The global pandemic changed the way people approach self-care. Many people will continue to carry out hair and nail treatments in the comfort of their home, as they were forced to do so during quarantine. Nevertheless, they want access to professional hair-care products. In fact, third-party industry trackers noted a 98 percent increase in professional hair-product sales during the month of October 2020. Salons must ensure they have the products consumers want and — Pro Salon Concepts: Independent Exclusive Distributor of Professional Beauty Products becomes of great help in achieving this goal.
"As a Colorado-owned, exclusive distributor of professional beauty products, Pro Salon Concepts understands what customers want and need when it comes to their hair products. Founded in 1988, we have maintained an excellent reputation by listening to the wants and expectations of salons. Our goal isn't to make a sale but to forge genuine relationships with these salons and meet and exceed their expectations. We continue to do so even as we face a changing landscape thanks to the pandemic," Mike Storhaug, spokesperson for Pro Salon Concepts, explains.
Surprisingly, men and women continued to spend approximately the same amount on personal care during the pandemic. According to CNBC, personal care spending dropped to $127 a month on average during 2020. In 2019, the average person spent $133 a month on personal care. Although the world seemed to be in complete upheaval during the pandemic, men and women could maintain some normalcy in their daily lives by continuing with their personal care routine. They may do so today as well with the help of Pro Salon Concepts.
"Pro Salon Concepts offers brands including Framar, Freyja, J Beverly Hills Blue, J Beverly Hills Colour, J Beverly Hills Men, J Beverly Hills Platinum, and Trueplex. Products include Men, Blue, Freyja, Trueplex, Smooth Realignment System, Platinum, Hair Colour, and Tools. With our help, local salons continue to carry these products and brands to ensure their clients have what they want and need at any time," Storhaug continues.
Salons must take steps to ensure clients can obtain the products offered through Pro Salon Concepts. Some individuals don't feel comfortable entering the salon, as they are at high risk of contracting the virus. Curbside service and home delivery are options salons may wish to consider at this time. Every salon must learn what clients want and need as life begins to return to a level of normalcy and ensure they are proving those items.
"Pro Salon Concepts is here to help in any way we can. We remain committed to helping stylists during this challenging time, as their success is our success. Contact us today for more information," Storhaug recommends.
About Pro Salon Concepts:
Professional Salon Concepts was founded in 1988 by a Colorado hairstylist that revolutionized the way distributors work with salons and stylists. Now, twenty years into the second generation of leadership, PSC is still an independent, locally owned and operated, exclusive distributor of professional beauty products. The company has an unwavering commitment to the independent salon and stylist by being a complete resource for premier products, advanced education, and business-building opportunities. PSC has excelled and grown because it does business differently; it puts the customer’s needs first. There is no long-term success for anyone in the industry unless it starts behind the chair. Therefore, PSC offers consistent education, elite product brands, unparalleled support for its network of beauty professionals and the best professional colour system available.
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