British Entrepreneur Natasha Mudhar to urge World leaders and businesses to mandate sustainable trade across borders at the ET Global Business Summit in India

Natasha is the Global Chief Executive at The World We Want – a Global Impact Enterprise and Advisory Board Member at the Commonwealth Enterprise and Investment Council

Natasha Mudhar, the International entrepreneur and Global Chief Executive of the London based Global Impact Enterprise The World We Want, will be urging world leaders and business heads to mandate sustainable trade across borders when speaking at the ET Global Business Summit in New Delhi this week. Natasha is part of the roundtable on the Ease of Doing Business, focusing on “Facilitating Sustainable Trade Across Borders” on the 23rd of February.

Drawing on her experience of advising and co-curating breakthrough projects with international governments, non-profit organisations, policy institutes, the Commonwealth 53 and UN organisations including the Educational, Scientific and Cultural Organisation (UNESCO), the Reproductive Health and Rights Agency (UNFPA), the UN World Food Programme (WFP) and UN Women, Natasha has been at the forefront to rally corporates and the wider global public to support the Sustainable Development Goals (SDGs) to reduce inequalities, eradicate poverty and tackle climate change by 2030.

With the complexity of today’s social challenges proving to be too intricate and widespread for any one individual or institution to tackle single-handedly, The World We Want recognises the need for a multi-sector combined approach in order to achieve the aforementioned goals in the space of a decade. The company advocates the message that profitability and purpose are not two exclusive entities, but moreover an adjoined mantra which can be achieved in tandem. Combining profit with purpose opens up the true potential for doing well by doing good.    

At the panel, Natasha will reiterate UN Secretary General Antonio Guterres’ warning that the world’s problems are becoming more ‘integrated’ but its responses more ‘fragmented’ and ‘dysfunctional’, urging her fellow panellists to accelerate the commitment towards achieving the SDGs.

Highlighting the urgent challenges the global collective needs to address, Natasha Mudhar said “For too long, global businesses and governments have been consumed by the need to chase financial figures and revenue graphs while underestimating their impact on people, communities and the planet. There are some decisive actions required to mitigate the inequalities we have created and continue to perpetuate, to ensure we guarantee our commitment to the Sustainable Development Goals. As the UN Secretary General highlighted in Davos, issues of climate change and inequalities remain the world’s biggest challenges due to a lack of cooperation.

The rise of social justice activism and corporate social responsibility reflects a generation imbued with the desire to do well by doing good. The time for change is now, and this is only possible with collective activism.”

Other high profile speakers part of the panel include Mr. Mohamed Laad Minister of State, Ministry of Economic Development Maldives, Mariusz Łuszczewski CEO- Ehrle, Indian relations expert - Adam Smith Centre – Poland, Andrzej Sadowski President, Adam Smith Centre – Poland, Sunil Kaushal Secretary General, New Zealand Trade Alliances - New Zealand, Dr.  Milena Angelova Secretary-General, Bulgarian Industrial Capital Association (BICA) – Bulgaria, Paul Winters Associate Vice President, Strategy and Knowledge Department, IFAD, Hon’ble Peter Munya Cabinet Secretary Ministry of Industry, Trade and Cooperatives, Republic of Kenya, Mr. Nurul Majid Mahmud Humayun, Minister, Ministry of Industries, Bangladesh, Alon Beer, President, Society for International Development Israel, Dr. C. K. Anchan, Managing Director & Founder, Worldwide Business House – Sultanate of Oman, Kamieniecki, Krzysztof Co-Founder and Vice-President, Institute for Sustainable Development, Bulgaria, and Ms Martha Del Bello President, Cyprus - US Chamber of Commerce, Cyprus.

The Global Business Summit is an initiative of The Times Group that brings together academicians, visionaries, heads of state, corporate, heads of state, policy makers, and thought leaders for scripting Economic change, by connecting the building blocks of Economics for India and the Globe.

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