Business News
‘Retail Without Borders’ – how Frasers Property Thailand engaged evolving consumer behaviour at Samyan Mitrtown
For the past six years, amid evolving consumer preferences, Frasers Property Thailand’s (FPT) Samyan Mitrtown mall has maintained a healthy occupancy rate of 98% and an average daily footfall of over 80,000 visitors, underscoring the mall’s strength and its ability to attract diverse consumer segments. At the heart of its success is its management strategy for Samyan Mitrtown, positioning the mall as a next-generation retail destination that caters to evolving consumer behaviour. Built on the concept of ’Retail Without Borders,’ Samyan Mitrtown leverages deep consumer understanding, driven by a passionate team to create experiences that genuinely resonate with the lifestyles of modern urbanites. Thiranant Kornsritipa, First Executive Vice President of retail business development of Frasers Property (Thailand) Public Company Limited , who has overseen Samyan Mitrtown for over six years, explained that the key to success was in a customer-centric approach and the determination to move beyond traditional retail formats. “We embraced the ‘Retail Without Borders’ concept to remain open to learning, experimentation, and rapid adaptation in response to continuously evolving trends and consumer behaviours. What matters most is truly understanding our customers and creating spaces that authentically reflect their identity.” FPT’s ‘Retail Without Borders’ concept covers three core strategies: 1. Shared Spaces for Everyone – offering a comfortable place for all Samyan Mitrtown positions itself as a space for everyone, opening its doors for all to participate in positive experiences through activities, events, and carefully curated shops that cater to diverse customer lifestyles. This philosophy recognises and values the uniqueness and differences in people, ready to support every moment in life—whether dining, learning, relaxing, or spending time together. This is reflected in diverse activities spanning education, food, health, music, and more, including: Samyan Mitrtown Lantern Art Festival 2025 – the year's signature art event seamlessly blending art and culture Play to the Max at Samyan Mitrtown – a viral challenge campaign inviting customers to participate and create shared experiences through various trending activities, such as carpet walking and singing with popular T-Pop artists Lannom Samyan – another signature year-end event that invites customers to gather with friends and enjoy alcohol-free beverages in a festive atmosphere and has received excellent customer response. 2. Your Insight, Your Inspiration – bridging customer understanding to better experiences Behind every successful activity and space management is a trove of data and insights from customers, tenants, and social trends that are carefully analysed by the Samyan Mitrtown team. Guided by the principle of ‘understand to deliver’, the team studies sales performance, customer journey mapping within the mall, and lifestyle behaviours to develop fresh concepts and design experiences. This approach ensures that each visit offers a new and engaging atmosphere that keeps customers coming back. 3. Meaningful Partnerships, Mutual Growth – creating value with partners, growing together sustainably Samyan Mitrtown values its tenants as partners to grow together with, working closely with brands, shops, and new entrepreneurs under the Sandbox leasing model. This approach provides experimental spaces for rotating shops within the mall for a duration of three to six months, giving entrepreneurs the chance to test their products and solutions in the market whilst offering customers new experiences through continually refreshed retail offerings, creating a vibrant and dynamic atmosphere. Driven by these three strategies, Samyan Mitrtown remains a place that truly understands urban life and continues to evolve into a complete lifestyle destination for everyone. Looking ahead, FPT aims to further expand concepts around dining, learning, relaxing and spending time together to align even more closely with new-generation lifestyles, following a community-centric model that grows with customers, partners and surrounding communities. “We are committed to making Samyan Mitrtown more than just a shopping mall—it is a living space where everyone can truly feel they belong,” Thiranant concluded.
