Stori leads the way with a big push for inclusivity in its first year of operations

Stori, a start-up that brought an award-winning herb storage, leads the way in its first year of operations with a big push for inclusivity by donating 20% of sales to Pride Toronto’s charity of choice.

Stori, an award-winning start-up that has introduced a unique herb storage solution built for the specific needs of consumers and patients, continues to lead the pack with a big push for inclusivity in its first year of operations by donating 20% of sales to Pride Toronto's charity of choice.

The company has been selected as a Business Partner of Pride Toronto, which is celebrating its 40th anniversary as a not-for-profit organization that aims to bring people together to celebrate the history, courage, and diversity of the 2SLGBTQ+ community.

With a purpose-built and award-winning storage solution, Stori has led the charge in pushing for the true expression of inclusivity during its first year, bolstering efforts to carve out a healthy community that values and supports 2SLGBTQ+ rights and inclusivity.

We take inspiration from Pride Toronto’s mission to “bring people together to celebrate the history, courage, and diversity of the 2SLGBTQ+ community.” Our goal is to support Pride Toronto and the global 2SLGBTQ+ community through our actions, communication, and by contributing to causes they support throughout our journey from the startup we are, to the global contributor we strive to be." says Karina Karassev, Stori COO and Co-Founder.

Karina says Stori is on a mission to fight everyday stigma and empower consumers and patients with a solution that celebrates this unique plant. “We shouldn’t have to hide what makes us feel good” says Karina. Stori is the modern way to discover, store, and track their flower and edible products.

"Our team has been hard at work to build a perfect storage system for any herb lover. We designed Stori so you can treat your herbs and flower with pride and style” Karina says.

The company has also scaled up efforts to do its part in inclusive, and the environment.

"The amount of plastic being used by the cannabis industry could become astronomical if more companies don't pivot to using environmentally friendly packaging," Karina says. “When designing Stori, we wanted to do our part to reduce our environmental impact which lead us to make Stori's pods and tubes from high-quality food-safe aluminum that's made to last.”

Karina says Stori gives consumers a long-term storage solution that they're proud to own will take on some of the responsibility off the cannabis license producers and allow them to create effective short-term packaging as consumers will have durable long-term storage solutions in their homes.

Made from food-grade aluminum, colour-coded, child resistant, water-proof and airtight, consumers can easily keep their products fresher and longer and happily have them on display with Stori's purpose-built, beautiful design.

Contact Info:
Name: Karina Karassev, COO & Co-Founder
Email: Send Email
Organization: Stori
Address: Toronto, Ontario, Canada

Release ID: 89029550