Beckaroos, the all new modern spin on a 90’s lunchbox classic dipping snack, is live on global crowdfunding platform — Kickstarter and raising funds to bring the project to life.
A classic snack that kids of the 90’s thought was lost forever is back and better than ever. The brainchild of Becky’s Bites, a New York establishment on a mission to make NYC’s cream cheese as ubiquitous as its bagels cheesecake, Beckaroos are the company’s first product launch in a coming national line of Becky’s sweet and savory cream cheese snack-packs.
“Amid launching our cream cheese concept retail store in the East Village, Becky's Bites, I began thinking about our line of cream cheese flavors I had developed and how we could get imaginative with those flavors. As someone who loved to cook my entire life, I knew cream cheese was a staple ingredient in both sweet and savory foods, dessert baking and dips and realized I had never seen a sweet dessert dip before,” says founder and CEO Becky Rosenthal on the inspiration behind the project. “Once I paired our Vanilla Birthday Cake flavor with Graham cookies, I was immediately taken back to my childhood. This product tasted just like a beloved snack from my 90's Lunchbox days! It was so much fun and I knew our customers were going to love it and we had to bring it to the masses”
Sold as a case (box of 8 snackpacks) or as an individual snackpack that stands; Beckaroos are an on-the-go snacking and dessert option allows customers to indulge without any of the bad stuff. They contain less than 200 calories per pack, no artificial flavors or colors and no high fructose corn syrup- a healthier take on a classic and fun snack.
“Beckaroos are a modern take on a 90's childhood favorite lunchbox snack, that no longer exists and is sorely missed in today's market!” adds Rosenthal. “With a new and innovative spin, our new 'Roo will bring sweet nostalgia to millennials, and become a beloved, fun, snack option to a new generation of children.”
Beckaroos is currently live and available to support on Kickstarter: https://bit.ly/2Cc9Dpl
Beckaroos® is the first product launch in the Becky's Dips national line of sweet cream cheese snack-packs. Beckaroos is a vanilla cream cheese dip with sprinkles & graham cookie dippers. Building upon the success of Becky's Bites New York City, East Village concept store, Becky, along with her husband Richard, has been re-imagining the use and perception of cream cheese.
For more information on Beckaroos please visit https://www.beckysdips.com
Name: Chris Woods
Email: Send Email
Organization: Becky's Dips
Release ID: 492138