Recent research by Bustr, a leading — BBW dating app, shows that plus size women are more likely to be active on this curvy dating app on Monday and Sunday. The results may make it more effective with less effort for plus size women and their admirers to find their ideal matches.
In order to understand the behavior pattern of users, the active time of users is analyzed. Bustr extracted daily user data from January to March 2019 and compared it on a weekly basis. The analysis found the app had roughly the same number of users per week, but similar data changes for each of the 9 weeks in 2019. That said, both Mondays and Sundays registered and active users were significantly higher than on any other day of the week. On top of that, during the two days when users were most active, women were almost twice as likely as men, with 90 percent of female users being plus-size women.
In 2018, the total number of registered users of Bustr was 154,088 for women and 79,623 for men. Women have twice as many users as men, while among women, the number of large women is 146,935. And it has about 50,000 daily active users for large women, with an average of about 70,000 daily active users on Monday and Sunday. The results suggest that plus-size women are prefer to look for friendships, relationships or partners on this app, especially on the two days. It could also mean that larger women are tend to feel lonely on the two days of a week, and will use online dating apps to pass the time and get rid of loneliness.
“I usually like to use Bustr like Wooplus on Sunday because this day means the end of the weekend for me and I don't want to spend the week alone in my poor cocoon anymore.” said Kate in the survey. And another user Amelia said, “At the beginning of the week, I can always see the scene of lovers making out around me, which makes me very uncomfortable and I don't want to be alone anymore.”
“This conclusion is very important for the direction of our product improvement, and it is also very helpful for the admirers of plus-size women.” said Justin R, the CEO of Bustr.
Name: Justin Robert
Email: Send Email
Organization: Bustr App
Release ID: 493656