-- On September 2, 2026, the 2026 Zhejiang Service Trade (Thailand) Traditional Chinese Medicine Health Exhibition, hosted by the Zhejiang Provincial Department of Commerce, successfully opened in Bangkok, Thailand. The exhibition, themed "Zhejiang Services, Serving the World," showcased the outstanding technologies and development achievements of Zhejiang Province's traditional Chinese medicine health service trade industry. Against the backdrop of the Belt and Road Initiative and increasingly close Sino-Thai economic and trade cooperation, this exhibition brought together representative enterprises in Zhejiang's traditional Chinese medicine field, covering multiple areas such as traditional Chinese medicine diagnosis and treatment services, Chinese herbal medicine extraction technology, digital health management, and functional food research and development, fully demonstrating the comprehensive strength of Zhejiang's traditional Chinese medicine service trade.
From Traditional Therapies to Digital Services: Zhejiang Explores New Paths for Trade in Traditional Chinese Medicine Services
At this exhibition, the Zhejiang delegation brought a diversified service matrix covering traditional Chinese medicine diagnosis and treatment services, Chinese herbal medicine extraction technology, digital health management, and dietary health consumer products.
In the field of traditional Chinese medicine, Zhejiang Shengshengtang Pharmaceutical Group Co., Ltd. (hereinafter referred to as "Shengshengtang") and Hangzhou Senweitai Trading Co., Ltd. (hereinafter referred to as "Senweitai") showcased the contemporary inheritance of TCM "services." Shengshengtang exhibited its customized health-preserving herbal paste service, providing not only finished products but also TCM constitution identification and personalized conditioning plans, transforming the concept of "preventive treatment" into a practical health management service. Senweitai focused on the moxibustion industry chain, showcasing high-quality moxa sticks and moxa essential oil products, while highlighting standardized moxibustion technique training and project implementation services, promoting the transformation of TCM external treatment methods from "product output" to "technical standards and service output."
On the new track of health consumption based on the concept of "medicine and food from the same source", Songyang Yunfan Health Industry Co., Ltd. combines traditional herbal wisdom with modern food technology, showcasing advanced extraction and processing technology for tea paste and functional tea drinks. Through scientific formulation, it provides convenient health drink solutions for the Southeast Asian market and explores a new path for traditional Chinese medicine to go international in the form of daily consumer products.
Technology empowerment is another major highlight of Zhejiang's TCM service trade. Zhejiang Shanyao Technology Co., Ltd. showcased the integrated practice of "TCM + digitalization": on the one hand, it is committed to the research and development and sales of standardized medicinal and edible health preparations and portable health care products; on the other hand, it has built a TCM intelligent digital system, using AI to provide health management solutions and helping hospitals commercialize their research results. This complete solution of "physical products + data services" represents the direction of Zhejiang's TCM service trade towards intelligence and high-end development.
many Zhejiang enterprises, including Maoxu, Yihe Biotechnology, Herbal Source, Hefengyuan , and Yiwensai, also showcased their unique services and products, such as plant and animal extraction technologies, at the exhibition, jointly presenting the rich ecosystem of Zhejiang's TCM health service trade.
This Thailand Traditional Chinese Medicine and Health Exhibition not only serves as a showcase for Zhejiang's TCM enterprises but also as a practical negotiation platform for service trade companies to "go global." Zhejiang is transforming its profound TCM culture into a competitive advantage in service trade, injecting new momentum into deepening Sino-Thai cooperation in the health sector.
Contact Info:
Name: CHEN LILI
Email: Send Email
Organization: zhejiang zhongzhe international exhibition & commerce co .,ltd
Website: http://www.zcom.gov.cn
Release ID: 89202017
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