Finance & Loan News

Finance & Loan

Pennie Announces Income-Focused Lending Expansion To Help Everyday Borrowers Access Fair Loans

January 8, 2026

Many Americans searching for personal or consolidation loans find themselves overwhelmed, juggling bills, comparing confusing offers, and worrying about who's getting their data. Pennie , a consumer-first loan marketplace, offers a different approach: clear options, privacy protection, and a platform built to serve borrowers at every credit level. Pennie connects everyday borrowers with a nationwide network of lenders, giving users access to multiple loan offers rather than a single yes-or-no answer. The 60-second application process delivers personalized options quickly, with funding available as soon as the next day for qualified borrowers. The platform serves people who may feel overlooked by traditional lenders, including those with limited credit history, past financial setbacks, or non-traditional income sources. Through its income-focused lending model, Pennie’s matching technology evaluates the full picture, helping borrowers qualify based on their earning power and employment stability rather than a credit score alone. This opens doors for workers who have steady paychecks but damaged credit, a population largely ignored by conventional lenders. The numbers reflect that mission: 32 million people have been funded through the Pennie platform, with 350 million loan offers made in 2024 alone. "A credit score is a snapshot of the past — it doesn't tell the whole story," said Sam Mkhitaryan, Co-founder of Pennie. "We built this platform to help serve people based on where they are today, not where they were three years ago." Many loan comparison sites collect applicant data and sell it to third parties, resulting in a flood of unwanted calls and emails. Pennie operates differently; the company does not sell or share customer information. Borrowers review offers in a private dashboard and choose whether to move forward, without being hounded by outside marketers. This commitment to privacy has earned Pennie a 4.9 rating on Trustpilot. Pennie pairs its loan marketplace with educational resources designed to help borrowers understand their options. The platform explains common loan terms, APR, repayment period, and origination fees in plain language, so users can compare offers with confidence rather than guessing at the fine print. For borrowers unfamiliar with income-focused lending, Pennie’s resources clarify how income-driven qualification works and why it can be a better path for people rebuilding their financial lives. In a market filled with lead generators and aggressive sales tactics, Pennie keeps the borrower at the center. The platform presents side-by-side loan options from its lending network, letting users compare rates, terms, and funding amounts on their own terms. Pennie serves borrowers nationwide, regardless of their starting financial situation, and offers a clear path forward for Americans seeking income-focused lending options that respect their privacy and put them in control. About Pennie Pennie is a US-based loan marketplace that connects consumers with personal and debt consolidation loan offers from a nationwide network of lenders. The Pennie platform specializes in income-focused lending, serving borrowers across all credit profiles — including those with limited or challenged credit histories. With 32 million people funded through the Pennie platform, 350 million loan offers made in 2024, and a 4.9 Trustpilot rating, Pennie has established itself as a leading consumer-first alternative in the personal loan space. The company does not sell or share customer information.

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