Orange County, CA / May 12, 2014 / Monster Arts, Inc. (OTCQB:APPZ) a leading mobile marketing and app technology innovator announces today that its TAVG travel information and advertising website has received a major technology upgrade and is integrated into the Travel America Visitor Guide App now available for Windows phone. Travel America Visitor Guide (or TAVG) is a suite of travel apps and a related online directory that connects travelers and other consumers with local businesses. Now review exclusive photos of your travel destination, restaurant reviews, with improved integrated google mapping on a Windows Phone device.
With six out of ten mobile users now using travel apps like Trip Advisor and Yelp, and considering the immense size of the US travel spending market (about $888 Billion in direct spending and 1.2 Trillion in indirect or induced spending during 2013) (see US Travel Answer Sheet at www.ustravel.org), Monster Arts continues to view TAVG as a very timely and compelling marketing solution within the still high-growth travel app segment of the mobile communications sector. Indeed, in the US, travel apps were seeing the highest year-over-year growth of any industry or product-related app category as recently as May 2012, climbing at an impressive 116%, and increasing well above the growth in overall mobile app use (84%), according to a May 2012 Nielsen study "Courting Today's Mobile Consumer". Trip planning sources have also shifted over the last several years, with social media and mobile devices being used more often. In 2012, nearly one-quarter (23%) of domestic leisure travelers relied on friends and relatives to plan their trips, while three in ten (31%) utilized their own past experiences. One in ten used destination websites, nine percent used traveler provider websites (airline, hotel, rental car, cruise, tours, etc.), five percent used social networking and four percent used a mobile device to help plan their trip. See US Travel Answer Sheet at www.ustravel.org.
Commented Monster Arts CEO and founder Wayne Irving, "We couldn't wait to unveil the new and improved TAVG app and website. With these improvements, we'll be even more user friendly and accessible for mobile device users, and our website will have new features making it more useful than ever before for the business and recreational/pleasure travel markets. Unlike Yelp, we aren't just letting you see reviews and critiques, and we're much more than a service such as Trip Advisor or hotels.com that focus on one narrow portion of the travel market … no sir, TAVG is much more than that. Our site functions like a supercharged yellow pages for today's mobile device user, with a database that can be searched by category, keyword, location, and more." Indeed, the TAVG directory features participant profiles that contain not only descriptive business information, but also pictures, videos, links to members' social media pages and websites, as well as turn-by-turn directions to the listed business' location for the consumer/user based on GPS. Also, with TAVG participating business can manage their own profiles, manager their advertising campaigns, and keep their information up to date with a unique backend component that also offers extensive analytics and customer analysis regarding app and website usage.
Windows Download Location: http://wp.tavg.mobi
About Monster Arts, Inc:
Monster Arts is a leading mobile marketing and app technology innovator, designing a variety of mobile apps for purchase and download by the retail consumer and assisting business clients with online marketing through its Travel America Visitor Guide, mobile app design services, crowd funding consulting services and marketing, management, and promotions services. Monster Arts has developed apps and applications for iPhone and Android OS devices for small businesses like Dana Wharf's whale watching app, https://play.google.com/store/apps/details?id=com.dailycatch.dev to Fortune 500 companies like Del Monte Fresh, https://play.google.com/store/apps/details?id=com.iconosys.DelMont . Recently Monster Arts partnered with Mind Solutions, Inc. (OTCQB:VOIS) to collaborate on expanding using Mind Solutions' "thought-control" device to incorporate into mobile technologies and apps. Monster Arts is also building a suite of games for Max Apps and television star Andy Ross. (http://www.maxappsgames.com)
Any statements contained in this press release that relate to future plans, events or performance are forward-looking statements that involve risks and uncertainties, including, but not limited to, the risks associated with the management appointment described in this press release, and other risks identified in the filings by Monster Arts, Inc. (APPZ), with the U. S. Securities and Exchange Commission. Further information on risks faced by APPZ are detailed in the Form 10-K for the year ended December 31, 2012, and in its subsequent Quarterly Reports on Form 10-Q. These filings are or will become available on a website maintained by the U. S. Securities and Exchange Commission at http://www.sec.gov/. The information contained in this press release is accurate as of the date indicated. Actual results, events or performance may differ materially. Monster Arts does not undertake any obligation to publicly release the any revision to these forward-looking statements that may be made to reflect events or circumstances occurring after the date hereof or to reflect the occurrence of unanticipated events. Included in this release are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Although the company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations reflected in such forward-looking statements will prove to have been correct. The company's actual results could differ materially from those anticipated in the forward-looking statements.
SOURCE: Monster Arts, Inc.
Release ID: 44140