FunkkOFF! TeethRefreshers®, the world’s first all-in-one, reusable toothbrush and toothpaste product for keeping teeth fresh on the go, is seeking to revolutionize the sleepy oral care industry forever. —
Female Co-Founders and best friends since 7th grade, Joelle Flynn and Sonia Hounsell are bringing FunkkOFF! TeethRefreshers® to market via crowdfunding platforms including Kickstarter and Indiegogo. Flynn is among a very small minority of women who own 8 U.S. patents on her invention. Only 4% of U.S. patents are held by women. She teamed up with her life-long friend, Sonia Hounsell, who is a brand marketing expert, to launch this innovative and sleek new product that helps keep teeth white and ensure beautiful smiles all day.
Over 80% of Americans use some form of teeth whitening products and there’s no better way to maintain pearly whites than brushing. Unless someone is carrying around a toothbrush and toothpaste, they end up with stains on their teeth from coffee, tea, wine and all sorts of beverages or food in teeth after meals. Before FunkkOFF! TeethRefreshers® were invented, there was no way to conveniently freshen up a smile throughout the day.
“Living in California near the wineries, I was on one of my many weekend trips to Napa & Sonoma when I realized my white teeth were turning a ‘Funkky’ shade of purple from the red wine I was drinking. It was so embarrassing… I worked hard to keep my teeth sparkling white! To solve this, I would carry around a bulky toothpaste tube and full-size toothbrush in my purse when I was out. I was constantly brushing my teeth in between selfies & wine tastings to get the ‘Funkk’ ‘OFF’ of my teeth. One of these times, I reached into my purse and pulled out my lipstick and looked at it and thought, ‘Why isn’t there a product as compact and reusable as my lipstick - but for my teeth?’” says Founder and CEO, Flynn, on the motivation behind her company. “AHA! My lightbulb moment! I went home, put pen to paper and started drawing what would become FunkkOFF! TeethRefreshers®. From there, I have successfully obtained 8 U.S. Patents to date and 4 U.S. Trademarks. I knew exactly whom to call to bring FunkkOFF!® to market and to life - my best friend from 7th grade, brand marketing guru, Sonia! We have worked throughout the years to build FunkkOFF! Inc. into the kickass company it is today!”
FunkkOFF! TeethRefreshers®’ patented design utilizes an easy-twist mechanism and aerated cap to make brushing quick, convenient and hygienic. With a quick rinse of the bristles and a twist at the bottom, users can quickly refresh their teeth whenever, wherever they are. FunkkOFF! TeethRefreshers® features:
• Fluoride-Free, All Natural Peppermint Tooth Gel
• SLS-Free, Cruelty-Free, BPA-Free, Gluten-Free and Vegan
• Recyclable Plastic Container
• Reusable about 30x
“I have worked in traditional consumer packaged goods companies (CPG) for over 25 years bringing 30+ products to retail shelves. Over the last few years, I became increasingly frustrated with the lack of focus on innovation in traditional CPG. R&D is a much lower priority in big companies and, as a result, true innovation rarely occurs. I was seeing a contraction in the traditional CPG environment and all the growth in consumer products was coming from direct-to-consumer start-ups. In fact, 90% of all CPG E-commerce growth is attributed to start-ups,” adds co-founder Sonia Hounsell. “So when my long-time entrepreneurial friend, Joelle, called me with her idea and asked me to help her bring FunkkOFF! to market, I was ready to leave the slow growth of CPG and create a start-up with a breakthrough product that would be a game-changer in the oral care industry. FunkkOFF! goes well beyond oral care to give consumers the very first Beauty Essential product for their teeth. We see it thriving on-line as well as in stores like Sephora & Ulta. I also knew from decades of friendship with Joelle - whether on the lacrosse field or in calculus class - she and I would make a powerful and unstoppable team.”
FunkkOFF!® is currently live and available to support on Indiegogo: https://www.indiegogo.com/projects/funkkoff-teethrefreshers--2#/
About FunkkOFF!® Inc.
FunkkOFF!® Inc. is a Women-Owned company and Lifestyle Brand that develops products to help everyone look and feel “Red Carpet Ready”. Their flagship creation, FunkkOFF!® TeethRefreshers®, will be the first of many new products that get the “Funkk” “OFF '' conveniently and discreetly on-the-go. For more information on FunkkOFF! Inc. please visit www.teethrefreshers.com
Release ID: 88959398