EVT Connect Hospitality launches with successful acquisition of Pro-invest Hotels
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The Disruptor Arrives: Zanbara Aims to Reshape the Perpetuals Landscape with a "Retail-First" Ethos
- December 2, 2025Business
Lead Generation Hubs Revolutionizes Business Development with Elite Network of Talent
In a business world increasingly reliant on high-level business development expertise, Lead Generation Hubs (LGH) is leading the charge with a groundbreaking approach to talent recruitment. With a focus on a meticulously vetted network of skilled professionals, LGH is revolutionizing how companies hire business development teams, ensuring clients gain access to the industry’s best talent while maintaining cost-effective scalability. Rather than simply providing a service, LGH has built a powerful, specialized network that forms the foundation of its success. This network is not just a group of individuals, it’s a hand-picked, rigorously vetted pool of talent selected through a rigorous five-stage evaluation process designed to measure real-world capability and business acumen. Gary Gardner, founder of LGH, believes the strength of their network is what sets them apart in the competitive world of business development. “Our network isn’t just a tool, it’s the key to our success,” Gardner states. “We’ve designed a system where each professional is evaluated, tested, and selected based on real experience and proven results. Our clients aren’t just getting a service, they’re tapping into one of the most powerful talent pools in the industry.” A New Approach to Business Development Talent Acquisition The traditional approach to business development often involves hiring, training, and managing large internal teams, a process that is both time-consuming and costly. LGH has flipped this model on its head, offering clients an exclusive, curated group of elite professionals, ready to hit the ground running. The company’s network, assembled through a rigorous vetting process, is made up of individuals with demonstrated expertise in business development, ensuring that clients can access top-tier talent without the overhead and complexity of managing an in-house team. The process to enter this network is demanding, beginning with a general interview to assess communication skills, executive presence, and professionalism. Those who pass this stage are then subjected to a panel interview, where their ability to articulate real-world experience and strategize effectively is scrutinized. Candidates who advance to the next stage face the most challenging component, an actual prospecting exercise where they must build a live pipeline for an LGH client in just three hours. This paid exercise tests their ability to handle rejection, persuade decision-makers, and generate results under pressure. Only after this rigorous evaluation is a candidate invited to join LGH’s exclusive network of business development professionals. The Strength of LGH’s Network Gary Gardner highlights that LGH’s approach is fundamentally different from traditional models, placing the emphasis on its network's strength and the quality of its professionals. “We’re not just hiring a team, we’re building a network of individuals who bring unparalleled expertise to the table,” Gardner says. “When you pair highly skilled professionals with the best tools, data, and support systems, the result is unparalleled business development success.” The network-centric model means that clients don’t have to worry about training, onboarding, or managing sales professionals. Instead, LGH offers a seamless experience by connecting clients with a specialized team of experts who are ready to deliver high-quality, scalable results from day one. Clients can select from a carefully curated cohort of professionals based on their specific needs, and LGH manages the team to ensure consistent performance and accountability. Human Intelligence and Strategic Execution at the Core At the heart of LGH’s strategy is the emphasis on human intelligence, combined with advanced data analytics. While artificial intelligence plays a role in data gathering and prospect targeting, LGH’s real success comes from its professionals’ ability to understand the nuances of the sales process and engage decision-makers in meaningful conversations. The team goes beyond basic outreach, identifying key influencers and navigating complex multi-layered buying committees within organizations. “Our strength lies in understanding that sales is not a numbers game but a strategic effort that requires human intelligence,” Gardner explains. “We combine the best data with the best people to ensure each outreach is not only well-targeted but also genuinely impactful.” This human-driven methodology allows LGH to cut through the noise of modern business development, delivering high-quality leads that convert into meaningful opportunities. Tailored Strategies and Results-Driven Execution LGH’s commitment to customization ensures that every client receives a bespoke strategy tailored to their specific ideal customer profile (ICP). This level of personalization ensures that each outreach resonates with the target market, addressing their needs and concerns at every stage of the buying journey. But it’s not just about crafting a strategy, it’s about executing it flawlessly. LGH takes full ownership of the execution process, ensuring that every campaign is managed with precision. From initial outreach to meeting scheduling, LGH handles the heavy lifting, so clients can focus on what matters most, closing deals and driving revenue. Proven Success and Client Testimonials LGH’s innovative approach is proving successful, as clients report significant improvements in lead quality and conversion rates. Testimonials from satisfied clients underscore the effectiveness of LGH’s network-centric approach. Lucas Garcia, founder of Workoast, shared his experience: “After working with several business development companies with little results, LGH delivered consistent results within a week. They helped me close two major enterprise deals, and I couldn’t be more pleased with the outcome.” The success stories keep rolling in, showcasing the tangible impact of LGH’s network on business growth. By focusing on quality talent and results-driven strategies, LGH has become a trusted partner for companies looking to accelerate their sales efforts and build sustainable pipelines. Building