Award-Winning Event Agency Built Itself Through Smart Marketing – And Now Launches New Public Relations Division

Not all marketing agencies can boast a Fortune 500 client list and recognition in prominent media outlets. Femme Fatale Media Group is one that can. This award-winning agency – headquartered in Toronto and steered by founder and CEO Emily Lyons – has earned a stellar reputation for its high-caliber service in the event staffing and talent management realm. Sporting a talent roster of over 6,000 individuals, Femme Fatale Media has a finely-honed skill for making a brand’s event a knock-out success. For that reason, the agency has attracted brands like Audi, UFC, and Guess – and has even drawn stars like Drake and Justin Bieber into the orbit of its staffing services. 

The company has also enjoyed media mentions and features in prominent publications (including Forbes, Maxim, FHM, The New York Post, Flare, BuzzFeed, The Huffington Post, and Us Weekly) – and has extensive ties with influential media personnel. And with well over 300,000 engaged followers on social media, the company clearly knows what it’s doing when it comes to marketing and branding.

That, at least, has been obvious to many of Femme Fatale Media’s clients. So much so, in fact, that its clients have repeatedly asked the agency to tackle their marketing activities. In response to this demand, Femme Fatale Media has just launched a full-service PR and Marketing division. The division has one decisive aim: to create, for its clients, extraordinary PR and marketing campaigns that galvanize target audiences and result in a more-than-just-satisfactory ROI. 

To make this objective a reality, Femme Fatale Media has assembled an all-star lineup of marketing and media specialists who have shown themselves to be high-performers in their field of expertise. This team, combined with the agency’s deep network of influential connections – and a company environment where results-driven activity reigns supreme – is well-prepared to take marketing challenges head-on and help brands gain market leadership. 

CEO Emily Lyons puts it like this: “Femme Fatale Media’s new communications division has a unique point of view driven by the company’s own history. This agency didn’t become a success by taking an apathetic, uninspired stance towards media and branding. It became a success by energetically embracing smart marketing thinking – and breaking the rules when necessary, and always innovating.” 

PR expert Raechel Roganowicz has joined the team as the director of the new communications division. “Marketing is undergoing a lot of change, so opportunity lurks nearby: the opportunity for brands to adapt to the times and realize the extraordinary potential of digital media, influencer and event marketing, and storytelling,” says Raechel. “Brand storytelling – well-planned and well-told – is what helps brands stand out in a world full of competitors. Every brand has a story worth telling. Let’s share yours.”

The division offers clients a suite of PR and media services, such as full public relations, influencer marketing, media strategy and execution (including media events and broadcast campaigns), and social and digital campaign management. Brands that want to tap into the expertise of Femme Fatale Media’s PR and Marketing division can contact the agency here, or send an email to

Contact Info:
Name: Femme Fatale Media Group Inc
Email: Send Email
Organization: Femme Fatale Media Group Inc
Phone: (647) 955 - 9733

Release ID: 347812