Liberty Pixel Becomes an AI-Native Gaming Company After Building a $2M ARR Mobile Hit

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The Israeli mobile studio behind the skill-based arcade game SkeeBoost has adopted an AI-native operating model across its business after the title reached roughly $2 million in annual recurring revenue and more than one million United States downloads.

-- Liberty Pixel Ltd., the mobile gaming studio behind the skill-based arcade title SkeeBoost, has adopted an AI-native operating model across game creation, user acquisition, finance, creative production, and development. The move follows commercial results from SkeeBoost, which has reached approximately $2 million in annual recurring revenue and more than one million downloads in the United States, according to the company. Liberty Pixel runs a live portfolio that also includes Roll Masters and a Football Tycoon title.

Michal Rahamim COO & Co-Founder (Photo Courtesy of Liberty Pixel)

AI agents and AI-assisted workflows now handle production speed and scale across the company, while Liberty Pixel's team sets creative direction, quality standards, and final decisions. The model keeps people responsible for taste and judgment rather than removing them from development.

Reported revenue has grown about 30 percent, and SkeeBoost remains the studio's main growth driver. The same live operations, user acquisition, and monetization work that scaled the game now informs how the company builds new titles.

Liberty Pixel competes in the casual and arcade segment alongside publishers such as Voodoo, Homa Games, and Rollic/Zynga. The studio operates with a lean team and points to its AI-native model as the reason a small group can produce output closer to that of a much larger company.

The company plans to apply the same model to additional fast arcade games, including player-versus-player and solo formats, while keeping its primary focus on the United States and serving players worldwide.

"SkeeBoost proved the business, and we have rebuilt how the company operates around AI so a small team can build, test, and run games at speed," said Michal Rahamim, Co-Founder and Chief Operating Officer of Liberty Pixel. "AI carries the production load, and our people stay responsible for the creative calls and the quality."

About

Liberty Pixel Ltd. is a mobile gaming studio based in Israel that develops and publishes arcade-style games for global audiences. Its flagship title, SkeeBoost, has reached approximately $2 million in annual recurring revenue, and the company operates an AI-native model for creating and running new arcade games while keeping people in charge of direction and quality.

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Name: Shay Hugi
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Organization: Liberty Pixel
Website: https://libertypixel.games

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Name: Shay Hugi
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Organization: Liberty Pixel
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