Boresha International Hires Martha McBride as Director of Sales

Martha McBride accepted the appointment of Director of Sales for Boresha International after four years as a successful Boresha field leader

Walnut Creek, CA / / March 21, 2014 / (Boresha International) Boresha International(R) announced the appointment of Martha McBride to the new position of Director of Sales. Her new duties include training, field sales development, recognition and leader relations.

Since joining Boresha International in May of 2010 Martha has achieved numerous field accomplishments including ranking top in Personal Sales and Recruiting. Prior to joining Boresha International, Martha held positions as a ghostwriter, personal development coach and trainer for some of the leading direct sales companies as well as top field leaders and trainers.

"Martha brings to Boresha a world of experience in direct sales," stated George Najjar, Founder and CEO. "Her record as a field leader and trainer is extraordinary. We are honored and inspired by the opportunity to reach new heights with her on the team."

"I am honored to join this dynamic and successful corporate team," said Martha McBride, the new Director of Sales for Boresha International. "I promise to work diligently with the field and its leaders to expose Boresha as the billion dollar company it is meant to be."

Media inquires about Boresha(R) International can contact publicist J.Michael Palka.


Boresha, headquartered in Walnut Creek, California is a seven-year old established company that, through its partner companies, manufactures, distributes and sells a line of "B-Skinny(TM) Coffee" and associated health and wellness products. Boresha is on the forefront of distributing products that can assist with weight management by introducing concepts that are used by people every day, such as coffee and tea.

The business is primarily marketed through a Multi-Level-Marketing (MLM) distribution model supported by 29,000 U.S.-based distributors with an expansion market with significant international opportunities.

Contact: J.Michael Palka,, 619-977-5022

Release ID: 37324