JMR Graphics Comments on an Article Discussing oOh! Media's Promotion of The Hunger Games Catching Fire DVD

Nationwide vehicle wraps manufacturer JMR Graphics responds to an article discussing how oOh! Media is promoting the release of the new Hunger Games DVD with outdoor advertising

BOHEMIA, NY / / April 21, 2014 / JMR Graphics, a nationwide vehicle wraps manufacturer, comments on an article discussing how pedestrians will be able to access the Catching Fire game on their mobile phones from digital billboards.

According to an April 4th article from B&T titled "Billboards alight for The Hunger Games," oOh! Media is promoting the release the Hunger Games Catching Fire DVD by utilizing digital billboards. The screens will allow people to scan QR codes with their mobile device to access the Catching Fire game. Each time someone scans the screen with their mobile phone, users' phone screens will 'catch fire' in order to increase viewer interactivity, impact, and online shareability.

TJ Panell, a representative from nationwide vehicle wraps manufacturer JMR Graphics, says, "The newest, hottest trends in out of home advertising integrate aspects of digital media, such as QR codes, hashtags, and Twitter handles. In addition to the thousands of impressions that billboards and vehicle wraps can generate daily, the digital aspects allow for mass engagement. When these two advertising mediums are integrated, they create very successful and memorable campaigns."

JMR Graphics is an award winning Nationwide 3M Certified Manufacturer of Graphics for over a quarter of a century. We specialize in branding companies through Fleet Graphics, Vehicle Wraps, Architectural Wall Graphics, Promotional Window Clings, Floor Graphics, Event Signage and much more. We offer a variety of 3M Graphics Films, which are specially designed for most surfaces that require a changeable, short and long-term application. Our exceptional "Turn Key Service" is backed with a 3M MCS Warranty to give you peace of mind when you need optimum performance for the intended life of your graphics. With our state-of-the-art, cutting-edge facility we inspire our clients by providing creative design, custom-printed graphics and handle a network of nationwide installers. JMR Graphics provides expert capabilities and capacities needed to meet any graphic challenge.

Contact: Scott Darrohn,, 855-347-4228

SOURCE: JMR Graphics

Release ID: 41104