Executive Summary
The outbreak of Covid-19 pandemic has brought world to a halt. The surge in the cases of covid-19 virus has forced many central governments to impose complete or partial lockdowns which has put each and every sector along with alcohol & lager industry into non-operation mode to restrain the flow or impact of virus. Large precisely is a variety of beer which is conditioned at low temperatures. They are usually amber, pale or dark in color. The pale lager is the most widely commercially & consumed available type of beer among both developed and developing countries. The escalating consumption of alcohol, rising disposable income of the individuals, rising urbanization consisting of establishments of night clubs and pubs along with escalating cases of diabetics. In the present scenario, outbreak of Covid-19 has negatively impacted the demand and utility of lager market. For instance: According to (AIBA) All India Brewers Association, the beer industry precisely contributes around Rs 50000 crore every year to the economy of India. As per All India Brewers association, the breweries industry has been estimated to suffer a loss of around 25% in terms of sales in this fiscal year owing to imposition of covid-19 lockdown, precisely the summer season which is the peak season for consumption of beer & lager has witnessed decline in the sales. Moreover, The leading breweries organizations operating in India such as Carlsberg, Anheuser-Busch, United Breweries, InBev and Bira 91 have combinedly submitted official letter to central and several state governments such as Punjab, Karnataka, Andhra Pradesh, West Bengal and Maharashtra to allow the sales of alcohol & breweries on both offline which are orange & green zones and online platforms across all states even if the lockdown is extended which is anticipated to fuel the utility of lager market but only on a minor basis in the country. Furthermore, countries such as Hong kong has started to open up bars & pubs with only 50% capacity from May 10 which is expected to push the demand of breweries and lager but again only on a minor basis
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The regional analysis of global Covid-19 Impact on Lager market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World. North America is the leading/significant region across the world in terms of market share owing to the high disposable income of the individuals along with presence of large number of pubs and bars on both United States and canada. Whereas, Asia-Pacific is also anticipated to exhibit highest growth rate / CAGR over the forecast period 2020-2027. Factors such as rising urbanization in China and India along with escalating tourism sector would create lucrative growth prospects for the Covid-19 Impact on Lager market across Asia-Pacific region.
Major market player included in this report are:
Heineken N.V.
China Resources Snow Breweries
Carlsberg Breweries A/S
Molson Coors Brewing
Tsingtao Brewery Group
Asahi Group Holdings
Constellation Brans
B9 Beverages Pvt Ltd
Anheuser-Constellation Brans SA/NV
The Beijing Yanjing Beer Group Corporation
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Type:
Standard
Premium
By Distribution Channel:
Off-Trade
On-Trade
Furthermore, years considered for the study are as follows:
Historical year – 2017, 2018
Base year – 2019
Forecast period – 2020 to 2027
Target Audience of the Global Covid-19 Impact on Lager Market in Market Study:
Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers
Investors
Continuous…
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NOTE : Our team is studying Covid19 and its impact on various industry verticals and wherever required we will be considering covid19 footprints for a better analysis of markets and industries. Cordially get in touch for more details.
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