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Every company has them - a database full of inactive leads and former customers that have gone cold over time. A company's list of inactive leads or past customers represents a potential opportunity for the sales team. However, with traditional outreach methods, reigniting interest from these cold contacts can be challenging and time-consuming. This is where AI comes in. The Online Group P/L, primarily focused on AI sales automation & lead generation, leverages artificial intelligence to turn inactive leads or customers within a company's database into business sales opportunities.
AI Database Reactivation leverages natural language processing (NLP) and large language models (LLMs) to engage with cold leads without client staff involvement. In addition, AI personalises outreach for each individual. This can involve sending reengagement messages, or even Conversational AI Chatbots that cater to their specific needs and interests, making the two way communication more relevant and effective.
This takes heavy lifting for the sales team. They can use AI SMS Chatbots or conversational AI to prequalify the leads and set appointments for those ready to speak with a human salesperson, ensuring that no potential opportunity is missed. For example, a case study by The Online Group shows how AI database reactivation methods were used to re-engage with customers who showed initial interest but haven't converted yet.
In the Legal Claims case involving mis-sold car finance, The Online Group employed its AI Database Reactivation technique to re-engage with unresponsive or uncontactable leads from a database of 65,000 people. A sample batch of 2500 records was processed over 7 days, resulting in 51 conversions and generating £21,675 (AUD$ 41,862) in client revenue. If all 65,000 records were processed, the potential revenue from cold leads could reach £563,550 (AUD$ 1,088,743).
To learn more about The Online Groups' AI Database Reactivation, visit theonlinegroup.com.au.
About The Online Group Proprietary Limited
The Online Group is an Australian company established in 1993, specialising in AI Sales Automation & Lead Generation. Its AI Database Reactivation service helps businesses maximise existing customer data through AI to approach dormant contacts for reactivation. The company's Multichannel AI Integration engages these contacts across social media, and SMS. To evaluate campaign effectiveness and ROI, clients receive key metrics like conversion rates, revenue, and customer lifetime value. This enables data-driven strategy optimisation for growth.
Social Media:
Facebook: https://www.facebook.com/TheOnlineGroupLeads
Twitter: https://twitter.com/OnlineGroupPPL
LinkedIn: https://www.linkedin.com/company/the-online-group-pty-ltd/
Contact Info:
Name: Alan Blackmore
Email: Send Email
Organization: The Online Group P/L
Address: 361 Gingin Brook Rd, Coonabidgee WA 6503, Australia
Phone: +61 433 579 600
Website: https://theonlinegroup.com.au/
Video URL: https://youtu.be/wTcrxcuzG0A?feature=shared
Release ID: 89125981
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