Mejiasu’s Founder Lai Meifang Announced New Plans to Develop Her Skin Care Brand Chain

Lai Meifang, the president of Ganzhou Mejiasu Beauty co., ltd., is a woman entrepreneur to look up to. The founder of the skin care brand recently announced her plans to develop her brand.

Lai Meifang, the president and founder of Ganzhou Mejiasu Beauty co., ltd. or Mejiasu, recently announced her plans to develop her brand and expand the business further afield. For the sustainable development of the enterprise, she now leads her team and advocates the happy culture of adhering to the concept of "dedication, mutual assistance, mutual love and gratitude". Meifang plans to make Mejiasu a domestic well-known brand chain-like alliance platform over the next three to five years.

At a recent press conference, Meifang announced that she will take the opportunity of One Belt And One Road to promote the brand overseas, so that the traditional Chinese medicine culture can be spread abroad, and claimed that traditional Chinese medicine has the potential to benefit the entire mankind.

While introducing Lei Meifang in a grandiloquent manner to the press representatives who were invited to the conference, one of the top executives of Mejiasu said, “There is a woman. She is gentle as water, beautiful as lotus flowers. She always dresses appropriately, has short hair and her skin is as white as snow. She is a natural beauty who needs no makeup or cosmetics to look beautiful. Also, she is ambitious. She exemplified that women can be as good as men with her experience and entrepreneurial spirit.”

The press representatives present at the conference also learned that from 1995 to 2001, Lei Meifang worked as a teacher. Listening to her heart, she left her job in 2001 went to Shanghai, Shenzhen and entered the beauty industry. Gradually, she realized that skin care products could improve her skin quality, which brought her lots of joy.

“She thought if she could improve the skin condition of the people around her, would they be able to feel the joy too? In 2008, Lai Meifang started her own beauty business, which has now developed into a renowned brand. She opened her first beauty salon Younger in 2009. After nearly two years, Lai Meifang's beauty career drastically improved,” the executive stated while narrating the rise of the brand.

“In April 2011, she changed the name of her salon to Suyanmei. Since then, her beauty business grew steadily. Starting in 2012, the second chain and the third chain opened. By 2014, the number had grown to 19. In 2015, with the further expansion of the enterprise, Suyanmei collaborated with Guangdong satellite TV and Beijing Zhongsouwanglu Internet technology co., ltd. to promote her brand within China. In the same year, Ganzhou Mejiasu Beauty co., ltd. was registered and the Mejiasu trademark was created,” he added.

According to the executive, Mejiasu is a brand which was created to promote traditional Chinese medicine culture. In August 2016, Mejiasu was featured in the list of top brands across 76 countries. In September the same year, the brand was awarded with the prestigious "The National Quality of the Credibility Brand" title.

While speaking about her brand at the press conference, Lai Meifang said that In May 2017, the brand successfully entered the CCTV network and became the preferred brand of CCTV network mall. In July the same year, Mejiasu received the certificate of "China Quality Service Reputation AAAA Enterprise".

“In November, our product Mejiasu Full Effect Traditional Chinese Medicine Mask was broadcast on CCTV 7 and 9. Meanwhile, Mejiasu was also broadcast in the show called "Glamour Brands" in CCTV no.1 studio. On January 19, 2018, Mejiasu joined the Beijing Private Economic Development Association (BPEDA) to further expand its influence, and made the brand of Mejiasu a household name”, she told the press.

“On March 7, 2018, we collaborated with DPEDA to promote our products and Chinese traditional medicine in New Zealand. We take pride in the fact that Mejiasu has now 15000 users. There are 152 retail outlets forming a giant chain and 400 franchises in 16 provinces of China. I must say that’s a huge achievement”, she said while speaking to the press.

Lai Meifang believes that beauty and skin care is a rising industry and the growth of the industry is at par with the broad-spectrum industrial and economic growth of the country. “We are hopeful that brand Mejiasu will soon become a global leader in the skin care industry”, she ended her press conference on a high note.

About the Company

Mejiasu is a top skin care brand in China and worldwide which was founded by Lai Meifang, a Chinese entrepreneur.

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Organization: Ganzhou Mejiasu Beauty Co., ltd.

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Release ID: 317080