-- Toilet Wine is building toward a broader retail launch, with its Yuzu Blood Orange wine-based cocktail and Rosé in a can—the third release in the line—headed to select retailers soon.
The next phase follows the brand’s first-edition California rosé, which is now fully committed. Each bottle was individually made by glassmakers rather than machine-pressed, and no identical reissue is planned. The toilet-shaped bottle has become the signature of the brand.
A second toilet-shaped bottle drop is expected in spring 2027, pairing a new vintage of wine with a special signature design created for the second edition.
"There’s a lot of conformity in wine. We wanted to make something genuinely good that still felt independent, unexpected and entirely its own," said David Shumsky, co-founder of Toilet Wine.
While the next bottle is being produced, the two canned releases will give people new ways to experience the brand. The Yuzu Blood Orange cocktail will lead the retail rollout, with the canned rosé following shortly afterward. Specific timing and availability will be announced closer to launch.
The company was founded by Shumsky, Eddi Rimpo and Nick Yap, who drew inspiration from Prohibition-era bootleggers hiding bottles inside toilet tanks. The fierce individualism behind the story reflects the brand’s broader ethos: question conventions that exist only because “that’s the way it’s done,” and judge ideas by whether they produce a better, more useful or more enjoyable result.
"Anything original requires trusting your instincts before there’s evidence that anyone else will understand. You make it, put it into the world and let the right people find it," Shumsky said.
ToiletWine.com and @drinktoiletwine on Instagram will be the first places to see retail timing and availability. For the spring 2027 bottle drop, Instagram followers will get the closest look inside: first looks at the new vintage and signature design, advance notice, early purchasing access, and access to exclusive beverage and merchandise drops.
About Toilet Wine
Toilet Wine is a Los Angeles beverage brand producing California wine and wine-based cocktails with an independent point of view. Founded by David Shumsky, Eddi Rimpo and Nick Yap, its first release paired a limited-batch California rosé with a handcrafted toilet-shaped bottle; Toilet Wine Limited Batch Rosé is produced and sold by The Blending Lab Winery in Los Angeles, made exclusively for Toilet Wine.
Contact Info:
Name: David Shumsky
Email: Send Email
Organization: Toilet Wine
Website: https://toiletwine.com/
Release ID: 89203876
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