Transformation of Domain – replaces Ladesk will be the new domain that will be accessible by former and new customers who previously acquired the customer-solution services through The strategic move has been taken in the light of our policies encompassing customer relationship management plans.

LiveAgent, formerly known by the site domain of, has been involved in providing customers with bespoke solutions pertinent to operational functionalities. The service portfolio belongs to a vast array of fields ranging from automated ticketing systems to live chat support along with social media linkages. The diverse cluster of services provides LiveAgent with an edge over its competitors, thus creating a distinct value proposition. A clientele that includes Yamaha, Orange, Huawei, Airbus, BMW, and several other brands makes LiveAgent a pioneer in the field of customer solutions.

With a decade of successful operations and consolidated consumer base, the eminent brand in the field of tech-based solutions, LiveAgent, transformed its website address from to The process of revamping will enable the company to attract more businesses than ever, since the confusion related to business name which hampered the effective flow of dealing in the past has now been resolved. Customers and clients often confused the brand’s name with vague terms like LAdesk, LAD ask, and several other nomenclatures which led to many disorientations. It is imperative to have a unified business name that is conducive towards brand development and brand affinity, the promotional elements of a business must resonate with the consumer behaviour.

LiveAgent aims to cater a wider facet of businesses that face problems concerning the management of operational resources by providing leading help desk and live chat solutions. The inculcation of modern technology that has been the unique selling point of LiveAgent combined with a clear-cut branding plan will further bolster the brand image and augment the scale of its functionalities in the future.

David Cacik, Head of Marketing & Customer Success at LiveAgent, emphasized on the fact that while the company’s focus has always been centered on the peculiarities related to product specifications, the modern times demand allocation of resources towards brand and visual traits of the core offering. He further said, “Brand and visual aspects are playing important roles in the decision-making process of customers, so we are adding more resources to support our product’s brand.”

Discrediting the role of technology or capital-intensive methodologies in the business functionalities will only be detrimental for the organizations. Digitalization of platforms and advancements in technology has made consumers a significant stakeholder group of the business process. Today, the potential buyers have a watchful eye of the market insights and are much more connected with their peers through tools of modern socialization. Businesses must be careful with what they offer and how they offer, as a single negative review can shatter the brand equity established over a prolonged course of time. Businesses are expected to adopt policies and employ mechanisms that promote brand loyalty and in still a sense of belonging amongst customers.

Customer satisfaction and innovative solutions remain the appetite for LiveAgent in 2019 to discover unchartered territories. The inculcation of more features to the portfolio and emphasis on customer relationship management will enable the company to push the envelope and surpass boundaries.

We believe in keeping customers at the core of our every action and value their suggestions. To know more about LiveAgent or the software developer (Quality unit), feel free to contact us for reserving an interview. Our 24/7 Live Chat option is also available at for any queries or business problems.

Contact Info:
Name: Matej Kukucka
Email: Send Email
Organization: Quality Unit
Address: Vajnorska´ 100/A, 831 04 Bratislava, Slovakia
Phone: +421 2 33 456 826

Release ID: 472086