Marketing News
Smmwiz Positions Itself as a Global SMM Panel Supporting Scalable Digital Growth
New York, United States — December 30, 2025 — Smmwiz, a social media marketing platform, has strengthened its position in the digital marketing ecosystem by offering a unified SMM panel designed to support consistent growth across major social media networks. As competition intensifies across platforms such as Instagram, YouTube, TikTok, and LinkedIn, users are increasingly seeking centralized systems that allow campaign planning, execution, and monitoring without operational complexity. Smmwiz addresses this need by offering a broad portfolio of services through a single dashboard, supporting creators, businesses, agencies, and resellers. Multi-Platform Coverage With Flexible Use Cases The Smmwiz platform supports a wide range of networks, including Instagram, YouTube, Facebook, Twitter, TikTok, and LinkedIn. Users can access network-specific tools through dedicated Instagram SMM panel, YouTube SMM panel, Facebook SMM panel, and Twitter SMM panel services, while also managing newer formats through TikTok SMM panel and LinkedIn SMM panel options. Designed as an Indian SMM panel with international reach, Smmwiz serves clients across Asia, Europe, the Middle East, and North America. Its USA SMM panel services are used by brands and agencies operating in competitive markets that require predictable delivery and scalable workflows. Focus on Cost Efficiency and Operational Stability Smmwiz is frequently referenced by users seeking a cheapest SMM panel option that maintains consistency and system reliability. The platform supports repeatable campaign execution, making it suitable for agencies and resellers managing multiple client accounts or high-volume workflows. API access and reseller-friendly infrastructure allow professional users to integrate Smmwiz into broader marketing systems while maintaining control over pacing, budgeting, and reporting. “Our objective is to make social media growth more structured and accessible,” said a spokesperson for Smmwiz. “By focusing on stability, affordability, and global usability, we aim to deliver a best SMM panel experience for users at every stage of growth.” Supporting Modern Digital Marketing Strategies As social platforms continue to shape brand visibility and audience engagement, Smmwiz positions its SMM panel as a practical tool for organizations seeking measured, repeatable growth rather than fragmented promotion efforts. About Smmwiz Smmwiz is a global social media marketing platform offering SMM panel services across multiple networks. The platform supports creators, businesses, agencies, and resellers with scalable tools designed for structured campaign management, automation, and international reach. For more information, visit: https://smmwiz.com
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- December 30, 2025Marketing
MARKETER Releases New Digital Marketing Report on the Subscription Meal Kit Industry
MARKETER , a digital marketing and strategy firm serving growth-focused brands, today announced the publication of its latest research report examining digital marketing trends in the subscription meal kit industry . The report provides an in-depth look at how leading meal kit brands are adapting their acquisition, retention, and measurement strategies in response to rising customer acquisition costs, increased competition, and shifting consumer expectations. Subscription meal kits were among the earliest direct-to-consumer success stories, but the market has entered a more mature phase. While consumer demand remains strong, brands now face tighter margins, more fragmented media channels, and a greater need to prove profitability rather than simply scale subscriber counts. Marketer.co’s report explores how winning brands are navigating this transition by evolving their digital marketing playbooks. “The subscription meal kit category is no longer in its experimental phase,” said Samuel Edwards, Chief Marketing Officer at Marketer.co. “What we’re seeing now is a shift from growth at all costs to disciplined, sustainable marketing. The brands that will win are the ones that understand customer lifetime value, invest in retention, and use data to guide every marketing decision.” Key Findings: From Discounts to Durable Value One of the report’s central findings is the industry’s move away from heavy discounting as a primary acquisition lever. While introductory offers remain common, many brands are repositioning their messaging to emphasize convenience, personalization, nutrition, and lifestyle alignment rather than short-term price incentives. According to the report, this shift is being driven by rising acquisition costs across paid social and search, as well as increased consumer sensitivity to subscription fatigue. As a result, marketing teams are placing greater emphasis on creative strategy, authentic storytelling, and benefit-led messaging to attract higher-intent customers. “Discounts can drive sign-ups, but they don’t necessarily drive loyalty,” Edwards added. “Brands that focus on value from the first touchpoint tend to attract customers who stay longer and engage more deeply with the product.” Retention Becomes the Primary Growth Lever The report also highlights retention as the most critical driver of profitability in the subscription meal kit space. Email and SMS marketing, once viewed as secondary channels, are now central to lifecycle marketing strategies. Leading brands are using these channels to personalize experiences, reinforce habit formation, and reduce churn through flexible subscription options. Rather than measuring success purely by new subscriber volume, many companies are tracking engagement metrics, reorder behavior, and cohort-based lifetime value. This approach allows marketing teams to identify which acquisition channels produce customers who remain active and profitable over time. “As the industry matures, revenue quality matters more than raw volume,” said Timothy Carter, Chief Revenue Officer at Marketer.co. “The brands that separate themselves are the ones that understand where their best customers come from and double down on those channels, even if it means walking away from vanity metrics.” Smarter Measurement and Attribution Another major theme of the report is the evolution of marketing measurement. Traditional last-click attribution models are proving inadequate in a complex, multi-touch digital environment. Subscription meal kit brands are increasingly adopting incrementality