-- MBSoft USA LLC, the official Latin American partner of research software developer Lumivero, announces its continued work providing professional research software with human-led support to organizations in Latin America, while also connecting companies in the United States and Canada with remote customer support agents from Latin America. The company was founded by Pablo Mendez, a food engineer with a master's degree in neuromarketing. According to the company, its support is 100 percent human, and it supplements software distribution with a private learning platform, product groups, and free webinars.
A Mission Rooted in Human Connection
MBSoft was created after its founder observed that organizations across North America and Latin America needed reliable technology but often received automated responses and impersonal service. The company was built around the idea that clients should receive help from real people.
"Service is the core value of our business," said Pablo Mendez, founder of MBSoft USA LLC. "We are here to serve."
Research Software for Latin American Institutions
MBSoft distributes Lumivero's professional research software in Latin America, including NVivo, XLSTAT, Atlas.ti, and @RISK. These tools are used to analyze data, support research, and inform decisions, and the company serves government agencies, academic institutions, and corporations. NVivo and Atlas.ti are qualitative data analysis programs, which help researchers organize and interpret non-numerical material such as interviews and documents. XLSTAT is a statistical analysis add-in for spreadsheets, and @RISK is a risk analysis tool used for modeling uncertainty.
MBSoft supports clients with product groups, a private learning platform, and free webinars. Language courses and learning materials are also part of its offerings. The company says it adapts its services to each client's needs and does not use a one-size-fits-all model.
Connecting North American Companies With Latin American Talent
In addition to software distribution, MBSoft helps companies in the United States and Canada connect with multilingual remote customer support agents from Latin America. The company describes this as a two-way arrangement: Latin American organizations gain access to advanced research software, and North American businesses gain access to dedicated support professionals.
A Founder With a Service-Oriented Background
Mendez trained as a food engineer and earned a master's degree in neuromarketing, the study of how people think and make decisions. He also releases music under the artist name Pablove and performs with his band, Love M. He says his work is grounded in Christian principles and a commitment to service.
"Always here to help is my personal motto," said Mendez. "We all have talents, so let's put them in service of others. Big challenges are coming, new goals, a change of paradigm. Everyone will need big help at some point, so let's help each other."
Community and Humanitarian Involvement
Mendez has worked with refugee organizations and currently supports the education of Afghan girls, helping them prepare for the business world. He has been recognized for these efforts by the Afghanistan American Relations Office (AARO). MBSoft also donates to a church and is in talks with the Red Cross to register as blood donors.
About MBSoft USA LLC
MBSoft USA LLC is the official Latin American partner of Lumivero, distributing NVivo, XLSTAT, Atlas.ti, and @RISK to government agencies, academic institutions, and corporations. The company also connects businesses in the United States and Canada with multilingual remote customer support agents from Latin America and offers a private learning platform, product groups, and free webinars. More information is available at mbsoftusa.com. Follow MBSoft on LinkedIn and Instagram, or connect with Pablo Mendez on LinkedIn. Inquiries may be sent to [email protected].
Contact Info:
Name: Pablo Mendez
Email: Send Email
Organization: MBSoft USA LLC
Website: https://mbsoftusa.com/
Release ID: 89205495
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