-- South Asia 8JJ Group, a dynamic sports media startup founded by entrepreneurs from India, Sri Lanka, Malaysia, and Singapore, has announced the launch of an innovative digital platform that brings cricket fans together like never before.
Designed for the millions who consider cricket more than a sport, 8JJ offers a new way for fans to read, play, and connect in their own languages. The inspiration behind 8JJ began with a simple observation: in South Asia, fans craved more than just scores and highlights; they wanted to be part of the story.
8JJ’s integrated platform bridges this gap by providing local-language news at 8jjsports.com, live match experiences at 8jjcricket.com, and interactive games at 8jjgames.com, all designed to foster authentic connection, pride, and participation.
“We saw people watching together but not really connecting,” says one of 8JJ’s founders. “That’s when we realized we could build a place where they could share, play, and be recognized for it.”

What sets 8JJ apart is its unique point-based rewards system. Every comment, prediction, and shared post earns users recognition in the form of tokens that celebrate loyalty and engagement. “Our rewards are about pride,” the founding team emphasized. “We want fans to feel seen, not sold to.”
Even before its official launch, 8JJ has attracted significant attention from fans. The company is preparing for the excitement of the upcoming 2026 season.
As 8JJ prepares for its regional rollout, the founders remain committed to a personalized, community-first approach, even as the platform expands across diverse languages and cultures. “If we can build something that connects people across borders and traditions, we’re not just building a platform, we’re creating a movement,” the team said.
With its innovative, community-driven approach, 8JJ is poised to redefine sports media engagement in South Asia, prioritizing loyalty, emotion, and a shared love of the game.
Follow for more information: YouTube: @Official_8JJGroup | Moj: @official8jj
About Us: 8JJ Group is a sports media startup dedicated to building genuine connections among cricket fans in South Asia. Through a blend of content, gaming, and community features, 8JJ offers a digital home for fans to connect, engage, and celebrate their passion for the game.
Contact Info:
Name: Krystal Park
Email: Send Email
Organization: 8jj
Address: NO 15/1A, ALFRED HOUSE GARDENS, COLOMBO
Website: https://8jj.com
Release ID: 89177743

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