Knifeworks Kicks Off Brand New Online Content Initiative With Kershaw Knockout Review

Company's comprehensive, just-published look at popular new folder gives a taste of what is to come at website of top knife retailer, Knifeworks reports

Leading retailer Knifeworks launched a brand-new review series today with an in-depth look at manufacturer Kershaw's highly popular Knockout folding knife. With a compelling blend of functionality and smart, practical design, the several models of the Knockout family impressed the company's reviewers. As one of the world's top knife retailers, Knifeworks now expands into online features like the new review that will keep the company's customers even better informed as they shop the one of the most extensive selections of top-quality knives to be found anywhere.

"Kershaw is a legendary name in the industry," Knifeworks noted, "Our brand-new review shows how worthy the new Knockout folder is of carrying on that legacy. We hope our customers will enjoy this look at the Knockout, and we're excited to announce that they can count on even more such features in the future. We're also happy to say that we currently have several versions of the Knockout in stock and ready to ship."

Founded in 1974 in Oregon by former knife salesman Pete Kershaw, Kershaw Knives has grown to become one of the world's leading knife manufacturers. With a focus on producing dependable, affordable blades that often incorporate the insights of high-end, custom knife-makers like Ken Onion, R.J. Martin, and Ernest Emerson, Kershaw is one of the most recognizable and admired names in the industry.

Since being established by Roger Claunch in 1998, Knifeworks has likewise grown to become one of the world's leading knife sellers. Headquartered in Columbia, La., the company boasts a multi-million dollar inventory that dwarfs that of most competitors. Whether shopping at the Knifeworks retail store or its e-commerce site at, Knifeworks customers therefore enjoy one of the widest selections of knives to be found anywhere in the world.

While this focus on maintaining such an unrivaled inventory has been a key factor in Knifeworks' success, the company stands out in other, equally important ways, too. It consistently delivers the lowest prices to customers, from high-end products like limited-run Chris Reeve or Medford knives to top-quality products aimed at the wider market like the new Kershaw Knockout.

Knifeworks also consistently maintains the highest level of customer service in the industry. Whether in the form of responding quickly and solicitously to any issues that might arise or through offering hard-to-find options like the company's custom laser engraving program, it regularly impresses those who do business with it.

With the publication of its brand-new, exclusive online review of the Kershaw Knockout, Knifeworks distinguishes itself even further. Employing a perspective that derives from listening to and working with the company's many customers for more than 15 years, the new review supplies the kinds of useful insights and analysis that will make it truly compelling reading. As many more such reviews and other fascinating features are scheduled as part of the company's new online content initiative, Knifeworks is set to become even more important to those who are interested in knives.

About Knifeworks:
With an unmatched inventory of top-quality knives and accessories, Knifeworks provides the lowest prices and the best in customer service to clients at the company's Columbia, La., retail location and visitors to its e-commerce site.

Contact Info:
Name: Roger Claunch
Email: Send Email
Organization: Knifeworks Inc.
Phone: (318) 649- 8401

Release ID: 81661