneur, and philanthropist who has led a successful career in real estate and online marketing due to a high instinct in business management. Throughout his career, he has founded numerous online companies and is sought-after by industries and individuals seeking ground-breaking marketing and various Internet services. A Connecticut native, Mizhen now lives in New York City where he continues to help people in real estate development across the North East of America. Boris Mizhen has contributed much time and resources to charitable organizations such as the Jewish Foundation of Greater New Haven and Chabad of the Shoreline. Having taken inspiration from revolutionaries like Steve Jobs and Elon Musk, he remains a driving force in providing assistance to people through various services. Boris Mizhen - Property Developer and Philanthropist: http://borismizhennews.com Boris Mizhen (@bmizhen) - Twitter: https://twitter.com/bmizhen Boris Mizhen - Facebook: https://www.facebook.com/bmizhen
- January 15, 2026Business
Daniel Yomtobian Discusses Brand-Building Opportunities Emerging from Pandemic Disruptions
The coronavirus pandemic has shaken the global economy, disrupted supply chains worldwide, and dramatically altered everyday life, creating new opportunities for brands to strengthen their market presence. Faced with an unprecedented business environment and lacking a playbook for situations like this one, companies initially focused on survival and preparation for the recession that would inevitably follow. However, history has shown that disruptive events and economic downturns can also create opportunities for brands to raise their profile, attract new customers, and foster loyalty, notes seasoned entrepreneur and prominent digital media professional Daniel Yomtobian , He adds, “Despite the extremely challenging and uncertain business climate, the shift in consumer behaviors offers brands the chance to emerge stronger in the post-pandemic world. Even though most companies have trimmed their advertising budgets, they can still benefit by adapting their strategies to reach target audiences with the right message through the right channel.” While stay-at-home orders and social distancing measures have been relaxed, it is widely expected that they will have a long-term impact on shopping habits and leisure activities. One of the most notable outcomes of the pandemic has been its impact on online shopping: according to a recent IBM report, the public health crisis has accelerated the shift to e-commerce by about five years. In the United States alone, 62% of consumers now shop online more than they did pre-COVID, and the figure on a global scale is 49%. Another major development is the massive increase in home media consumption, with preference given to TV and streaming services. Daniel Yomtobian comments, “Even before the pandemic, online advertising was steadily growing its share of total ad spend, but it is now clear that digital should be a priority for brands in this new world. However, they still need to ensure that their ads appear on trusted platforms, carry a relevant message, encourage responsible behavior, and promote empathy.” With careful planning and strategic adjustment, it is possible to capitalize on the current environment to raise brand awareness, according to Daniel Yomtobian . Companies now have massive audiences they can reach across various channels as people continue to social-distance and remote working becomes widespread. To capture this opportunity, brands need to prioritize messages that emphasize safety and convenience, which are the primary concerns of consumers at present. It is also an extremely opportune time to utilize advertising technology that facilitates interaction with ads and makes it easier for audiences to engage with brands. Companies that address today’s issues tactfully and empathetically, reach out through the right channels, offer convenience, and provide relevant solutions will earn the trust of consumers and reap long-term benefits from their current efforts. Daniel Yomtobian is a pioneering figure in the online media space and has received multiple awards for his work in digital advertising. He is the founder of several successful businesses, among them Advertise.com, which has grown to become the world’s largest privately held keyword pay-per-click (PPC) network. Highlighting his professional expertise and commitment to customer satisfaction, Daniel Yomtobian was recognized as a “…young leader [who] will continue to play an important role in shaping the online world of tomorrow.” Daniel Yomtobian News – Advertising Pioneer and Innovator: http://www.DanielYomtobianNews.com Daniel Yomtobian Joins Board of Directors at YPO Beverly Hills as Membership Vice Officer: https://www.yahoo.com/now/daniel-yomtobian-joins-board-directors-175200356.html Daniel Yomtobian - Explores the Benefits of Innovative Ad Formats: https://www.yahoo.com/now/daniel-yomtobian-explores-benefits-innovative-211500329.html
- January 15, 2026Business
Elite Casino Institute Rebrands as E.D.G.E. Academy & Events, Expands Services
