Gustave A. Larson Company Celebrates 2020 PEAQ Award Winners

Gustave A. Larson Company has just celebrated the 32nd anniversary of Partners in Excellence and Quality (PEAQ), its supplier evaluation program.

The Gustave A. Larson Company recently celebrated the 32nd anniversary of its supplier evaluation program, Partners in Excellence and Quality (PEAQ). An award dinner was held in Wauwatosa, Wis. to honor the five supplier winners for 2020.
The PEAQ Program was created out of the desire of Karl G. Larson to show appreciation for the partnership between the Larson Company and its business partners. The companies honored with the 2020 PEAQ Award were Nu-Calgon, Allied Air Enterprises, Packard Inc., Crystal Distribution Inc., and ADP.

The winners are chosen through an evaluation of data collected throughout the year considering various measurements of the quality of partnering in business. Factors considered in the supplier evaluation process include product quality, profitability, marketing, sales support, electronic commerce capabilities, on-time deliveries, lead-time, warranty policy, credit terms, business policies and procedures. Every department within the Larson Company has input into the evaluation process and selection of its winning suppliers and sales representatives.

The Larson Company held a separate awards dinner to honor the top supplier salesperson for 2020 in each of its regions. The winners for outstanding salesperson in the East region are Brad Pomeroy and Sue Pomeroy of DANCO Sales. Brookes Rajala of RAC Sales was the winner in the Central region. Finally, Brian Bush, representing Nu-Calgon, was the winner in the West region.

The primary goal of the PEAQ Program is to encourage open communication between the Larson Company and its suppliers on issues, policies and procedures for the mutual benefit of both companies. “The PEAQ Program gives us the opportunity to recognize and show appreciation for our supplier partners and the local sales representative in each of our regions. Our suppliers tell us that while the program is often duplicated, it is never replicated,” said Scott Larson, president and COO of the Larson Company.

About Gustave A. Larson Company: The Gustave A. Larson Company is the midwest, plains and mountain states’ leading wholesale distributor of heating, ventilation, air conditioning and refrigeration (HVACR) equipment, parts and supplies from over 450 different manufacturers. In addition to a full line of equipment, controls, supplies and replacement parts, each location offers customer educational opportunities, including technical and business training. Family-owned and operated since 1936, the Larson Company’s corporate offices are located in Pewaukee, Wis. The company employs 450 team members throughout 20 states and more than 50 locations. 

Contact Info:
Name: Michelle Dalton 
Email: Send Email
Organization: Gustave A. Larson
Address: W233 N2869 Roundy Circle West, Pewaukee, WI 53072
Phone: 262.446.7277 and 262-542-0200 

Release ID: 89030354