testing, blended attribution models, and mixed-media measurement to better understand what actually drives conversions. Connected TV (CTV), creator partnerships, and user-generated content are playing a larger role in the media mix, particularly as brands seek incremental reach beyond saturated paid social auctions. While these channels can be harder to measure, the report notes that brands investing in more sophisticated analytics are better positioned to allocate budget efficiently. “Marketing leaders are realizing that precision matters more than volume,” Carter said. “When you understand incrementality and true contribution to revenue, you can make smarter decisions about where to invest and where to pull back.” Understanding the Modern Meal Kit Customer The report also examines evolving consumer behavior in the meal kit category. Core customer segments include digitally savvy households, dual-income families, and health-conscious consumers seeking convenience without sacrificing quality. Flexibility, customization, and transparency are increasingly important factors in purchase decisions. At the same time, subscription anxiety remains a challenge. Brands that communicate flexibility—such as easy skipping, pausing, or cancellation—tend to see stronger retention and higher customer satisfaction. Marketing that aligns with these expectations helps reduce friction and builds long-term trust. Why This Report Matters Now With competitive pressure intensifying and investors demanding clearer paths to profitability, subscription meal kit brands are being forced to rethink how they grow. Marketer.co’s report provides practical insights into how digital marketing strategies are evolving to meet these demands, offering guidance for both established brands and emerging challengers. “This report is about what actually works in today’s environment,” Edwards said. “It’s not theoretical. It reflects how real brands are adjusting their strategies to compete in a crowded, performance-driven market.” About the Report The Subscription Meal Kits Digital Marketing report analyzes market dynamics, customer acquisition and retention strategies, channel performance, and measurement frameworks shaping the industry today. The report is available now on the Marketer.co website. About Marketer.co MARKETER is a digital marketing and strategy firm that helps growth-oriented brands improve performance across acquisition, retention, and revenue optimization. The firm specializes in data-driven marketing insights, research-backed strategy, and execution frameworks designed to support sustainable growth.
- December 30, 2025Marketing
Debunking Common Content Marketing Myths: New Guide For Businesses Released
Hargroves Helping Hand Media Group, a strategic content agency specializing in thoughtful storytelling and audience-led growth, has published a new guide to dismantling persistent myths that hold many thought leaders, local businesses, and service providers back from seeing real results through content marketing. Further details are available at http://www.hargroveshelpinghandmedia.info Misunderstood and underused, content marketing could bring benefits to businesses that know how to use it properly. The newly released guide is designed to help business owners understand just how powerful and strategic content can be and why common misconceptions may be limiting their long-term growth. Many people still believe that AI can replace human creativity, or that content marketing is simply blogging. Others assume that content must deliver instant results or that only large corporations can truly benefit from it. Hargroves Helping Hand’s guide addresses these misunderstandings head-on. While artificial intelligence can support ideation and streamline production, the guide argues, genuine connection — intuition, insight, and narrative — still comes from the human mind. Content marketing, it explains, is far more than simply producing articles: it's about building trust, creating authority, and engaging audiences through a mix of formats. Moreover, unlike short-term advertising, it is a long game, with real payoff coming through consistency and strategic planning rather than one-off campaigns. One of the most dangerous myths, according to Hargroves Helping Hand Media Group, is that content is a one-and-done exercise. The guide emphasizes that effective content evolves: the best assets are updated, repurposed, and redistributed to maximize their value across different channels. Content also scales: even solo consultants and small local businesses can benefit enormously. Rather than requiring a massive budget, a good content strategy paired with steadfast execution often outperforms high-budget but scattered content investments. Data supports the importance of this long-term commitment. According to recent industry analysis, companies with documented content strategies report 33% higher return on investment compared to those without such a strategy. Hargroves Helping Hand Media Group’s guide further explores the truth behind these myths: that content marketing is not inherently expensive; that SEO alone isn’t enough, and that multi-format content, including blogs, podcasts, and social media,builds deeper brand relationships than social alone. The guide presents evidence demonstrating that while search engine optimization may generate traffic, real loyalty comes from clarity, relevance, and value. The firm’s leadership believes that content marketing must serve more than lead generation: it should educate, nurture, and reinforce a brand’s identity and reputation through time. By urging business owners to focus on purpose over volume, the guide encourages a shift toward long-term thinking where quality, variety, and coherence are core. Hargroves Helping Hand Media Group hopes that by dispelling these myths, more businesses will adopt content strategies rooted in strategy, patience, and value; ones that ultimately compound and drive long-term growth. For more information on content marketing, visit http://www.hargroveshelpinghandmedia.info
- December 30, 2025Marketing
Marketing 1on1 Becomes One of the Best Affordable SEO Companies
