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Frozen Bakery Market Research Report includes various topics like total Market Size, Key Market Drivers, Challenges, Growth Opportunities, Industry Share, Growth, Demand, Outlook etc. Furthermore, it covers key market updates, the impact of regulations and technological updates in. The report addresses the need to stay updated in this competitive market conditions and this provides and comprehensive data for making strategies and decision to stimulate the market growth and profitability.Market Analysis:
There are various factors that is driving the growth of the frozen bakery market according to MRFR (Market Research Future) Report. These include rising need for processed food, longer shelf life, reasonable pricing, environmentally friendly manufacturing method, better quality, ease in availability, multiple benefits and expansion in supermarkets, hypermarkets, convenience stores and bakery chains, technological advancement in freezing technology, urbanization, changing trend in food consumption and increasing use of bread and also bread based products in various fast food chains. On the flip side, fluctuation in consumer demand, inefficient supply chains and food contamination resulting to adulteration is likely to hinder the frozen bakery products market growth.
The global frozen bakery market is projected to touch USD 21,842.82 million at a robust 6.60% CAGR over the predicted years (2014-2023). The frozen bakery sector has experienced tremendous growth with a huge product portfolio comprising of ready-to-thaw frozen baked goods and ready-to-bake goods. Such convenient and ready foods are in huge demand in coffee shops, in-store bakeries, restaurants and cafes. The end users purchase the frozen baked foods and bake or thaw it to provide instant delicacies. The growing need for convenient food products coupled with the demand for consistency, safety and better taste are the factors which is influencing the frozen bakery product growth. The evolving way of life that constitutes hectic daily schedules and busier work days has created the need for easily consumable and faster food. Constant demand for donuts, bread and other snacks expanded the frozen industry further as these products have turned into a vital constituent of the day to day consumption and expenses of most families.
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Competitive Analysis:
A volume-driven, solid growth has been seen in the frozen bakery market with the entry of the key industry players with the creation of different product types. The companies are leaving no stone unturned in capturing a favorable share in the market as soon as possible. For fulfilling this, these companies are highly focusing on acquisitions of the small players and new product launches for generating high revenues. The key strategy adopted by the manufacturers include increasing investments in development of products for creating product differentiation and gaining consumers attention.
Key Players:
Leading players profiled in the Frozen Bakery Market include General Mills, Inc. (U.S.), Vandemoortele Bakery Products (France), Europastry Sa (Spain), Lantmannen Unibake, USA, Inc (Denmark), Rich Products (U.S), Flowers Foods, Inc. (U.S.), Grupo Bimbo SAB de CV (Mexico), and Arista AG (U.S.).
Industry News:
July 2018 - US Highland has taken over the popular commercial bakery Supreme Sweets that specializes in various forms of frozen bakery products. This acquisition has been done for an enduring growth strategy and US Highland will now lay emphasis to expand its product line particularly low-calorie and gluten-free items.
Market Segmentation:
As per MRFR report, the Global Frozen Bakery Market is segmented based on type, packaging and application.
Based on type, it is segmented into sandwiches and wraps, pies and tarts, cookies and doughnuts, muffins and cupcakes, cakes and cupcakes, rolls and buns and bread. Of these, the bread segment will have the largest market share.
Based on packaging, the frozen bakery market is segmented into temperature-proof, odor-proof, moisture-vapor-proof and others. Of these, temperature-proof is likely to dominate the market during the predicted years.
Based on application, it is segmented into desserts, confectionery, snack foods, appetizers, breakfast foods, sandwich slices, burger buns, cake batter, pizza base and others. Of these, the pizza base is expected to have the maximum share in the frozen bakery market.
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Regional Analysis:
Based on region, the frozen bakery market covers growth opportunities and latest trends across North America, Europe, Asia Pacific and Rest of the World. Of these, Europe will command the frozen bakery market owing to increasing bread and also bread based product consumption including wraps, rolls and buns and others. Europe is followed by North America which holds the second largest share owing to high demand for bread-based food and changing consumption pattern. In fact, the frozen bakery products market in India and other developing countries such as China and Brazil are likely to expand in the near future.
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