Streamers Propel PlayerUnknown's Battlegrounds to New Record

It's the latest phenomenon in gaming: the 'battle royale' game mode in its latest incarnation, the acclaimed PlayerUnknown's Battlegrounds, rides the Twitch wave to new heights with a record of over half a million concurrent players.

How did a game that's technically not even finished yet rack up 4 million copies sold, and a record-breaking 500000 concurrent players on Steam?

Simple, you have a game designed by someone who's not a game designer.

Brendan Greene, the Irishman behind "PlayerUnknown's Battlegrounds", was bored with the usual shooter games like the popular Counter Strike. The maps are always the same. Every round, you know exactly where the other team is coming from, and everything becomes repetitive pretty fast.

Instead, he thought, how interesting would it be if a hundred players were dropped on an island and would then have to compete for resources, in a game where the only winner is the last survivor?

Without coding knowledge he set on his path to create a game where he could do just that, and the first iteration of the "battle royale" game mode was an Arma mod. Mods are sort of "add ons" for an existing game, which allows the creator to develop the framework for a new game dynamic by using prefabricated assets, such as 3D models, animations and effects.

After the success of the mod, another popular game offered Greene a job in developing their own version of the "battle royale" genre. Thus, the "King of the Hill" game mode for the already popular game H1Z1 was born.

After yet another success, Greene was finally approached by korean gamehouse Bluehole Inc. to finally create a brand new, standalone battle royale game.
For Greene, it was the chance of a lifetime.

Proving Greene's hunch, the game has soared in popularity, especially thanks to Twitch - the game streaming platform.
Unlike DOTA or many other games, PUBG is extremely fun to spectate, since the premise is very clear and easy to understand.
And it's fundamentally a game where player skill is rewarded. Not just in the actual fighting part of the game but also—and perhaps most importantly—in regards to strategy.

Another aspect that has inspired trust in would-be buyers is the extreme speed at which the game is being developed. Not devoid of bugs (so much so that people have been sharing the best PUBG settings to improve the game's speed), the constant updates and announcements that Greene and his team are releasing on Twitter is a breath of fresh air in a world where triple A games seem to be more concerned with their bottom line than with the player experience.

"Battlegrounds" shows that for a game to be successful, the creators' ability to code or the amount of money in their account, are secondary to a fun core concept.

Contact Info:
Name: Matt Rutherford
Email: Send Email
Organization: PUBG Settings

Release ID: 228509