Marketing 1on1 Establishes Itself as a Leading Affordable SEO Company Marketing 1on1 , a well-established SEO company, has officially become recognized as one of the best affordable SEO companies in the industry. Known for offering high-quality SEO services at competitive prices, Marketing 1on1 has cemented its position as a go-to provider for businesses seeking reliable and effective online marketing solutions. With an emphasis on delivering results that enhance visibility and drive traffic, the company has earned its reputation for making SEO accessible to businesses of all sizes, from startups to established enterprises. A Comprehensive Approach to Affordable SEO Services At the heart of Marketing 1on1’s success is its ability to provide comprehensive SEO services that cater to diverse client needs. From on-page optimization and keyword research to link-building strategies, quality backlinks and content development, the company focuses on improving website rankings while staying within budget. As a trusted partner, Marketing 1on1 tailors each SEO campaign to meet the unique goals of its clients, ensuring that every strategy is not only cost-effective but also aligned with business objectives. “Being recognized as one of the best affordable SEO companies validates the hard work and dedication we put into each campaign,” said a spokesperson for Marketing 1on1. “We strive to make SEO services available to businesses regardless of their size or budget, and we are proud to see that our clients continue to benefit from our expert services.” Marketing 1on1 offers a range of services, including search engine optimization (SEO), social media management, pay-per-click (PPC) advertising, and more. Each service is designed to boost the online presence of businesses while focusing on a personalized approach to marketing. Whether a client needs to improve their search engine rankings, increase their website’s traffic, or enhance their social media engagement, Marketing 1on1 provides cost-effective solutions tailored to specific needs. Client Testimonials Reflect the Company’s Dedication to Success Numerous clients have shared their experiences with Marketing 1on1, praising the company’s ability to consistently deliver positive results. One long-term client, the owner of a local e-commerce store, highlighted how Marketing 1on1’s SEO services significantly increased their organic traffic, contributing to a noticeable boost in sales. “The team at Marketing 1on1 helped my website rank higher in search engines, and the results speak for themselves,” said the client. “Their affordable pricing made it easy for me to invest in SEO without stretching my budget too thin.” As part of its ongoing commitment to providing quality, affordable SEO services, Marketing 1on1 continually adapts to the evolving search engine algorithms and digital marketing trends. The company ensures that its strategies remain effective in a competitive marketplace, helping clients stay ahead of the curve in a fast-paced online environment. The Importance of Affordable SEO for Businesses of All Sizes In a world where online visibility is crucial to business success, SEO remains one of the most effective strategies for driving traffic and attracting customers. However, the cost of SEO services can be a barrier for many small businesses and startups looking to expand their online presence. Marketing 1on1’s dedication to offering affordable SEO services helps bridge this gap, allowing businesses with limited budgets to access top-tier SEO solutions. “The demand for affordable SEO services has grown as more businesses understand the importance of a strong online presence,” said the Marketing 1on1 spokesperson. “Our goal is to provide scalable solutions that give businesses the tools they need to succeed in the digital age.” By focusing on value-driven services, Marketing 1on1 allows businesses to achieve significant improvements in search rankings and website traffic without compromising their financial resources. The company’s cost-effective solutions are particularly beneficial for small businesses, startups, and entrepreneurs looking to make a mark in a competitive online landscape. Marketing 1on1 Recognized as Best Affordable SEO Company in Los Angeles for 2025 Marketing 1on1 has been named the Best Affordable SEO Company in Los Angeles for 2025 , a testament to their unwavering commitment to providing high-quality, budget-friendly SEO services. This prestigious recognition highlights the company’s unique approach to delivering personalized SEO strategies that cater to businesses of all sizes, with a focus on driving measurable results while maintaining affordability. Known for their innovative solutions, exceptional customer service, and dedication to sustainability in digital marketing, Marketing 1on1 stands out as a leader in the SEO industry. About Marketing 1on1 Marketing 1on1 is a leading SEO company based in Los Angeles, CA, providing businesses with affordable, high-quality SEO services that deliver tangible results. With a focus on delivering personalized SEO campaigns that improve website rankings and increase online visibility, Marketing 1on1 has become one of the most trusted names in the SEO industry. The company offers a wide range of digital marketing services, including search engine optimization, social media marketing, and PPC advertising, all designed to help businesses succeed online. For more information, visit: Affordable SEO Services Media Contact Marketing 1on1 Phone: (818) 538-4805 Email: [email protected] Website: www.marketing1on1.com
- December 29, 2025Marketing
Filip Ziolek and Prof. Lingrui Zhou Discuss Key Marketing Insights in Exclusive Interview
Clever Humor: A Powerful Marketing Tool Prof. Lingrui Zhou discusses how clever humor in marketing campaigns requires consumers to make a mental connection, which can influence how they perceive a brand’s warmth and competence. “Humor that’s too clever may backfire if consumers don’t get the joke,” she warns. Building Long-Term Trust with Consumers Zhou emphasizes the importance of trust beyond the point of sale. “Your relationship with the consumer doesn’t end at the sale. It continues for a long time after,” she explains, advocating for thoughtful post-purchase actions to strengthen brand loyalty. Micro-Decisions with Macro Implications Zhou shares research on caregivers, drawing parallels to consumer behavior. “Caregivers often put the needs of their child before their own, which is a pattern that brands can learn from,” she reveals, illustrating how micro-decisions reflect broader consumer loyalty patterns. The Danger of Cultural Missteps Zhou also cautions against cultural insensitivity in global marketing strategies, advising that “sometimes we’re so in our own bubble that a message can completely miss the mark.” Cultural awareness, she suggests, is key to effective global campaigns. Simple Habits, Big Impact on Leadership