Market Boosters and Top Barriers
The organic personal care products market gets a significant boost from the rising demand for cosmetics as well as hair and skin care. The boost in need for environment- and animal-friendly products seems to elevate the market position, supported by the surge in research and development (R&D) expenditure. The manufacturers in the market are striving to introduce products with high-quality plant and animal extracts, which will promote product demand soon. Also, strict regulations encouraging the use of organic items in the skincare industry could favor the market growth in the years to come.
Mounting awareness about the host of benefits organic products has to offer, compared to their synthetic counterparts accelerates their demand among consumers. As organic products come from natural resources and have no harmful chemicals, manufacturers sense an opportunity and increase their focus on research and development to develop more of these. Therefore, organic personal care market has become an integral part of the cosmetics and wellness industry in recent years. This trend will catch on more in the coming years, predict data experts.
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Surging popularity, supported by the rise in distribution channels in urban areas and increasing accessibility to consumers, also benefits the market in a big way. These products reflect the high aspirations for better health, beauty, and hygiene among consumers, therefore their adoption will be depicting significant growth during the review period. Besides, oral care, along with other niche items, is projected to gradually scale in prominence backed by R&D efforts by several manufacturers.
The industry participants are competing mostly with respect to products since almost all of them have similar portfolios. These companies make use of a cost-effective approach for selling their products. Manufacturers lay strong emphasis on increasing their footprints with the aim of accelerating product share and elevate revenues. They strive to expand their services in regions like Asia Pacific, Africa, and Middle East to accommodate the rising need in the developing countries. India and China are presumed to offer expansion opportunities for vendors during the review period based on the burgeoning population.
Some of these companies in the Organic Personal Care Products Market are The Estée Lauder Companies Inc. (U.S.), L'oréal Group (France), Avon Products Inc. (U.S.), Shiseido Co. Ltd. (Japan), Mary Kay Inc. (U.S.), Kao Corp. (Japan), Oriflame Cosmetics S.A. (Switzerland), Alticor Inc. (U.S.), Revlon Inc. (U.K.), Procter & Gamble Co. (U.S.), and others.
July 2019 AgraFlora Organics International Inc. has expanded its Whole Hemp Health product range of all-natural skin care products in the United States (U.S.). These products are made from entirely organic Canadian hemp seed oil.
The worldwide market for organic personal care products has been segmented based on type, source, distribution channel, and target group.
Depending on the type, the organic personal care products market is considered for skincare, haircare, oral care, eye care, cosmetics, and others.
Source-wise, the organic personal care products market caters to oilseeds, fruits extracts, vegetable extracts, essential oils, tea & coffee extracts, edible nut extracts, cocoa extracts, and others.
Distribution channel-based segments are supermarkets, pharmacy & drug stores, department stores, direct selling, specialty stores, beauty salons, e-commerce, and others.
The target groups covered by the report are infant, teenage, adult, and elderly.
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From a regional perspective, the organic personal care market has been segmented into North America, Asia Pacific, Europe, as well as the Rest of the World (RoW).
Asia Pacific exhibits robust developmental opportunities, with the cosmetics industry experiencing rampant growth. Skin care notes high demand in the region, with both women and men using products like fairness creams, moisturizing lotions, sun protection creams and lotions, and anti-aging creams on a regular basis. Organic skin care products demonstrate high penetration across almost every country in the region, which translates into superior market growth.
North America, along with Europe, is projected to exhibit steady growth in the subsequent years. North America notes high consumption of organic personal care products as a result of the increasing awareness regarding their positive effects. A growing number of people are opting for products with natural ingredients, including neem and turmeric, which will have a positive impact on the regional market. Favorable regulations facilitating investments in the region could open new avenues during the appraisal period.
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