Market Synopsis: —
The product is gaining market traction as it constitutes high nutrient value. The rising demand for healthy food infused by the sedentary lifestyle of the urban population is driving the growth of the synbiotics foods market. It is prognosticated to demonstrate the same growth pattern over the next couple of years. The constant intake of synbiotic supplements helps in the prevention of cardiovascular diseases. Thus, the rising patient population of CVDs is projected to motivate the expansion of the market across the review period. In addition, the growing demand from the pet, as well as the feed industry, is likely to expedite the proliferation of synbiotics market in the forthcoming years.
Probiotics and prebiotics are gaining popularity as it offers better gut health to the consumers. Synbiotics is expected to change the trend as it is a combination of both probiotic and prebiotic. Thus, it is expected to boost sales in the years to come. The analysis offered by Market Research Future (MRFR) reveals that the global synbiotics foods market is anticipated to strike a moderate growth rate over the forecast period 2017 to 2023 scaling a decent valuation.
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The competitive landscape of the synbiotic foods market comprises of
• Chr. Hansen (Denmark)
• Daflorn Ltd. (Bulgaria)
• SKYSTONE FEED CO., LTD (China)
• NewLeaf Symbiotics, Inc. (U.S.)
• Behn Meyer Holding AG (Germany)
• Yakult Pharmaceutical Ind Co Ltd. (Japan)
• Pfizer Inc. (U.S.)
In April 2019, Enviromedica®, a pioneer in evolutionary medicine, has launched the first synbiotic combining spore-form probiotics for gut microbiome care named Terraflora™.
In January 2019, Yofix Probiotics Ltd., has announced the launch of a range of nutrient-rich dairy-free synbiotic yogurts for boosting the immune system.
In June 2018, Seed, a microbiome wellness organization, has announced the launch of its new product, Daily Synbiotic, which is both a probiotic and prebiotic.
The geographical assessment of the Global Synbiotic Foods Market encompasses North America, Europe, Asia Pacific, and Rest of the World (RoW). Europe is anticipated to maintain the pole position in the forthcoming years. The regional market’s growth is guided by the nutritional value of the product. A shift towards healthy food habits being observed in the region is likely to aid the proliferation of the synbiotics food market. Also, the increasing awareness and availability of the food are poised to augment the regional market in the years to come. Asia Pacific is also expected to have a substantial share of the market over the forecast period. China is expected to emerge as the largest sub-market in the region towards the end of 2023.
Global Synbiotic Foods Market is segmented by Type, Product Packaging Material, and Distribution Channel.
On the basis of Type
• Dairy and frozen desserts
• Bakery and confectionary
• Dietary supplements
Among these, the dairy and frozen desserts segment is anticipated to account for a significant share of the market in the years to come. The growth of the dairy industry is likely to reflect in the revenue generation of the segment over the assessment period. In addition, the dietary supplements segment is poised to exhibit a steep rise in the growth graph across the projection period.
Based on Product Packaging Material
• Paper and paperboard
The plastics segment is forecasted to dominate the demand in the market in the foreseeable future. In addition, the paper and paperboard segment is likely to gain popularity over the next couple of years on account of its eco-friendliness.
By Distribution Channel
• Non-store based
Among these, the store-based segment is poised to retain its dominant position across the review period.
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