Zhou recommends leaders adopt small but effective habits to improve decision-making. “Pause and process what you’re seeing; it generates new ideas,” she advises. Ziolek reinforces this point, advising, “Stop browsing mindlessly. Freeze the moment and think.” Why Watch the Full Interview The full conversation between Filip Ziolek and Prof. Lingrui Zhou offers executives and marketers rare insights into key topics such as clever humor in marketing, trust-building post-purchase, and understanding consumer loyalty patterns. About the Experts Prof. Lingrui Zhou is an assistant professor at HKU Business School, specializing in brand communication, consumer perception, and loyalty. Filip Ziolek is a seasoned business strategist and marketing expert with over 20 years of experience advising organizations on digital transformation and market shifts. Media Contact Filip Ziolek Business Strategist, BC INT Website: www.filipziolek.com Social Media: Youtube: www.youtube.com/@FilipZnow LinkedIn: www.linkedin.com/in/filipziolek/
- December 29, 2025Marketing
SEOZilla Expands Platform With WhiteLabelSEO.ai and SEOContentWriters.ai To Power Agency AI SEO Automation
Responding to growing demand from agencies and long-time customer requests, SEOZilla announces the expansion of its product ecosystem with WhiteLabelSEO.ai and SEOContentWriters.ai . These new platforms allow agencies to launch their own SEOZilla-style services under their own brand while offering a Human+AI content option for clients who require more depth, accuracy, and editorial oversight. SEOZilla originally introduced its autonomous content automation platform to help brands publish consistent, SEO-aligned content with minimal manual effort. As adoption grew, agencies increasingly sought ways to use the technology internally, keep clients in-house, and scale without adding staff. This demand directly led to the launch of WhiteLabelSEO.ai and SEOContentWriters.ai. WhiteLabelSEO.ai gives agencies a customizable white label SEO platform powered by SEOZilla’s autonomous AI agents. Agencies can apply their own logo, colors, and domain to deliver automated SEO content creation as a proprietary service. Meanwhile, SEOContentWriters.ai introduces a Human+AI hybrid approach, enabling agencies to combine efficient AI drafting with human editing for tone, clarity, accuracy, and industry-specific detail. Together, the two platforms expand SEOZilla’s ecosystem from pure automation into a multi-tiered solution adaptable to different client needs. “Agencies told us they wanted automation, but they also wanted complete control of their client relationships,” said David Kramaley , co-founder of SEOZilla. “WhiteLabelSEO.ai lets them launch their own in-house autonomous AI SEO platform, while SEOContentWriters.ai adds a Human+AI option for clients needing higher editorial quality. Our goal is to give every agency flexible tools that help them scale.” WhiteLabelSEO.ai: Launch a Branded SEO Automation Platform in Minutes Built for marketing agencies, SEO providers, and white-label specialists, WhiteLabelSEO.ai offers a turnkey solution for launching a private-label SEO automation platform. Agencies can deliver autonomous services without building their own AI infrastructure. Key features include: Autonomous SEO content generation using LLM-powered agents Automated keyword tracking and content clustering Brand-aligned content creation at scalable volumes Hands-free workflows operating continuously Customizable dashboards and client-ready reporting No technical or coding setup required By keeping SEO services in-house, agencies can reduce outsourcing, strengthen retention, and significantly expand capacity. The platform supports unlimited scalability, enabling agencies to grow without the constraints of hiring or manual workload. SEOContentWriters.ai: Bringing Human+AI Editorial Quality to Agencies While autonomous agents handle large-scale production, some clients require the nuance and experience that only human editors can offer. SEO Content Writers fills this gap by combining AI-generated structure with human-refined clarity, accuracy, and tone. The service provides: AI-assisted drafting for speed and consistency Human editing for brand voice and detail Niche-trained editors across industries SEO-aligned formatting and keyword placement A balance of efficiency and editorial quality This hybrid model reflects broader industry trends. With search engines prioritizing expertise, trust, and usefulness, many brands now favor Human+AI workflows over AI-only content. Agencies using SEOContentWriters.ai can offer both rapid production and higher-quality output where needed. A Unified Ecosystem for the Future of SEO With these additions, SEOZilla now offers a three-part ecosystem: SEOZilla – Autonomous AI agents for continuous SEO content generation. WhiteLabelSEO.ai – A customizable white label SEO platform for agencies. SEOContentWriters.ai – Human+AI hybrid content creation for clients needing deeper editorial support. This unified approach gives agencies flexibility to match different client expectations, from automated content workflows to human-refined deliverables. It also provides agencies with a scalable operational model, helping them manage more clients without expanding team size. Why Demand for White Label SEO Is Growing Agencies increasingly seek white label SEO solutions as the content landscape becomes more competitive. Key pressures include the need for consistent content velocity, rising client expectations for quality, and the operational costs of manual content production. White label SEO platforms allow agencies to: Keep revenue and operations in-house Grow service offerings without hiring Maintain consistent output across all clients Improve retention by becoming a central service provider The addition of Human+AI editorial support through SEOContentWriters.ai ensures agencies can offer both scalability and depth. Looking Ahead SEOZilla plans continued development across its ecosystem, including further automation improvements, enhanced customization, and expanded distribution capabilities. As agencies adopt hybrid workflows and automation becomes core to SEO operations, SEOZilla aims to remain a leader in enabling scalable, efficient, and high-quality content solutions. “Our mission is to help agencies deliver exceptional SEO results without increasing workload,” Kramaley said. “With WhiteLabelSEO.ai and SEOContentWriters.ai, agencies can now scale faster, deliver more value, and meet the growing expectations of modern clients.”
