Nationally recognized online reputation management authority, Craig Brockie announced today that his company, — Reputation Xperts has acquired the rights of the leading 5-star online review management system for its clients.
This advanced system helps business owners not only automate gaining feedback from their customers, but controls the process to ensure that only the best feedback ends up on popular review sites.
New York Times best-selling author and world famous entrepreneur, Richard Branson has stated, “Listen. Take the best. Leave the rest.” This is critical advice for business owners looking to dominate their industry and strengthen their most valuable asset, their good name.
Consider these statistics from surveys conducted by Bright Local and Dimension Research:
• 95% of new customers find local services using a search engine.
• 90% of consumers say that online reviews influence their purchases.
• 88% of consumers say that they trust online reviews as much as personal recommendations from friends and family.
Most business owners consider star-ratings and customer reviews when they are shopping online for themselves. These same business owners however often fail to appreciate just how important it is to manage their own company’s reviews on the Internet.
Academy award winning director, Steven Spielberg once said, “There is a fine line between censorship and good taste and moral responsibility.” This is definitely the case when it comes to managing online reviews. Yelp in particular has a policy against asking customers for reviews and employs a software-based filter to weed out any reviews it feels are solicited. For this reason, Yelp has become a big problem for many businesses owners who see their best reviews “not recommended” and not counting towards their overall star rating. Fortunately, there are proven ways for business owners to succeed with Yelp.
Other common sites that display star ratings in Google search results include yellowpages.com as well as industry-specific sites like healthgrades.com, realself.com, avvo.com, glassdoor.com, indeed.com and many others. “Each of these sites offer business owners both an opportunity and a risk,” according to Brockie, who points out that if not properly monitored can lead to 1-star ratings and scathing reviews scaring away new customers.
The online review marketing system utilized by Reputation Xperts has been seen on NBC, ABC, Fox and CBC News. In addition to helping companies generate customer feedback, the system can distribute the best testimonials directly onto the company’s web site and social media accounts, further increasing word-of-mouth referrals.
Brockie has been involved with ranking web sites at the top of Internet search engine since the 1990’s. Hollywood SEO, of which he is currently president, also emphasizes the importance of online reviews for increasing sales for its clients. “Having 4 to 5-star ratings helps make your listing stand out and get clicked on. In addition to that, visitors are pre-sold because they feel more certain they will get a quality product,” says Brockie.
Name: Craig Brockie
Email: Send Email
Organization: Reputation Xperts
Address: 9663 Santa Monica Blvd, 141, Beverly Hills, CA 90210
Release ID: 83386