Marketing Technology - Vidooya Launches Content Marketing Application For Repurposing To Video and Lead Generation

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Marketing technology start-up Vidooya LTD launches Text-to-Video platform for content marketers to help them repurpse to video for effective content promotion, lead generation and high engagement with video marketing.

Tel Aviv Israel, December, 2015 – Today, Vidooya announced the launch of its video content creation and management platform for savvy marketers. Vidooya gives marketers the easy-to-use platform they need to repurpose their existing content and create high quality videos for content marketing while taking Engagement and Lead Generation to new heights.

Why let good written content sit on a page and not generate high level of engagement and leads as it should, just because it is a few weeks old and people prefer video over reading? Or why pay so much for video production alone when you know effective content marketing is about much more than production?

The service automatically uploads HD video content to the user’s Facebook pages, YouTube channel, LinkedIn, and blogs, and enables distribution and promotion over various other online channels, such as Twitter, Instagram, and Pinterest. Marketers can also add and manage Lead Capture via Email directly inside their videos, as well as clickable call-to-action buttons and links for efficient lead generation to all content repurposed with Vidooya, effective for all sites where video is embedded. The platform also includes the capability for video promotion, video SEO and has its own built-in analytics that allow users to keep track of number and duration of views, as well as user engagement.

Users do not need any previous experience in video production, and all content can be converted into video in three-simple-steps; video creation is only a few minutes. First, marketers arrange their text, and set the language and background music of the video. Next, they are able to choose from a wide selection of premium images and footage, as well as being able to upload their own banners and logos. Finally, marketers approve the title, add tags and descriptions and publish to different distribution channels.

Cisco reports that 69% of all consumer internet traffic will be video-based by 2017, and that CMOs are predicted to spend $32.3 billion on marketing technology by 2018. Vidooya is leveraging this trend and providing a viable solution to these content marketers with a most-needed platform built exclusively with marketers in mind from the get-go; from easy content repurposing to video to lead capture and automation. Vidooya is set to lead the new wave in Content Marketing and Lead Generation.

"As a lead generation marketer with very ambitious business development goals, I realized that we were not benefiting from our content's full potential,” said Vidooya CEO and Founder Avdiel Canó. “We wanted to leverage video effectively, so we took up the challenge and today, we have a complete marketing solution that we can share with other marketers.”

According to a Demand Metric report, currently 90% of B2B marketers use content in their marketing campaigns. The service has been design to allow these marketers to create engaging video from the great content they already have, distribute and promote for a better marketing ROI, as well as, inbuilt analytics to help measure their content effectiveness and help marketers develop future content strategies.

“Most CMOs and even SMBs are getting behind content marketing,” added Canó. “And video is the ultimate form of content marketing, generating up to 5 times the engagement, compared to other methods. This is where Vidooya comes in. Our platform provides a simple, three-step process of converting written content to video, distributing it, and finally promoting it to a target audience with an effective Lead Capturing capability.”

Vidooya was founded in 2015, by serial entrepreneur Avdiel Canó, a marketer with 20 years of industry experience in various roles in startups and Fortune 500 companies. Vidooya is an online platform aimed at marketing teams interested in leveraging video content marketing for their brands in an effective and simple way. In-built analytics and promotional tools make marketing campaigns measurable, allowing teams to take their content further and generate more leads and engagement over the course of their campaigns.
Name: Avdiel Canó
Phone: 1-646-583-1149

Contact Info:
Name: Avdiel Cano
Email: Send Email
Organization: Vidooya, LTD
Phone: 1-646-583-1149

Release ID: 98658

Name: Avdiel Cano
Email: Send Email
Organization: Vidooya, LTD