- December 25, 2025Marketing
Edgar Mojica Consulting Celebrates Global Expansion and New Training Program Launch
Milestone Marks Global Reach Across 128 Countries Edgar Mojica Consulting has officially surpassed 1.5 million affiliates, customers, and associates worldwide, expanding its presence to 128 countries. This major achievement reflects the dedication of founder and CEO, Edgar Mojica, who has spent more than 30 years coaching individuals in network marketing, financial growth, and entrepreneurship through innovative digital platforms. This global expansion underscores the firm’s sustained growth in the direct sales and multi-level marketing (MLM) sectors. It also highlights the increasing influence of the firm’s digital education initiatives. The company attributes its success to a track record of mentorship, results-driven systems, and Mojica’s proprietary coaching model, which has facilitated business success across diverse markets and cultures. Introducing "The Keys to Success" Training Series Coinciding with the announcement of its international growth, Edgar Mojica Consulting has launched a new training program titled "The Keys to Success." The course offers step-by-step guidance, grounded in Mojica’s personal entrepreneurial journey and his decades of experience in MLM. The training leverages Mojica’s experience, including his rise from humble beginnings to earning global recognition as one of the top 100 network marketing earners. According to Mojica, this new program aims to create replicable success across teams, irrespective of geography or experience level. "Ask not what others can do for you, ask what I can do for others," Mojica stated. "My commitment has always been to empower individuals and help them unlock their personal and financial freedom." The training series incorporates critical elements such as mindset development, digital marketing tools, team leadership strategies, and a structured goal-execution framework. A Legacy of Coaching and Influence Edgar Mojica is renowned for his ability to simplify complex business-building principles. Through blogs, podcasts, and public speaking, he has established a reputation for mentorship as the core of his consulting approach. The company’s success is further demonstrated by its consistent recognition across the MLM community. Mojica, the founder of the Millionaires Club, is celebrated for his results-focused coaching style. As a speaker and trainer, his influence extends across large-scale events and webinars with international audiences. His digital presence, particularly on YouTube and other social media platforms, serves as a valuable resource for those looking to learn about entrepreneurship, income generation, and mindset development. Supporting Sustainable Success in Network Marketing Edgar Mojica Consulting remains committed to fostering sustainable, education-driven pathways to business growth. Rather than relying solely on promotional strategies, Mojica’s model emphasizes long-term personal development and scalability. Each training product is crafted with accessibility in mind, acknowledging that many newcomers to MLM or direct selling have limited experience. Mojica’s philosophy is built on mutual achievement: "When my associates succeed, I succeed," he explains. Expansion Reflects Changing Market Dynamics The company’s global expansion mirrors broader industry shifts towards digital mentorship, online entrepreneurship, and self-guided training models. As younger generations enter the network marketing space, the demand for flexibility, scalability, and personalized learning formats has increased. Mojica’s coaching infrastructure aligns perfectly with these emerging trends. The launch of "The Keys to Success" comes at a time when entrepreneurship and financial independence are gaining relevance, especially among digital-first professionals and emerging markets. Edgar Mojica Consulting is bridging this need with multilingual content, adaptable tools, and community frameworks that cater to both beginners and seasoned professionals. Edgar Mojica Earned Prestigious Recognition as Best Network Marketing Success Coach of 2025 In addition to its global expansion, Edgar Mojica Consulting proudly announces that founder Edgar Mojica has been named the Best Network Marketing Success Coach in America of 2025 by the Evergreen Awards. This prestigious recognition honors Mojica for his exceptional leadership, personal transformation, and lasting impact in the network marketing industry. His coaching programs, particularly "The Keys to Success," are lauded for their clarity, simplicity, and effectiveness. Mojica’s ability to guide entrepreneurs toward financial freedom and personal growth has earned him admiration and respect across the MLM sector. Mojica's commitment to client success is reflected in his approach: "When my associates succeed, I succeed." This philosophy, alongside his proven digital influence and client-centric coaching, sets him apart as a trusted mentor in the field. With over 1.5 million clients across 128 countries and a legacy of transformative coaching, Edgar Mojica's recognition as the top Network Marketing Success Coach solidifies his position as a leader dedicated to empowering entrepreneurs worldwide. About Edgar Mojica Consulting Edgar Mojica Consulting is a global business coaching firm led by Edgar Mojica, a top 100 Network Marketing earner, entrepreneur, and digital trainer. With over 30 years of experience in multi-level marketing and social media coaching, the firm has guided more than 1.5 million professionals across 128 countries. Known for its values-driven approach, Edgar Mojica Consulting specializes in sustainable income growth and leadership development through tailored training programs, digital platforms, and events. More information is available at about.me/emojica . Media Contact Edgar Mojica President, Founder CEO Email : [email protected] Website YouTube Facebook
