Excite Media Launches Data-Driven Employee Engagement Strategy to Great Success

Brisbane, Australia, June 25, 2025 / / -- Digital marketing agency Excite Media has implemented a data-driven approach to employee engagement, using the Employee Net Promoter Score (eNPS) as a key business metric to enhance workplace culture, improve retention, and strengthen client delivery.

Founded in 2006 by Scott Maynard and Nathanael Hubbard, Excite Media has prioritized workplace culture as a strategic lever for performance. The company has integrated regular employee feedback into its operations using Officevibe, an employee engagement platform that administers anonymous, weekly surveys. These insights inform internal initiatives aimed at improving communication, recognition, and work-life balance.

Nathanael Hubbard, Co-Founder of Excite Media, says, “We use data to understand how our team is feeling and take meaningful steps based on that feedback.”

The Employee Net Promoter Score methodology, developed by Bain & Company, asks employees to rate how likely they are to recommend their workplace to friends or family. Responses are grouped into promoters, passives, and detractors, and the score is calculated accordingly. Excite Media consistently targets an eNPS score of 80, a benchmark associated with top-performing organizations globally.

What distinguishes Excite Media’s approach is its commitment to acting on survey insights. Leadership reviews trends and patterns on a weekly basis and takes steps to address emerging concerns. This commitment to transparency and responsiveness has fostered a high-trust environment where employees feel heard and valued.

The company reports that this process has contributed to high retention rates and consistent client satisfaction, reinforcing its belief that employee engagement is directly tied to business performance.

For more information, visit www.excitemedia.com.au. 

About Excite Media

Founded in 2006 and headquartered in Brisbane, Australia, Excite Media is a digital marketing agency that provides website design, SEO, Google Ads management, and content marketing services. The company is known for its commitment to employee engagement and workplace culture as drivers of long-term business success.

Contact Info:
Name: Scott Maynard
Email: Send Email
Organization: Excite Media
Website: http://www.excitemedia.com.au

Release ID: 89163177