Peoria, AZ — Elite Casino Institute is proud to announce its new ownership and rebranding as Elite Dealer & Gaming Education (E.D.G.E.) Academy & Events. Under dynamic new leadership, E.D.G.E. Academy & Events is expanding its renowned casino dealer training programs and unveiling a newly opened event hall at its Peoria location, designed to host unforgettable parties and events for the community. The new ownership brings a fresh vision focused on elevating both gaming education and event experiences in the Phoenix area. E.D.G.E. Academy & Events now offers enhanced casino dealer training, preparing students for successful careers in the gaming industry with hands-on instruction and real-world experience. In addition to education, the Peoria facility now features a modern event hall available for private parties, corporate gatherings, and special occasions. E.D.G.E. Academy & Events also provides casino table rentals and professional staff for on-site parties and events, including fundraisers and non-profit functions. A highlight of the new offerings is the upcoming Rage Casino Night, supporting the AZ Rage Baseball team. The event will take place on Friday, February 13, from 7:00 to 10:00 PM at the Peoria location, showcasing E.D.G.E. Academy & Events’ commitment to community engagement and charitable causes. “We are excited to usher in a new era for E.D.G.E. Academy & Events,” said the new ownership team. “Our expanded services and event space reflect our dedication to providing top-tier gaming education and memorable experiences for our clients and the local community.” For more information about E.D.G.E. Academy & Events, casino dealer training, event rentals, or to inquire about booking, visit https://edgeacademyandevents.com or contact [email protected]. About E.D.G.E. Academy & Events: E.D.G.E. Academy & Events is the Phoenix area’s premier destination for casino dealer training and event services. With a focus on excellence, community, and innovation, E.D.G.E. Academy & Events offers comprehensive training programs, event hosting, and casino party rentals for all occasions.
- January 15, 2026Business
End-To-End Product Design & Development For First-Time Inventors Announced
Rabbit Product Design has announced its product development services, offering solo inventors access to the same integrated design, engineering, and manufacturing capabilities typically used by startups and established companies. The company serves as the single strategic partner who coordinates the many moving parts required to bring a concept to market-ready production. More details can be found at https://rabbitproductdesign.com/ Rabbit Product Design explains that product development often requires multiple disciplines to move forward at the same time, including industrial design, engineering feasibility, prototyping, manufacturing planning, and cost management. For many independent inventors, managing these elements without a dedicated team or technical background can slow progress. “Our work with solo inventors starts by reducing uncertainty,” a company representative said. “Many first-time inventors have a clear vision, but they need experienced guidance to translate that vision into a manufacturable, market-ready product without unnecessary trial and error.” The firm’s process typically begins with project scoping, strategy, and budget planning to clarify technical requirements and commercial goals early. From there, its team supports industrial design and CAD development, helping inventors visualize their products, evaluate form and function, and prepare materials suitable for investor discussions, user testing, or early market validation. Prototyping plays a central role in the development cycle, with the firm producing functional, high-fidelity prototypes built from production-grade materials. These builds allow inventors to test performance, refine design decisions, and confirm manufacturing assumptions before committing to larger production runs. Once designs are validated, manufacturing services support both small pilot runs and scaled production. The firm manages factory sourcing, supplier coordination, quality controls, and cost oversight, adjusting timelines and processes to align with an inventor’s budget and launch objectives. “Independent inventors often struggle with knowing when they’re ready to move forward and how much to invest at each stage,” the representative added. “Our role is to help them make informed decisions so they can move ahead with confidence.” In addition to its full end-to-end offering, the firm also works with inventors on an à la carte basis, providing targeted support in specific areas, such as mechanical, electronic design, patent-related drawings, or manufacturing strategy. All projects are overseen by senior-level engineers and designers with decades of experience across consumer products, electronics, and complex assemblies. Those interested can find additional information at https://rabbitproductdesign.com/
- January 15, 2026Business