- December 25, 2025Marketing
Simply Social Media LLC Announces Tailored Marketing Services
Simply Social Media LLC Introduces Personalized Marketing Solutions Simply Social Media LLC, a leader in providing customized marketing services, is announcing its continued commitment to delivering tailored social media strategies and PR campaigns that drive growth and brand visibility. Under the leadership of Julie Ann Van Ameyde, who founded the company in 2008, Simply Social Media has become a trusted partner for businesses seeking effective marketing strategies. With over 25 years of experience navigating various business landscapes, Julie has helped numerous companies from top-tier software firms to luxury day spas achieve success. Her expertise in building marketing strategies that align with client goals has made Simply Social Media a go-to resource for businesses looking for a personalized approach to marketing. A Personal Touch to Marketing Management What sets Simply Social Media apart from competitors is its boutique approach to social media management and public relations. The company understands that no two businesses are alike, which is why Julie and her team work closely with clients to create personalized marketing strategies that align with their unique goals. Unlike large, impersonal marketing firms, Simply Social Media offers dedicated, one-on-one attention, ensuring that every client receives the best possible support. "We know how overwhelming marketing can be for small and medium-sized businesses," said Julie Ann Van Ameyde. "Our mission is to alleviate that stress by providing strategies that drive real results without the need for businesses to manage every detail themselves." Simply Social Media’s focus on tailored solutions helps clients reach their ideal audience while increasing engagement across digital platforms. This personalized service is crucial in today’s fast-paced market, where businesses need to maintain a strong online presence to remain competitive. Comprehensive Services for Every Need Simply Social Media offers a wide range of services designed to meet the diverse needs of today’s businesses. Whether it’s a full-scale social media management package, targeted public relations campaigns, or creating content that resonates with a brand's target audience, Simply Social Media is ready to assist. The company’s offerings include: Social Media Strategy Development Content Creation and Curation Public Relations Campaigns Social Media Advertising Reputation Management Analytics and Reporting With a keen understanding of industry trends and the latest marketing tools, Simply Social Media ensures that businesses are always a step ahead in their marketing efforts. The team’s data-driven approach helps clients make informed decisions, ensuring their marketing strategies are both efficient and effective. Julie Ann Van Ameyde: An Experienced Marketing Leader Julie Ann Van Ameyde, the founder of Simply Social Media, brings more than two decades of experience to her company’s approach to marketing. Her extensive background in business strategy and marketing, combined with her success in leading both small and large-scale initiatives, allows her to deliver solutions that are both innovative and results-oriented. Before founding Simply Social Media, Julie led sales and marketing strategies at major companies like Planview and SAIC, where she honed her skills in driving large projects and million-dollar deals. Later, she expanded her expertise by launching and sustaining a profitable luxury day spa. This diverse experience has given her a comprehensive understanding of the challenges businesses face across various industries. The Simply Social Media Promise At Simply Social Media, businesses can expect more than just standard marketing strategies. The company prides itself on offering boutique services that meet each client’s specific needs. Whether the goal is to increase brand awareness, improve customer engagement, or drive sales, Simply Social Media provides the insights and support necessary for success. By focusing on what truly matters, results, Simply Social Media has built a reputation as a company that delivers on its promises. Clients can rely on Julie and her team for expert advice, timely execution, and a dedicated partner throughout their marketing journey. About Simply Social Media LLC Founded in 2008, Simply Social Media LLC specializes in providing customized marketing solutions for small and medium-sized businesses. Led by Julie Ann Van Ameyde, the company is committed to delivering personalized strategies that drive growth and elevate brand presence. Whether through social media management, public relations campaigns, or content creation, Simply Social Media is dedicated to helping businesses succeed in a competitive digital landscape. Media Contact Julie Ann Van Ameyde Fractional Social Media and Marketing Manager Simply Social Media LLC Email: [email protected] Website Instagram LinkedIn
- December 25, 2025Marketing
Trade Shows Go Playful: Custom Rubber Ducks Outperform Traditional Items