Long-Term Partnerships for Sustainable Growth LGH’s philosophy is centered on long-term growth. The company’s focus is not just on short-term wins but on establishing ongoing, sustainable lead flow for clients. Through strategic partnerships, LGH sets the foundation for continuous growth, ensuring that each campaign contributes to long-term revenue generation and business success. About Lead Generation Hubs Lead Generation Hubs (LGH) is an innovative leader in outbound lead generation, offering data-driven and intelligence-backed sales solutions for B2B companies. Founded by Gary Gardner, a seasoned business development expert with over 15 years of experience, LGH helps startups, mid-market companies, and tech innovators identify, engage, and convert their ideal customers. LGH combines human intelligence with cutting-edge technology to deliver measurable pipeline results, backed by a hand-picked network of top-tier professionals. Media Contact Lead Generation Hubs (LGH) Email: [email protected] Website LinkedIn
- December 2, 2025Business
Advanced Chiropractic Equipment Launches Post-Graduate Seminar to Strengthen Cash-Based Practices
In response to growing challenges faced by chiropractic professionals, Advanced Chiropractic Equipment™ (ACE) has introduced a Post-Graduate Clinical Excellence & Cash Practice Development Seminar Series . This new program is tailored to help chiropractors not only enhance their clinical outcomes but also successfully transition to a low-overhead, cash-based practice model. For years, chiropractors have struggled with administrative burdens and declining insurance reimbursements. ACE’s seminar series offers a solution that empowers chiropractors to reduce their dependence on insurance billing, eliminate the headaches of collections, and instead focus on providing high-quality, patient-centered care while maintaining financial stability. The training focuses on real-world, proven protocols and procedures that have consistently improved clinical results and operational efficiency for practitioners. By eliminating insurance delays and establishing a predictable revenue model, ACE provides chiropractors with the opportunity to take full control of their practices and financial futures. The program’s curriculum is designed to provide practical tools that can immediately be implemented into daily practice, helping chiropractors increase patient satisfaction and retention. A Transformative Program for Chiropractors Incorporating ACE’s Ring Dinger® technique and other advanced chiropractic methods, the program allows chiropractors to differentiate themselves in a competitive market by offering cutting-edge care while benefiting from a simplified cash-based practice. The Official Team Ring Dinger® Provider Program is at the heart of ACE’s training, offering chiropractors the chance to become part of a global community of practitioners dedicated to high-level care and strong business practices. The seminar provides actionable steps to build a practice that prioritizes both patient well-being and business success, allowing chiropractors to become more efficient, more effective, and financially self-sufficient. Support from NCMIC and Global Reach NCMIC , the largest chiropractic malpractice insurance company in the United States, is helping practitioners transition to this new model by offering financing options for ACE’s training and equipment packages. A special 4th-quarter financing deal is available to make the program even more accessible to chiropractors looking to modernize their practices. The methods taught in ACE’s seminar are not limited to U.S. practices. With chiropractors worldwide experiencing the same frustrations with insurance-based models, ACE’s program offers a global solution , helping practitioners in countries across the globe build successful, cash-based models that work in various regulatory environments. About Advanced Chiropractic Equipment™ Advanced Chiropractic Equipment™ provides specialized chiropractic training and equipment designed to enhance clinical outcomes and streamline practice operations. With over 20 years of experience, ACE has built a reputation for excellence, offering proprietary techniques like the Ring Dinger™ treatment, which have helped countless chiropractors achieve better results for their patients. ACE’s commitment to transforming practices and improving lives is evident through its comprehensive training, equipment, and support systems. For more information on the Post-Graduate Clinical Excellence & Cash Practice Development Seminar or to learn more about becoming an Official Team Ring Dinger® Provider , visit Advanced Chiropractic Equipment ™
- December 2, 2025Business
Apex Performance Lube, A Valvoline Express Care Center, Takes Over Former Express Lube Oil Change Facility in Charles City, Floyd County Iowa
The oil change center at 600 Gilbert Street in Charles City in Floyd County, previously known as Express Lube, has served the community as an oil change destination since 1990 and is now operating under the Apex Performance Lube name as a Valvoline Express Care center. With the name, branding, and product line updated to reflect the Apex Performance Lube and Valvoline Express Care identity, the goal is to keep the same trusted drive in experience that local Floyd and Cedar Valley County customers know while aligning the shop with established Valvoline service standards. Long-time customers of the 600 Gilbert Street location can continue to rely on the center for familiar no appointment oil change and basic maintenance services, and residents of nearby communities have a convenient option for routine vehicle care that fits into a short visit. At the Apex Performance Lube facility, customers can pull in during business hours, stay in their vehicles, and receive a full-service oil change that includes oil and filter replacement, tire pressure checks, inspection of key fluids, and basic safety checks. Additional services at this location include replacement of engine and cabin air filters, installation of new wiper blades and many common exterior bulbs, and battery testing and replacement with quality batteries. The facility is located at 600 Gilbert Street, Charles City, Iowa 50616, and is open Monday through Friday from 8:00 a.m. to 5:00 p.m. Holiday hours may vary. Plans are underway to add Saturday hours in the near future, giving customers more flexibility for routine oil changes and basic maintenance.
