-- Hashtag, a leading social media agency in the region, has been selected by Kellanova to lead the social media strategy and content creation for Pringles across the Middle East, North Africa, and Turkey (MENAT).
This appointment is based on constantly seeking to further strengthen Pringles' consumer engagement in socially charged and culturally rich terrains such as Saudi Arabia and the UAE. Hashtag will be leading the charge on building and crafting the digital voice of the brand within the region to produce premier content, platform by platform, explicitly entertaining, engaging, and appealing to the local audiences.
"We proudly laud this partnership," said Amer Massimi, CEO of Hashtag. "It is the exact kind of work we love doing: building brands on social through content that connects. Is it not a bonus to work with a brand as iconic as Pringles? That's the ultimate accomplishment.
From short-form video content on Instagram Reels and TikTok to culturally relevant narratives, Hashtag will showcase Pringles' playful and bold spirit across platforms while ensuring that the brand feels authentic and relevant in every market it serves.
This partnership signals Hashtag's continued momentum in delivering high-impact social media work for global brands and marks another milestone in its journey as a trusted creative and strategic partner in the MENAT region.
For more information, visit the website
Contact Info:
Name: Jennifer Casa
Email: Send Email
Organization: Hashtag Media FZ LLC
Website: https://hashtag-me.com/
Release ID: 89159516
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