Best Wine Subscription Club by Decanter magazine, surpassing major players in one of the most competitive categories of the Decanter Retailer Awards.
-- Ourglass, the London-based wine subscription platform, has been namedThe expert judging panel included Peter Richards MW (Chair), Michelle Cherutti-Kowal MW, Andy Howard MW, Simon Field MW, Laura Clay, Leona De Pasquale and Mags Janjo.
“The self-stated aim of Ourglass is ‘to turn wine drinkers into wine lovers’. Judges were impressed by the user-friendly and comprehensive nature of the subscription offering, complete with assigned wine professionals, videos and various thematic levels.” — Decanter
“This award validates our mission to democratise taste,” said Benedict Johnson, Founder & CEO. “Even as we grow, we remain committed to small producers and limited releases that help curious tasters learn, explore and enjoy wine in a meaningful way.”
Recent boxes have featured wines from Raúl Pérez, Sylvain Pataille, Joh. Jos. Prüm, Sugrue South Downs, Adi Badenhorst and Hirsch Vineyards – producers known for character, site expression and thoughtful winemaking.
The journey begins with personal contact from the founder to understand each member’s preferences, dislikes and aims. Every new subscriber receives a Welcome to Wine tasting booklet, detailed food pairings, and access to a growing library of expert-led video and blog content designed to build knowledge and confidence.
With zero paid advertising, Ourglass has grown organically through word-of-mouth, critical acclaim and a 4.7 out of 5 Trustpilot rating.
“Great wine, lovely people. I look forward to the wines each month. Customer service is quick, personalised and lovely all around.” – Emily Hoffman, Trustpilot
The Ourglass four-stage curation model includes: sourcing from low-intervention producers; expert blind tastings; educational framing; and storytelling that connects wine, people and place.
Following collaborations with Tim Hayward, Michael Sager and Amelia Singer, Ourglass is releasing a new film series with Rankin, shot at Planque in East London.
Award results: https://www.decanter.com/wine-news/decanter-retailer-awards-the-2023-winners-511879
For more information about Ourglass, use the contact details below:
Contact Info:
Name: Benedict Johnson
Email: Send Email
Organization: Ourglass
Address: Ourglass & Partners Ltd, 3a Shaftesbury Road, London, N19 4QW, United Kingdom
Phone: +44 (0)7805 063580
Website: http://www.ourglass.wine
Release ID: 89163634