-- "Global Marketing Automation Market"
In 2018, the Global Marketing Automation Market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.
Marketing automation is software and tactics that allow companies to buy and sell like Amazon -- that is, to nurture prospects with highly personalized, useful content that helps convert prospects to customers and turn customers into delighted customers. This type of marketing automation typically generates significant new revenue for companies, and provides an excellent return on the investment required.
Marketing Automation Software is primarily split into: Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics and Social Media Marketing. And Email Marketing is the most widely used type which takes up about 32.39% % of the global market in 2017.
USA is the largest sales region of Marketing Automation Software in the world in the past few years. USA market took up about 53.95% the global market in 2017, while Europe was 23.84%.
The rise of cloud computing and social platforms enabled the growth of Marketing Automation Software from the earlier software product, and both cloud and social platforms now support much of the Marketing Automation Software capabilities.
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This report focuses on the global Marketing Automation Industry status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Marketing Automation development in United States, Europe and China.
The key players covered in this study
HubSpot
Marketo
Act-On Software
Salesforce
Adobe Systems
Oracle
Infusionsoft
IBM
Cognizant
ETrigue
GreenRope
Hatchbuck
IContact
LeadSquared
MarcomCentral
Salesfusion
SALESmanago
SAP
SAS Institute
SharpSpring
Aprimo
Market segment by Type, the product can be split into
Campaign Management
Email Marketing
Mobile Application
Inbound Marketing
Lead Nurturing and Lead Scoring
Reporting and Analytics
Social Media Marketing
Others
Market segment by Application, split into
Large Enterprises
Small and Mid-sized Enterprises (SMEs)
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Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America
The study objectives of this report are:
To analyze global Marketing Automation status, future forecast, growth opportunity, key market and key players.
To present the Marketing Automation development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.
Another Report: "Global Marketing Software Market"
This report focuses on the Global Marketing Software Industry status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Marketing Software development in United States, Europe and China.
Digital marketing software offers the prospect of improving the customer interaction through various sources such as instant messaging systems, social networking sites, and mobile apps. The rise in adoption of digital marketing software is attributable to the increase in digital marketing budgets in organizations, widespread social media platforms, and increased internet penetration. Moreover, the cloud solutions have also played a prominent role owing to its benefits including minimum IT investments, cost effectiveness, and ease of accessibility.
In 2018, the global Marketing Software market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.
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The key players covered in this study
Adobe Systems
Oracle
SAP
Salesforce
IBM
Marketo
Microsoft
Hubspot
SAS Institute
Act-On Software
Market segment by Type, the product can be split into
Customer Relationship Management Software
Email Marketing Software
Social Media Advertising
Search Marketing Software
Web Content Management Software
Marketing Automation Software
Campaign Management
Video Advertising
Market segment by Application, split into
Professional Service
Managed Service
Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America
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Major Points from Tables of Content:
Chapter One: Report Overview
Chapter Two: Global Growth Trends
Chapter Three: Market Share by Key Players
Chapter Four: Breakdown Data by Type and Application
Chapter Five: United States
Chapter Six: Europe
Chapter Seven: China
Chapter Eight: Japan
Chapter Nine: Southeast Asia
Chapter Ten: India
Chapter Eleven: Central & South America
Chapter Twelve: International Players Profiles
Chapter Thirteen: Market Forecast 2019-2025
Chapter Fourteen: Analyst's Viewpoints/Conclusions
Chapter Fifteen: Appendix
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