Thermalabs has rolled out a new promotion that will see customers who buy their self tanning lotion get a free 88-page self tanning guide. This is seen as one of the many efforts the company is making to increase sales during this year’s holiday shopping season. The company has also said that this promotion is part of it’s birthday sales, where the company has rolled out multiple offers to celebrate it’s launch over 3 years ago. For a company that’s just two years old, Thermalabs has attained massive success, managing to earn is way to the top brand slots in the industry. —
The ‘Natural Self Tanner’ was Thermalabs introductory product, launched about 18 months ago in major marketplaces, including Amazon.com. The product was an instant hit, selling its first 1000 units within just 72 hours post-launch. Analysts attributed the product’s record sales to the fact that the company had crafted a brilliant marketing strategy that included introductory pricing and multichannel advertising.
The ‘Natural Self Tanner’ turned out to be as effective as a self tanning product that users christened it the ‘Golden Standard Tanner’. Thermalabs products were formulated to help people attain an attractive and sexy tan within the confines of healthy. According to the American Cancer Foundation, there are over 3 million cases of skin cancer diagnosed in the U.S. every year. A significant proportion of this diagnosis can be attributed to sun-baking, a traditional form of tanning that involves over-exposing the skin to the sun’s harmful ultraviolet radiation. The ‘Natural Self Tanner’ is 70% organic and 97% natural. It features premium ingredients including Shea Butter, Soya Bean Oil, Deionized Water, Cocoa Seed Butter, Sunflower Seed Oil, Japanese Green Tea Leaf Extract, Aloe Leaf Juice, Vitamin E and Dihydroxyacetone, among many others. The product gets absorbed fast, and users can get their dream tan in about four hours.
With the latest promotion on America’s golden standard tanner, users will be able to get a comprehensive guide that’s meant to help them attain a better tan. This promotion is more so essential as the company’s looks to expand its user based by encouraging new users to leverage self tanning as a healthier and more effective alternative to sunbaking. Currently, the product is retailing at $16.99 on Amazon, which is $32.99 from the original price of $49.98. This means that in addition to getting a free, comprehensive eBook, buyers will also be able to save as much as 66% off the product’s list price.
Thermalabs dedicates a percentage of their profits to charity, mostly through funding organizations that research on skin cancer. The company has publicized its commitment to a skin-cancer free society, and all its formulations are produced in line with this objective. This commitment, as well as their market strategy and multiple promotions are just a few of the many reasons why Thermalabs has attained to move from zero to a top brand in the cosmetics industry.
Release ID: 97864