Consumer Electronics News

FIGO Home Launches Fully Integrated Tabletop Fire Pit Line, Challenging Industry's Dropshipping Model

FIGO Home, a fully integrated manufacturer of smokeless fire pits, has announced the launch of its tabletop fire pit collection, addressing the growing demand for compact outdoor living solutions. The company's Sylvesta and Vesta product lines enter a market valued at $1.18 billion in 2024 and projected to reach $1.7 billion by 2030, with annual growth rates between 12% and 15%. Photo Courtesy of FIGO Home The launch represents a strategic entry into the tabletop segment of the smokeless fire pit market, which has seen particularly strong growth in residential applications. FIGO Home's approach differs from prevailing industry practices by maintaining complete ownership of its manufacturing process, from raw material sourcing through final delivery and customer support. This vertical integration enables the company to offer stainless steel tabletop fire pits starting at $99.99 and cast iron models at $79.99, price points that undercut comparable products by approximately 30% to 50%. "When something breaks in your home, even something small, it leaves behind a subtle feeling of loss," said Faraz Shaikh, founder at FIGO Home. "Whether it's a drawer handle or a fire pit, people grow attached to the items they live with every day. These objects, however simple, carry stories. At FIGO, we honor that connection by building products designed to last a lifetime, not a season." The Sylvesta line features stainless steel construction and includes a fire-resistant mat, removable ash tray, carry bag, and fire poker as standard accessories. An attachable grill component, available for an additional $15, transforms the fire pit into a dual-purpose cooking surface. The Vesta line offers similar functionality in cast iron at a lower entry price. Both product lines are available in XL and mini sizes to accommodate varying outdoor space requirements. According to market research, portable smokeless fire pits accounted for 62.87% of the global market in 2024, with a market value of $1.07 billion. The segment is expected to grow at a compound annual growth rate of 6.96% during the forecast period. The shift toward compact, multi-functional outdoor products reflects changing housing patterns, with urban and suburban consumers seeking space-efficient solutions for smaller patios, balconies, and decks. The North American fire pit market, valued at $3.09 billion in 2024, is expected to grow at 5.6% annually through 2030. Within this market, the residential segment has shown increased investment in outdoor living spaces, driven in part by remote and hybrid work trends that have increased time spent at home. FIGO Home's manufacturing approach encompasses welding, painting, storage, marketing, and customer care operations. The company has served more than 50,000 customers across its indoor and outdoor product lines since inception, with revenue nearing $1 million annually and projected growth exceeding 200% year over year. The company maintains a 4.9 out of 5 rating on Facebook based on customer reviews. "We don't just sell products. We stand by them, and we stay with our customers long after the sale," Shaikh stated. "Because we fully own our manufacturing process, we can guarantee products that truly serve our customers. Our products are built with greater durability, come with more thoughtfully designed accessories, and offer a more elevated aesthetic than standard offerings in our category." The tabletop fire pit line launched two months ago and is currently in its second month of order fulfillment. The company serves customers primarily in the United States and offers worldwide shipping capabilities. In addition to the tabletop models, FIGO Home offers the Golden Breath, a full-size outdoor smokeless fire pit priced at $320 for larger gatherings. Industry trends indicate growing consumer preference for multi-functional outdoor products, with fire pits that double as grills showing strong appeal among outdoor enthusiasts. FIGO Home's attachable grill design addresses this trend at a compact scale previously underserved in the market. The company developed multiple sizes to match real-world residential applications, including backyard tables, dining tables, and various patio configurations. Visit FIGO Home to learn more about the Sylvesta and Vesta tabletop fire pit collections. About FIGO Home FIGO Home is a vertically integrated manufacturer specializing in smokeless fire pits and home improvement products for the outdoor living and indoor hardware markets. The company designs, manufactures, and distributes products through its owned supply chain, maintaining control from raw materials to final delivery and customer support. FIGO Home holds a 4.9 out of 5 customer rating and has served more than 50,000 customers across its product lines. The company is headquartered in the United States and ships products worldwide.