Over-The-Top Devices and Services Market 2019 —
The Over-The-Top Devices and Services market is anticipated to reach around USD 202 billion by 2026. In 2017, the video content segment dominated the global market, in terms of revenue. North America is expected to be the leading contributor to the global market revenue during the forecast period.
The growing penetration of broadband infrastructure, and increasing adoption of device-based computing have boosted the adoption of Over-The-Top Devices and Services market. Increasing disposable incomes, and growth in media & entertainment industry further support the growth of this market. Availability of low cost OTT services and rising need for a personalized experience has accelerated the adoption of Over-The-Top Devices and Services. Increasing investments by vendors in technological advancements coupled with increasing demand from emerging economies further boost the market growth.
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The leading companies profiled in the Over-The-Top Devices and Services market report include Microsoft Corporation, Yahoo Inc., Amazon.com, Google Inc., Netflix Inc., Roku, Inc., Hulu, Apple, Inc., Akamai Technologies, Facebook, Inc., Limelight Networks, Inc., and Tencent Holdings Ltd.
The growing disposable income has encouraged consumers to buy technologically advanced OTT devices for a personalized experience. Moreover, consumers are opting for video and audio services along with the ability to connect to the internet. Thus, lofty living standards and increasing media consumption, would contribute to the growth of the Over-The-Top Devices and Services market, thereby positively affecting the Over-The-Top Devices and Services market growth.
Drivers and Risks
In addition to providing an understanding of the fundamental dynamics molding the Over-The-Top Devices and Services market, the report also investigates the numerous volume trends and the pricing history as well as the market value. A number of potential growth factors, risks, and opportunities are also evaluated to get an acute grasp of the overall market.
The analysis and the forecast of the Over-The-Top Devices and Services market are analyzed not just on a global basis but also on a regional basis. Taking a closer look at the regions wherein the market is concentrated, the report focuses on Middle East & Africa, Europe, Latin America, Asia Pacific, and North America. These regions are studied with respect to the prevalent trends and several opportunities as well as an outlook that could benefit the market in the long run.
Method of Research
With the aim of providing an analysis of the market during the forecast period, the market is examined on the basis of various parameters that form Porter’s Five Force Model. Additionally, the data experts use the SWOT based on which the report is able to give explicit details about the Over-The-Top Devices and Services market. The in-depth analysis of the market helps identify and accentuate its main strengths, risks, opportunities, and weaknesses.
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Table Of Contents – Major Key Points
• Overview and Scope
• Executive Summary
• Over-The-Top Devices and Services Market Insights
• Over-The-Top Devices and Services Market Size and Forecast, 2017-2026 by Content
• Over-The-Top Devices and Services Market Size and Forecast, 2017-2026 by Devices
• Over-The-Top Devices and Services Market Size and Forecast, 2017-2026 by Services
• Over-The-Top Devices and Services Market Size and Forecast, 2017-2026 by Revenue Model
• Over-The-Top Devices and Services Market Size and Forecast, 2017-2026 by Deployment Model
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