-- Marketers don't always have the best reputation. This notoriety comes from the way marketing is used to manipulate people into buying products they don’t want or don’t use, which creates excess waste and damage to the environment.
EthicallyMAD (Ethically Making A Difference), a digital marketing consultancy firm hopes to drive a positive change and influence by only working with businesses that are socially and environmentally responsible.
“We aim to use our skills to help consumers become more educated, and to make better-informed choices,” said Leon Jay, the Founder of EthicallyMAD.
Leon Jay has a long history with digital marketing, having written several books on the subject and taught it on stages around the world. Eventually though, he became disillusioned with how most people were using the information.
He quit marketing and published a new book titled, ‘How To Become A Superhero – Build A Better Business And Help Save The World’. But, upon completion, he came to realize that instead of leaving the power of marketing to indiscriminate businesses, he would try to create a bit of balance in the industry, and so founded EthicallyMAD.
The digital firm offers standard services including website conversion audits, email marketing, and SEO. However, they also offer partnership programs for some clients who can pay in equity or commission, but only for results. This allows businesses that have a great product or service, but lack of marketing budget, to get the help they need.
Team members too are not only motivated by working on interesting projects they believe in, but can also work towards a share in the company.
EthicallyMAD also prides itself on its creativity and marketing-first approach to design. The firm claims to be a business that thinks and acts differently from the general cookie-cutter approach used by most of its competitors, and commits by promising a results-based ‘MAD Guarantee’.
“Many of the marketing and web design companies appear to have very little understanding of conversions,” said Leon. “Even big agencies, for example, make the all too common mistake of using sliders, which have been proven again and again to significantly reduce conversions.”
Currently, EthicallyMAD is offering businesses and non-profits a $500 discount off a website audit. Businesses simply need to use the coupon code “500off” when booking and they will get reviews and recommendations on design, conversions, and an in-depth SEO report.
For those socially responsible businesses who prefer to do things themselves, EthicallyMAD also offer a free 21-day training program and free standard SEO audit.
For more information, please visit www.EthicallyMAD.com
Contact Info:
Name: Leon Jay
Email: Send Email
Organization: EthicallyMAD
Address: 6 Alton Lane, Nelson 7010 New Zealand
Phone: +64 3 669 3663
Website: http://www.ethicallymad.com
Release ID: 382962
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