Global Outdoor Apparel Industry —
The outdoor apparel market is expected to flourish over the next couple of years owing to the economic development being observed on the global front. The rising standards of living reflect on the changing clothing patterns, which is anticipated to benefit the growth trajectory of the market in the years to come. This report studies the current status, key developments, etc. of the market in details in order to offer an actionable insight. It also provides an estimate of the revenues to be earned by the market during the forecast period.
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Increasing disposable income is expected to trigger the growth of the outdoor apparel market in the forthcoming years. In addition, the rising awareness about the brands is also poised to favor market expansion over the next few years. With the advent of malls and shopping centers, the outdoor apparel market players are projected to capitalize on the development factors available. Also, the rising inclination towards online shopping is set to unleash developmental opportunities for the market participants. The expansion of the e-commerce sector is poised to accelerate revenue generation of the global market in the nearby future.
The rising population of health-conscious people, in conjunction with the increasing interest in sports activities, is anticipated to boost sales of sportswear. This, again, is prognosticated to favor the outdoor apparel market growth over the assessment period. Other factors such as increasing investments in advertisements by key players, availability of different types of products, material innovations, etc. are further anticipated to benefit the expansion of the outdoor apparel market in the years to come.
On the basis of type, the global outdoor apparel market has been segmented into professional sport and general.
On the basis of end-user / application, the outdoor apparel market has been segmented into - for men, for women, and for kids.
The geographical study of the global outdoor apparel market included in this report identifies six key regions - North America, Europe, China, Japan, Southeast Asia, and India. India is a potential market for outdoor apparels. The rising purchasing power of the region is expected to boost the future trajectory of the market in the upcoming years. Europe and North America are also likely to witness considerable growth over the forecast period.
Arc’teryx, The North Face, Salewa, BLACKYAK, Marmot, Mountain Hardwear, Mammut, VAUDE, Columbia, Lafuma, AIGLE, Lowe Alpine, Kailas, Skogstad, Jack Wolfskin, Fjallraven, NORTHLAND, Atunas, and Ozark are some of the major players operating in the global outdoor apparel market. These players are likely to invest in changing consumer demands for the development of their product portfolios. This, in turn, is projected to intensify the competitiveness among the players of the market in the years to come. In addition, regional expansion efforts are also prognosticated to spur competition in the outdoor apparel market over the next couple of years. Some of the approaches that are poised to be executed by these participants to gain edge over others are strategic partnerships, technological innovations, agreements, collaborations, etc.
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