Spa Ceylon has reaffirmed its position as the world’s largest luxury Ayurveda chain, with their 100th store recently opening in Lisbon, Portugal, followed by the 101st in Warsaw, Poland & 102nd in Bratislava, Slovakia. —
Branching out from its authentic roots in the Ayurveda heartland of Sri Lanka, Spa Ceylon’s 102 branded stores & shop-in-shop outlets are located in high traffic luxury shopping malls & premium retail areas, situated in more than 50 cities in 20 countries, spanning 4 continents of the world. Spa Ceylon’s major theatre of operation has now shifted to Europe with stores in Russia, Bulgaria, Cyprus, Croatia, Poland, Portugal, Romania, Slovakia, Switzerland & Ukraine; in addition to availability through a further 40 specialty wellness retail locations in Austria. The brand has also recently begun retail operations in the Netherlands, Norway, Greece & Lithuania.
Across Australasia, the brand operates its flagship Japanese store in the heart of Tokyo’s prestigious Ginza district, with further stores in Seoul, Korea, across Malaysia & in Melbourne Australia, with operations just commencing in Hong Kong & Taipei, Taiwan. In the Americas, their 1st stand-alone branded American location opened recently in the popular US Virgin Islands, in addition to selling through several American retailers in the mainland. Nearer to home, Spa Ceylon operates in India, Pakistan, Maldives & across Sri Lanka.
‘Whilst acknowledging the importance of digital communication & e-commerce in the post COVID-19 era, we still believe in the strategic role of brick & mortar stores, in enabling meaningful brand contact & immersing consumers in a multi-sensory experience, highlighting our unique brand story & wellness offering’, explained Shiwantha Dias, Co-founder / Managing Director of Spa Ceylon.
‘Given the amplified need for wellness products & services in a post-C19 era, we see greater opportunities to penetrate international markets with our proven herbal wellness prescriptives, formulated through the centuries-old science of Ayurveda’ said Shalin Balasuriya co-founder Spa Ceylon.
Seizing new opportunities, Spa Ceylon plans to continue their store expansion, entering new cities & increasing coverage in current territories. Over the next 12 months, store openings in existing markets will include Lisbon, Portugal and St Petersburg & Ekaterinburg in Russia; with new market store openings and seasonal pop ups planned in London, England Paris, France; Berlin, Germany & Vienna in Austria. Over the medium term, Spa Ceylon aims to expand to more than 40 countries, doubling their store count to 200 stores by 2023.
Spa Ceylon’s seamless omni-channel marketing strategy combines uniquely curated physical & virtual stores, with Ceylon inspired design, imagery & brand content, contributing to a persuasive digital footprint. Today the brand boasts a strong social media & digital presence, with country specific single-brand e-commerce platforms operating globally. Further expansion of the brands online reach will see the opening of dedicated Spa Ceylon flagship stores on the world’s leading E-commerce sites, including China’s T-Mall & Amazon USA.
The Spa Ceylon Story
Founded in May 2009 in Sri Lanka by brothers Shiwantha Dias & Shalin Balasuriya, ‘Spa Ceylon’ has fast become a dynamic force in the global luxury wellness sector and has taken its Luxury Ayurveda brand to the world, with a global presence of almost 100 branded stores & spas situated in Ginza Tokyo, Osaka, Kyoto & Nagoya in Japan; Moscow & Sochi in Russia; Melbourne, Australia; Sofia, Bulgaria, Larnaca, Cyprus, Bucharest, Romania, Singapore; Seoul, South Korea; Kuala Lumpur, Malaysia; Mumbai & Hyderabad in India; Karachi, Pakistan, the Maldives Islands & over 30 locations across Sri Lanka. The brand also operates in Kiev, Ukraine, across Switzerland & in the USA.
Spa Ceylon now produces over 500 all-natural Ayurveda inspired personal care, wellness, make-up & home aroma products. Their complete range comprises of prestige skin, body, bath, scalp & hair care preparations, oils, balms & potions, colour cosmetics, home aroma blends, candles, diffusers, incense, herbal infusions & gourmet teas, handmade stoneware, bath accessories & a range of tropical resort wear.
Release ID: 88969442