NOICE, The New Organic Toothpaste Challenging the Industry to Eliminate Waste

Live on Kickstarter, NOICE is a New Zero Waste Toothpaste GEL. 100% Natural and Refreshing.

NOICE, the world’s first gel toothpaste with a zero waste concept, is live on global crowdfunding platform Kickstarter and raising funds to bring the project to life.

Every single year billions of plastic toothpaste tubes end up in landfills worldwide and the number continues to grow. NOICE is helping consumers become aware of the environmental damage caused offering them and affordable solution to help save the world right from their own bathroom.

“It was just another morning. I woke up alone (I promise) and wandered like a zombie into the bathroom. I picked up my plastic toothpaste tube, squeezed this anonymous gel onto my toothbrush, and put it in my mouth. I don’t know why, but I realized ‘Ooh la la, what am I doing?’ I had no idea what I was putting in my mouth, but I knew the tube would end up in a landfill,” says co-founder and inventor Clement Hochart on the inspiration behind the project. “I thought ‘C’est assez’ – That’s enough. Time to create something new. And today, after years of hard work, we have NOICE.”

NOICE is packed in an eco-friendly, endlessly refillable bottle that saves time, money and the environment. Each month subscribers will receive compostable, biodegradable pods containing toothpaste gel to refill their bottle. Maintaining clean, fresh and healthy teeth has never been this easy.

NOICE is 100% natural, and Cosmos-Organic certified by Ecocert. It is also FDA Approved and offers complete care – the company worked closely with dentists in an international laboratory to keep breath fresh, gums healthy, whiten teeth, and prevent cavities. The toothpaste is fluoride free and contains no artificial flavors, sweeteners, colors or preservatives.

“We are the first refillable toothpaste gel sent to your door, we go over and above the organic certification standards, and it is actually cheaper to buy NOICE than the average toothpaste out there. And, to top it all off, NOICE is zero waste. So, in short, NOICE is super convenient, super healthy, super affordable, and super sustainable. And it tastes good, trust me,” adds Clement.

NOICE is currently live and available to support on Kickstarter:


NOICE is born from the frustration of not finding a conscious, fresh & natural toothpaste. So we decided to create it. NOICE mission is to offer an affordable toothpaste without making compromise on the environmental impact. So we reinvented the experience, the packaging and the distribution of traditional toothpaste. This is what we call the positive propaganda!

For more information on NOICE Care please visit


Contact Info:
Name: Chris Woods
Email: Send Email
Organization: NOICE

Release ID: 88937387