-- Castle Rock Hormone Health announced a strategic partnership with SmartBug Media as the company enters a national scaling phase. The partnership will support franchise development, marketing automation, territory sales tracking, CRM management, and reporting tied to planned clinic expansion.
Photo courtesy of Castle Rock Hormone Health
The company provides hormone therapy, medically guided weight loss, and anti-aging therapies, including peptides and IVs, for men and women across the United States. Current growth plans include opening 100 to 250 clinics in 2026, growing that number to more than 450 by the end of 2027.
SmartBug Media was selected in part for its work across marketing, sales, CRM, automation, and reporting within HubSpot, according to the company. Its franchise marketing background and experience in healthcare and wellness matched the organization’s need to recruit franchisees, acquire patients, and support local clinic marketing across multiple territories.
“We are thrilled to be working with yet another industry leader like SmartBug. High-level engagement with proven, top-tier organizations is the keystone for scaling to 475+ locations in the next 24 months. We are confident we found that with SmartBug!” said Chris Stolzman, CEO and Co-Founder of Castle Rock Hormone Health.
Reporting and attribution capabilities also played a role in the decision to form the partnership. Priorities identified for the next stage of growth include marketing attribution, return-on-investment tracking, custom dashboards, lead-source visibility, and alignment between sales and marketing activities.
Expansion plans come as the business continues building what it describes as a national franchise model in the hormone replacement and optimization sector for both men and women. Castle Rock Hormone Health’s clinical model was developed by Co-Founder and Chief Medical Officer Dr. Lee Moorer, a double board-certified physician recognized for his expertise in hormone optimization. The company’s proprietary protocols are grounded in scientific research, data-driven patient monitoring, and rigorous ethical standards, creating a framework that prioritizes safety, precision, and measurable patient outcomes.
"Castle Rock Hormone Health doesn’t just sell hormone treatments; they fast-track, restore confidence and vitality. By deploying an advanced, AI-powered HubSpot infrastructure, SmartBug is eliminating operational friction and building a high-speed franchise launch playbook. We are making it effortlessly easy to scale deep patient empathy by customizing an automated HubSpot engine to dominate each franchise's market and change lives from day one," notes Adam Bleibtreu, CEO, SmartBug Media
About
Castle Rock Hormone Health is a hormone optimization and replacement franchise serving men and women across multiple U.S. regions, including the East Coast, Midwest, and Rocky Mountain markets. The company provides hormone therapy, medically guided weight loss, peptide and IV therapies, and related services aimed at addressing hormone imbalance and associated symptoms for a growing national patient base exceeding 10,000 individuals to date.
Contact Info:
Name: Carlos Conde
Email: Send Email
Organization: Castle Rock Hormone Health
Website: http://www.CRhormonehealth.com
Release ID: 89194887
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