Vancouver, BC, Canada / May 7, 2014 / DraftTeam Fantasy Sports Inc. ("DraftTeam" or "the Company") (CSE:DFS) is pleased to announce that it has signed an agreement with SocialKaty to develop and execute content marketing strategies to promote DraftTeam.com. The engagement is geared towards further expanding the brand across major social media platforms and measuring the impact of this channel on subscriber acquisition across mobile and web. With a social media reach that currently consists of almost 6,000 followers on Facebook and 3,600 on Twitter, DraftTeam will partner with SocialKaty to ramp up its community acquisition strategy which will create a network of vocal brand ambassadors on forums, social and fantasy sports sites. DraftTeam will combine the SocialKaty initiative with its comprehensive marketing program to continue to quickly grow its paid subscriber base.
"We are excited to be working with SocialKaty. We feel their expertise in building vocal communities compliments our interactive fantasy sports platform and the media work currently run by our content editor Rob Blackstien," said John Buttedahl, CEO.
Founded in August 2010, SocialKaty is a Chicago-based social media marketing company that leverages technology to manage online communities for businesses. Social Katy is a team of highly skilled Community Managers that execute and maintain campaigns that spread awareness through conversation to targeted audiences and ultimately accelerate business growth. SocialKaty's services include day-to-day management of Facebook, Twitter, Google+, Pinterest, LinkedIn and blogs for brands as well as social advertising, social contests, design and development. For more information, visit SocialKaty at www.socialkaty.com | Twitter: @socialkaty | Facebook: www.facebook.com/socialkaty
Granting of Stock Options
DraftTeam has granted incentive stock options to certain employees and consultants of the Company to purchase up to 680,000 common shares of the Company pursuant to a shareholder approved Share Option Plan. The options are exercisable on or before May 6, 2019 at an exercise price of $0.15 per share.
About DraftTeam Fantasy Sports Inc.
DraftTeam Fantasy Sports Inc. (www.DraftTeam.com) is a digital entertainment company focusing on fantasy sports and social gaming. Using its proprietary social gaming platform, DraftTeam currently offers daily fantasy sports contests on its web property DraftTeam.com.
Transcend Resource Group: David Derby/ Etienne Moshevich - Tel: 604-681-0084 Email: IR@DraftTeam.com
For and on behalf of the board of DraftTeam Fantasy Sports Inc.
Michael Young, President
Neither the Canadian Securities Exchange nor its regulations services accepts responsibility
for the adequacy or accuracy of this release.
All statements included in this press release that address activities, events or developments that the Company expects, believes or anticipates will or may occur in the future are forward-looking statements. These forward-looking statements involve numerous assumptions made by the Company based on its experience, perception of historical trends, current conditions, expected future developments and other factors it believes are appropriate in the circumstances. In addition, these statements involve substantial known and unknown risks and uncertainties that contribute to the possibility that the predictions, forecasts, projections and other forward-looking statements will prove inaccurate, certain of which are beyond the Company's control. There can be no assurance that any forward-looking statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking statements. Except as required by law, Intelimax does not intend to revise or update these forward-looking statements after the date hereof or to revise them to reflect the occurrence of future unanticipated events.
Release ID: 43471