AMATA Emphasizes ASEAN Growth and Export Diversification in Response to U.S. Tariffs

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-- On April 2, 2025, the United States, under President Donald J. Trump, announced a 10% ad valorem tariff on all imports from trading partners, which took effect on April 5, 2025. Additional retaliatory tariffs targeting countries with trade surpluses, including Thailand and Vietnam, are currently under a 90-day grace period before implementation.

Amata Corporation PCL is closely monitoring the rapidly evolving global trade landscape. While the final scope and impact of these tariffs remain subject to ongoing negotiations, it is clear that economies serving as global production hubs will face significant consequences.

In consideration of the current situation, Mr. Vikrom Kromadit, Chairman and CEO of Amata Corporation PCL (AMATA), encourages businesses to adjust production strategies and explore new export destinations. “What’s happening requires us to adapt. Thailand is more than a base for U.S.-bound exports, it serves global markets. We must try to broaden our reach and strengthen capabilities by learning from developed nations, and integrating foreign talent with local expertise,” Mr. Kromadit said.

He also emphasized the opportunities presented by growing intra-ASEAN trade, particularly with China. Thailand’s geographical location and connectivity via road and rail add up to logistics convenience.

Mr. Osamu Sudo, Acting Chief Marketing Officer of Amata Corporation, expressed confidence in Thailand’s continued attractiveness to foreign investors. He cited the country’s advanced infrastructure, strategic location, and resilience of its industrial sector as key strengths.

Amata maintains its annual growth target, supported by its network of sustainable industrial cities across the region, which offer investors a range of options and are designed for long-term success amid an evolving global trade environment. The company notes that many investors are already factoring geopolitical risks into their long-term strategies and remain confident in ASEAN as a stable and strategic production base.

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For more information, please contact:
Amata Corporation PCL., Corporate Communication, [email protected]

Release ID: 89160186

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