- December 2, 2025Business
Filip Ziolek and Prof. Lingrui Zhou Uncover The Marketing Advantage You Didn’t Know You Needed
Filip Ziolek Explores Witty Marketing and Customer Behavior with Prof. Lingrui Zhou in Latest Interview Filip Ziolek — business strategist and bestselling author — expands his FilipZnow interview series with conversations that sit at the intersection of strategy, psychology, and digital transformation. His latest discussion, recorded as an exclusive session for the European Chamber of Commerce in Hong Kong, features Professor Lingrui Zhou of HKU Business School, The University of Hong Kong, a leading voice in marketing and consumer psychology. Together, they examine the subtle forces shaping how consumers think, choose, and respond to brands in an increasingly complex marketplace. The interview, now available on Filip’s YouTube channel, delivers insights relevant to executives, marketers, entrepreneurs, and even parents navigating shifting consumer behavior. Prof. Zhou’s research-driven perspective, paired with Filip’s on-the-ground experience advising global brands, makes the conversation a compelling resource for leaders seeking a deeper understanding of what truly drives modern decision-making — and how brands can adapt to stay ahead. The Underrated Power of Clever Humor Zhou distills the foundation of her research into one line: “ Clever humor requires the consumer to make some mental connection. The consumer has to get the joke. ” That cognitive “click,” she notes, triggers shifts in how consumers perceive warmth and competence — traits associated with high-performing brands. Filip pushes the conversation into executive territory with a question many leaders avoid: “ Would it be a danger for a brand to have that humor too smart? ” Zhou’s response is straightforward: “ If the consumers don’t get the joke, then it falls flat. ” The full interview explores the commercial implications of that flatness — subtle, but powerful. Trust as a Competitive Advantage Zhou reframes the customer journey through a behavioral lens: “ Your relationship with the consumer is not over when you make that sale. It actually continues far afterwards. ” Her perspective emphasizes the compounding effect of post-sale behavior. In the interview, she outlines how small, context-sensitive actions build — or erode — long-term trust. What Everyday Decisions Reveal About Consumer Psychology One of Zhou’s most striking insights comes from her research on caregivers: “ Caregivers often put the needs of their child before themselves. ” What this reveals about consumer decision-making extends far beyond parenting. The interview connects these micro-choices to broader patterns of loyalty, identity, and emotional tradeoffs — patterns relevant to every major brand. The Hidden Risks of Cultural “Bubbles” Zhou highlights a blind spot familiar to global leaders: “ Sometimes we’re so in our own little bubble that we can make a joke that comes off wrong. ” For executives overseeing multinational campaigns, her commentary provides a timely reminder: cultural nuance is now a strategic moat. A Small Habit With Outsized Impact Zhou offers one actionable habit: “ Taking a pause to actually look around and process what we’re seeing can perhaps generate some information or new ideas. ” Filip reframes it into an executive-friendly principle: “ Stop browsing mindlessly. Freeze the moment and think about it. ” Together, they present a simple discipline for sharper thinking and more intentional leadership. Watch the Full Interview with Filip Ziolek and Professor Lingrui Zhou. This preview only scratches the surface. For leaders shaping the future of marketing, brand strategy, and consumer experience, the full conversation delivers rare clarity. Discover: how clever humor shapes consumer perception, why post-purchase behavior builds trust, when praising competitors gives you an edge, what everyday decisions reveal about loyalty, and how small habits sharpen marketing instincts. Watch the full discussion with Filip Ziolek and Professor Lingrui Zhou . Watch the Interview on YouTube Expert Profiles: Prof. Lingrui Zhou & Filip Ziolek Lingrui (Ling-Ling) Zhou is an assistant professor at HKU Business School, The University of Hong Kong, where she researches how relationships — between brands and consumers and among consumers themselves — shape perception and decision-making. Her work spans brand-to-brand interactions, brand communication, and consumer-to-consumer dynamics, including interpersonal influence and gift giving. Filip Ziolek is a business strategist, marketing expert and digital transformation advisor with more than 20 years of experience in digital transformation, e-commerce, and marketing. He has advised organizations across banking, luxury, education, and entertainment, helping leaders navigate technological and market transitions. Through his interview series, FilipZnow, he explores trends in marketing, innovation, and consumer behavior, providing practical frameworks for executives and decision-makers. Media Contact Filip Ziolek Business Strategist, BC INT Website: www.filipziolek.com Social Media: Youtube: www.youtube.com/@FilipZnow LinkedIn: www.linkedin.com/in/filipziolek/
