Advantage Communications Expands Leadership Team with Two Industry Veterans

New Chief Technology Officer and Vice President of Marketing appointed to help accelerate growth.

Advantage Communications Group, LLC (Advantage), a leading distributor of telecom and IT solutions for business customers worldwide, today announced the addition of veteran technology executives Richard Siebels and Gene Rogers to its management team.

As Chief Technology Officer, Mr. Siebels owns the overall corporate IT strategy, including the design and development efforts for Advantage’s proprietary internal applications and external management systems, as well as those of Advantage’s sister company Cellular Optimization, LLC (Cellular Optimization). He has over 20 years of technology development experience, most recently as the CTO at Premier Companies, LLC, and prior to that as Director of Product Development designing custom applications for the Department of Homeland Security and other government agencies. Richard studied at Cameron University and the California Institute of Technology, and served in the Army and the Oklahoma National Guard.

In his role as Vice President of Marketing, Mr. Rogers leads all marketing communications, public relations, branding and product marketing initiatives for Advantage and Cellular Optimization. Prior to joining the Advantage team, Gene was the Vice President of Marketing at managed service provider Net Access, until its sale to Cologix earlier this year. During his 25-year career he has also held sales, marketing and product management positions at CenturyLink, Savvis, InfoHighway and Verizon. He holds a BSBA degree in business from Villanova University, and an MBA from St. John’s University.

“I am excited to welcome Richard and Gene to the team,” said David Gardner, President and Chief Executive Officer of Advantage. “Both bring a wealth of experience, knowledge and relationships to the table and will play crucial roles in helping us continue to develop and deliver world-class solutions and systems for our customers and help propel the company into the next phase of our growth strategy.”

Mr. Siebels will be based in Lancaster, PA, and Mr. Rogers will work out of the Advantage corporate headquarters in Roslyn Heights, NY.

Advantage takes a proactive approach to solving our client’s technology challenges. Leveraging relationships with over 100 of the world’s strongest telecom, cloud and managed service providers, we architect, implement and manage innovative solutions at the most competitive rates. Our experienced customer service team supports all the services we recommend, so clients can focus their time and energy on running their core business. That’s why businesses that rely on their critical IT infrastructure also rely on Advantage to help them reduce costs and improve efficiencies. To learn more about how Advantage can help your business, please visit

Cellular Optimization, LLC has been helping businesses around the world better manage their corporate mobility assets for over 10 years. Our experienced team utilizes proprietary optimization technology to significantly reduce your monthly wireless expenses without requiring a provider change, and handles all inventory management, device procurement and carrier negotiation activities on your behalf. Customized usage reporting provides detailed visibility into all your mobility expenditures, adding an additional level of cost containment. Our performance based pricing model requires no upfront investment, so if we don’t perform, you don’t pay! For a free consultation please contact, or visit

Contact Info:
Name: Gene Rogers
Email: Send Email
Organization: Advantage Communications Group LLC
Address: 125 Mineola Blvd, Suite 306, Roslyn Heights, NY 11577
Phone: (646)795-2012

Release ID: 132283