Market Definition: —
The styrene acrylic emulsion polymer market is growing continually, mainly due to the increasing consumer awareness about the harmful effects of solvent-based emulsion. As an opacifier, this polymer is garnering a considerable prominence in the cosmetics & personal care industry. Besides, social & regulatory intervention in promoting usages of the eco-friendly emulsion has been accelerating the growth of the market.
Market Overview and Growth Factors:
According to Market Research Future (MRFR), the global styrene acrylic emulsion polymer market is expected to gain enormous accruals by 2023. In its recently published analysis, MRFR also asserts that the market would register a phenomenal CAGR during the anticipated period (2016 – 2023). Rising investments in the mining and construction industry alongside, the expansion of the industrial sector in developing regions are driving the market demand.
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Its excellent properties such as low VOC emission rate, durability, and UV resistance, styrene acrylic emulsion polymer finds vast applications in end-use industries such as paper & packaging, building & construction, paints & coatings, and cosmetics & personal care, among others. Increasing usages of this material in packaging materials like envelopes, tapes, and labels is further boosting the growth of the market.
Conversely, high prices and the demand-supply gap in raw materials required for the production are expected to obstruct the growth of the market. Nevertheless, increasing demand from the already burgeoning end-use industries such as the paper & packaging, building & construction, paints & coatings, and cosmetics & personal care, would support the growth of the market over the forecast period.
Global Styrene Acrylic Emulsion Polymer Market - Competitive Landscape
Fiercely competitive, the global styrene acrylic emulsion polymer market appears to be fragmented due to the presence of many well-established players. They adopt strategic initiatives such as mergers & acquisitions, collaboration, product/technology, and expansion, to gain a substantially large share in the market.
Key players leading the global styrene acrylic emulsion polymer market include Pexi Chem Private Limited. (India), Celanese Corporation (US), The Dow Chemical Company (US), Acquos (Australia), H.B. Fuller (US), Xyntra Chemicals BV (the Netherlands), and The Lubrizol Corporation (US), among others.
Industry/ Innovation/ Related News:
June 18, 2018 --- Mallard Creek Polymers, Inc. (MCP – the US), a specialty chemical company, announced the production of 1st Ecronova® Grade in North America. MCP had recently acquired intellectual property from Ecronova Polymers GmbH in early April. The acquisition includes production process of pure acrylic dispersions, styrene acrylic polymer emulsions, and vinyl acetate homopolymers & copolymers.
Further, the company is eager to integrate the Ecronova® and Ecrovin® into the North American market. The company is also working to continue offering key vinyl acetate emulsions in North America and Europe. These are in-depth penetrating primers that are considered as market leaders in the European region and trend-setters for industry-standard in central and eastern European countries.
Global Styrene Acrylic Emulsion Polymer Market - Segmentations:
The report is segmented into three market dynamics to widen the scope of understanding,
By Application : Opacifier, Binders, Adhesives, and Construction Chemicals, among others.
By End-use Industry : Paper & Packaging, Building & Construction, Paints & Coatings, and Cosmetics & Personal Care, among others.
By Regions : Europe, North America, APAC, and the Rest-of-the-World (RoW).
Global Styrene Acrylic Emulsion Polymer Market - Geographical Analysis:
The Asia Pacific region dominates the global styrene acrylic emulsion polymer market, witnessing the augmenting demand from the various industries. The presence of several notable styrene acrylic emulsion polymer manufacturers and the rapid industrialization in the region drive the growth of the market. Besides, increasing demand from end-use industries such as paints & coatings, cosmetics & personal care, and building & construction would substantiate the regional market growth.
Developing countries such as India, China, Vietnam, Malaysia, and Japan are witnessing a surging demand for the product due to increasing construction activities and developments in the paints & coatings industry. The APAC is expected to retain its dominance throughout the forecast period, accounting for a significant market share.
North America is another lucrative market for styrene acrylic emulsion polymer, globally. Factors such as the presence of leading manufacturers and high consumption of coating & paints in the automotive manufacturing industry impact the regional market growth, positively.
The US is expected to be the largest market for styrene acrylic emulsion polymer in the region followed by Mexico and Canada. Latin American countries, specifically Brazil and Argentina, are also predicted to witness steady growth due to the expansion of paints & coatings and paper & packaging industries.
Europe styrene acrylic emulsion polymer market is emerging as a profitable market, globally. Rapidly growing cosmetics & personal care industry, alongside, the presence of well-established automotive sector in the region boost the market growth.
Furthermore, stringent regulations imposed by the European Environment Agency (EEA) and the European Chemicals Agency (ECHA) against the VOC emissions rate compel regional manufacturers to shift their focus towards the production of environment-friendly paints. This, as a result, creates a massive demand in the Europe styrene acrylic emulsion polymer market.
Name: Abhishek Sawant
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