Siri’s AI Evolution Redefines How Local Businesses Are Found Online
12amagency has published a new article entitled Apple-Google AI Partnership Reshapes Search — and Gives Local Businesses a New Path to Siri Visibility, which sheds light on the most important aspects of How Local Businesses Finds a New Path to Siri Visibility for Lcoal business owners or small business owners. This shift in how Siri and AI-driven search works has the biggest impact on local and small business owners — especially those who rely on online discovery to generate calls, bookings, and walk-ins. If the business depends on being found when someone searches “near me”, “best in my area”, or “who can help with…”, this change directly affects how customers will discover going forward. and other interested individuals can view the full article at https://12amagency.com/blog/gemini-siri-integration-means-for-seo/ Instead of displaying lists of links, the new Siri experience delivers synthesized answers generated by Gemini. These answers pull from sources the AI trusts and understands. For local businesses, this means visibility is no longer just about ranking on Google — it’s about being mentioned by AI systems that power voice and assistant-based search. From Search Results to AI Mentions When users ask Siri questions like “Who’s the best local SEO agency near me?” or “Which company helps law firms grow online?”, Siri no longer relies on traditional blue-link rankings alone. It responds with curated explanations — often highlighting a small number of businesses that Gemini recognizes as authoritative entities. One of the most important piece of information the article tries to convey and communicate is Automatic Reach Across Siri Once Gemini Mentions Are Earned Because Siri now relies on Gemini to generate responses, businesses that earn consistent mentions inside Gemini’s answers gain automatic exposure on Siri searches — without additional advertising or platform-specific optimization. For local brands, this creates a compounding advantage: visibility across Google-powered AI systems and Apple’s assistant ecosystem from a single, unified strategy. The Future of Local Discovery Is AI-First As AI assistants replace traditional search behaviors, businesses that adapt early will control disproportionate visibility. Those that rely solely on legacy SEO tactics risk becoming invisible inside AI-generated answers — even if their websites still technically rank. The Apple-Google AI partnership doesn’t eliminate SEO. It evolves it. And in this new era, being understood by AI matters more than being clicked.. The best example of this is perhaps found in the following extract: 'Apple’s integration of Google’s Gemini AI into Siri is reshaping how customers discover local businesses. Instead of showing lists of websites, Siri now delivers AI-generated answers — mentioning only a few trusted businesses. For local and small business owners, this means visibility is no longer just about ranking on Google. Businesses that are recognized and mentioned by Gemini automatically gain exposure across Siri searches, voice queries, and Apple devices. 12AM Agency helps local businesses position themselves for this new AI-driven discovery model by structuring their online presence so Gemini understands, trusts, and references them. When Gemini mentions a business, Siri follows. As AI assistants replace traditional search behavior, early adopters who optimize for AI visibility — not just keywords — stand to dominate local discovery in 2026 and beyond.' In discussing the article's creation, Robert Portillo, Co-Founder at 12amagency said: "if your business is not understood by AI, it won’t be mentioned — even if your website ranks well today.." Regular readers of 12amagency will notice the article takes a familiar tone, which has been described as 'A confident, insight-driven tone that exposes a hidden problem, educates business owners, and positions 12AM Agency as the authority leading the new era of AI-driven visibility.'. 12amagency now welcomes comments and questions from readers, in relation to the article, as they are intent on 12am intent on educating local and small business owners about how AI-driven search impacts real customer discovery. Reader comments typically reflect concerns around visibility loss, curiosity about AI mentions, and a strong interest in practical steps to stay discoverable as Siri and Gemini reshape search behavior.. The reason is simply because 12am is intent on this focus because AI-powered assistants are rapidly replacing traditional search behavior. Local business owners risk losing visibility if they don’t adapt. Educating them early helps prevent sudden discovery loss and enables smarter, sustainable growth as AI-driven search becomes the default.. Anyone who has a specific question about a past, present, or future article can contact 12amagency via their website at https://12amagency.com/ The complete article is available to view in full at https://12amagency.com/blog/gemini-siri-integration-means-for-seo/ .
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