Exhibitors are ditching the usual pens and tote bags for rubber ducks. Companies struggle to stand out in crowded convention halls where attendees walk past hundreds of booths offering nearly identical freebies. "We saw more people stopping at our booth compared to the previous year," said a marketing director from a mid-sized tech company. "People were taking photos with the ducks and posting them right away. That never happened with our old giveaways." Promotional custom rubber ducks deliver advantages that traditional items miss. Booth visitors grab the ducks first, creating visible social proof that draws more traffic. Convention attendees carry them around the floor, turning into walking advertisements for exhibiting companies. Social media amplification separates these items from standard promotional products. A procurement manager noted their branded rubber ducks generated thousands of social posts during a multi-day conference, reaching people well beyond the event itself. The organic reach beat their typical digital advertising efforts. Customization options align with brand identity. Construction firms choose hard-hat wearing versions, financial services opt for suited ducks, healthcare organizations select nurse or doctor designs. This specificity creates stronger brand recall than generic items. Playfulness breaks down professional barriers. An HR consultant described how their branded ducks became conversation starters that led to real business discussions. "People would laugh, take one, and then actually ask what we do," she explained. "With other giveaways, they'd just grab and move on." Storage and transportation matter for event logistics. Rubber ducks pack efficiently and hold up well during shipping, avoiding the crushed or damaged promotional items that often end up discarded. Their durability maintains brand visibility long after events conclude. Bulk rubber duck orders offer competitive pricing depending on customization complexity. Factor in the social media reach and longer household lifespan—many recipients keep them for years—and the value surpasses comparable promotional items. Trade show organizers have noticed the shift. Several major conventions now feature duck-themed photo opportunities, acknowledging how these toys transformed exhibitor strategy. What started as a novelty approach has become a calculated marketing decision. The rubber duck resurgence proves childhood nostalgia combined with practical promotional strategy cuts through typical trade show noise.
- December 24, 2025Marketing
Adlispy Launches Browser-Based Ad Intelligence Chrome Extension for Marketing and E-commerce Teams
Adlispy, a digital ad intelligence platform, has announced the release of its Chrome extension and supporting web platform aimed at improving how marketing and growth teams conduct advertising research. The extension is designed for professionals who regularly analyze competitor ads, creative formats, and messaging strategies across multiple channels. Supporting Structured Advertising Research As advertising environments across social and search platforms become more competitive, teams increasingly rely on ad research tools—often referred to in the industry as Adspy or Facebook Ad spy resources—to understand how brands communicate value and structure creative campaigns. Adlispy’s browser-based extension focuses on organizing this research into a structured, repeatable workflow. Rather than replacing existing ad libraries, the platform functions as an ad library spy tool for documentation and analysis, allowing teams to save and categorize ad examples during normal browsing without disrupting their research process. “Ad research often becomes scattered across multiple tools and formats,” said a spokesperson for Adlispy. “The goal of the extension is to support a more organized research workflow that fits naturally into how marketers already browse and review ads.” Designed for SaaS, Marketing, and E-commerce Teams Adlispy is positioned for teams working in SaaS customer acquisition, e-commerce performance marketing, and agency environments where creative iteration plays a central role. Common use cases include monitoring competitor messaging, reviewing creative patterns, and building internal reference libraries for campaign planning. By consolidating saved ads into a centralized workspace, teams can review examples collaboratively and identify recurring themes in formats, hooks, and positioning. Chrome Extension Integrated Into Daily Workflows The Adlispy Chrome extension operates within standard browsing sessions, allowing users to capture ads in real time as ads appear across ad libraries and public placements. Saved ads can later be reviewed for qualitative analysis, creative discussions, or documentation purposes. The extension is available via the Chrome Web Store and works alongside Adlispy’s web-based platform for organized access and review. Market Context and Research Efficiency For many marketing teams, faster access to organized ad research can help reduce duplicated effort and support clearer creative direction. Adlispy’s release reflects a broader focus on operational efficiency in advertising research, where structured documentation can support more informed decision-making across teams. About Adlispy Adlispy is a United States–based ad intelligence platform designed to support advertising research for SaaS, marketing, and e-commerce teams. The platform provides browser-based tools for discovering, saving, and organizing digital ads to assist with competitive analysis and creative evaluation. For more information, visit: https://adlispy.com
- December 24, 2025Marketing
MARKETER Releases Comprehensive Advertising & Marketing Services Market Research Report
MARKETER , a digital marketing strategy and market research firm, today announced the release of its Advertising & Marketing Services Market Research Report , a comprehensive analysis examining how the marketing services industry is evolving in response to economic pressure, client demand for accountability, and rapid advances in automation and artificial intelligence. The report delivers a detailed view of the current state and future trajectory of advertising and marketing services, including performance marketing, SEO , paid media, creative services, analytics, and emerging AI-enabled offerings. It highlights how agencies are being forced to rethink operating models, talent structures, and pricing strategies as buyers become more cost-sensitive and ROI-driven. “Marketing services are going through a structural reset, not a cyclical slowdown,” said Nate Nead, CEO of Marketer.co. “Agencies are facing margin compression, rising competition, and more sophisticated buyers who expect transparency and measurable outcomes. This report is designed to give operators, investors, and clients a clear-eyed look at what’s changing — and what’s not.” Key Findings and Market Themes The Advertising & Marketing Services Market Research Report explores several critical industry dynamics, including: Shifting Client Expectations: Buyers are moving away from brand-only engagements toward performance-oriented models with clearer attribution, reporting, and accountability. AI and Automation Adoption: Agencies are integrating AI into research, content, media buying, and analytics workflows, fundamentally changing cost structures and delivery timelines. Pricing and Engagement Model Pressure: Traditional retainers are increasingly challenged by hybrid, project-based, and performance-linked pricing structures. Industry Fragmentation and Consolidation: While barriers to entry remain low, scale, specialization, and vertical expertise are becoming key differentiators — fueling both niche growth and M&A activity. Operational Transformation: Firms are rethinking staffing models, offshore and hybrid teams, and technology stacks to protect margins while maintaining quality. The report also provides forward-looking insights into how marketing services firms can adapt to these changes, including where investment is flowing, which services are seeing sustained demand, and how successful agencies are repositioning themselves for long-term resilience. Strategic Relevance for Executives and Investors Designed for agency executives, marketing leaders, private equity firms, and corporate development teams, the report offers a strategic lens into an industry that remains essential — but increasingly competitive. “This research is particularly valuable for anyone evaluating growth strategies, acquisitions, or vendor relationships in the marketing space,” Nead added. “Understanding how services firms are evolving operationally and financially is critical for making informed decisions over the next several years.” Availability The Advertising & Marketing Services Market Research Report is now available and can be accessed directly on Marketer.co/Blog. About MARKETER Marketer.co is a digital marketing strategy, execution, and market research firm that helps organizations understand and navigate complex marketing landscapes. The company provides data-driven insights, industry research, and hands-on marketing services across SEO, paid media, content, analytics, and emerging AI-enabled marketing solutions. Through its research and advisory work, Marketer.co supports executives, operators, and investors in making informed decisions about growth, positioning, and performance in an increasingly competitive digital economy.
- December 23, 2025Marketing
How Asset Digital Communications Is Positioning Itself as a Leading Canadian AI Marketing Agency
As artificial intelligence continues to reshape how brands attract, engage, and convert audiences, digital marketing agencies are being forced to rethink long-standing approaches to performance, creativity, and search visibility. Asset Digital Communications, a Toronto-based agency working with businesses across Canada and the United States, is among a growing number of firms adapting its methodology to align with this shift. Rather than treating AI as a standalone solution, the agency has been integrating AI-assisted systems into existing marketing frameworks, employing automation to deliver more powerful human-led strategy. The goal, according to the company, is not to replace marketers, but to enhance decision-making across paid media, search engine optimization, and content development. This hybrid approach reflects a broader industry movement in which agencies are using machine learning to accelerate testing cycles, analyze audience behavior more deeply, and refine campaign performance in near real time. For clients operating in competitive B2B and B2C environments, particularly in technical, professional, and manufacturing sectors, these efficiencies can translate into clearer insights and more predictable outcomes. As a Canadian Digital Marketing Agency , Asset Digital Communications has historically focused on helping small and mid-sized businesses treat their digital presence as a measurable business asset rather than a collection of disconnected tactics. The agency’s AI integration builds on that foundation, allowing campaigns to adapt faster as market conditions, platforms, and user expectations evolve. One area receiving increased attention is search. With the rise of AI assistants and conversational interfaces, traditional keyword-based SEO is gradually giving way to new forms of discovery. Asset Digital Communications has identified LLM SEO—optimization for large language models and AI-generated search results—as a strategic priority moving into 2026. This involves structuring content and brand signals in ways that improve visibility when search engines generate answers directly, rather than simply ranking web pages. According to Founder and President Mary-Jane Owen , the shift represents more than a technical adjustment. “AI is changing how people find information and how trust is established online,” she notes. “For businesses, that means brand clarity, authority, and consistency matter more than ever.” The agency’s work in this area includes aligning content strategy with emerging AI search behaviors, ensuring that brands remain discoverable as users increasingly rely on conversational tools for research and decision-making. Asset Digital Communications operates from its Toronto headquarters and continues to support clients throughout Canada and the U.S., maintaining a focus on transparency, performance measurement, and adaptability in a rapidly changing digital landscape. Additional information about the agency can be found at https://assetdigitalcom.com/ .
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