- December 2, 2025Business
The Netty Awards Announce the Latest Winners to Watch for 2026
The Netty Awards are proud to spotlight a select group of companies that exemplify innovation, execution, and meaningful industry impact. This year’s Winners to Watch editions represent organizations that did more than win awards; they set new standards within their categories. From digital communication to retail media performance to integrated search systems, each winner demonstrates excellence grounded in strategy, creativity, and measurable outcomes. As part of the Winners to Watch series, these are the brands shaping where the digital landscape is heading next. Cyberimpact Cyberimpact is redefining what it means to communicate in the digital age. As one of Canada’s leading email marketing platforms, Cyberimpact makes professional digital communication accessible to organizations of all sizes—from small businesses and nonprofits to municipalities and public institutions. Built with simplicity and compliance at its core, the platform integrates Canada’s Anti-Spam Legislation (CASL) and privacy laws tools directly into its workflow, empowering users to manage consent and permissions with confidence. What truly sets Cyberimpact apart is its focus on real-world usability and results. The platform’s intuitive drag-and-drop editor, automation capabilities, and deliverability intelligence enable clients to create high-performing campaigns that drive engagement and build trust. Proudly Canadian, Cyberimpact ensures full data sovereignty and provides local bilingual support—offering a rare blend of technology, ethics, and human touch. With over 4,700 organizations relying on its services, Cyberimpact is a Winner to Watch for its commitment to accessible, compliant, and impactful digital communication. beBOLD Digital beBOLD Digital is reshaping how brands grow within the rapidly evolving retail media landscape. As a performance-focused digital marketing firm, they specialize in translating behavioral signals, first-party data, and platform-level intelligence into scalable commercial impact. Their expertise in Amazon DSP and retail media allows them to build audience-first systems where segmentation, sequencing, and dynamic creative work together as a unified strategy. Instead of relying on generic retargeting, beBOLD Digital designs remarketing ecosystems that reflect real customer journeys and real intent. It’s a precision model that elevates relevance from a tactical aim to a structural advantage. Where beBOLD Digital truly stands apart is in its ability to drive measurable, high-quality growth in premium categories. Their award-winning approach to DSP remarketing reframed retargeting from a bottom-funnel efficiency tool into a central engine for revenue lift, repeat purchase behavior, and long-term customer value. By pairing disciplined strategy with operational rigor, they’ve delivered industry-leading results—proving that intelligent remarketing can outperform traditional playbooks by a wide margin. As more brands seek partners who can turn data into dependable performance, beBOLD Digital emerges as a Winner to Watch for its commitment to precision, innovation, and performance-connected growth. RiseUp RiseUp has emerged as one of the most consistently high-performing agencies in this year’s awards cycle, demonstrating competitive excellence across SEO, PPC, and cross-platform media. As a global growth partner for e-commerce and digital-first brands, RiseUp builds integrated performance systems that connect technical rigor, narrative-driven creative, and data-led media execution. Their work avoids channel silos in favor of unified architectures that support demand creation, demand capture, and commercial return. By treating organic and paid search as interdependent and creative as a functional layer of performance, RiseUp delivers cohesive strategies that scale across markets. What sets RiseUp apart is the measurable impact behind their approach. Their award-winning programs for Masters of Mystery and Chummys Bakery delivered major traffic surges, global ranking wins, record revenue months, and significant ROAS improvements driven by SEO-informed PPC and cross-channel sequencing. Their Honoree campaigns across PPC, Global SEO, and Cross-Platform Advertising further proved their ability to engineer outcomes in complex, multi-surface environments. As performance marketing moves toward integrated systems over isolated tactics, RiseUp stands out as a Winner to Watch for its ability to turn connection, consistency, and structured execution into real commercial growth.
- December 2, 2025Business
LumexPro (Lumo Exchange) Expands Its AI and Multichain Architecture, with Execution Quality and Asset Screening Becoming Key Focus Areas
LumexPro (officially Lumo Exchange) has recently introduced a new round of system upgrades centered on its AI-powered execution layer, multichain ecosystem expansion, and asset screening mechanisms. These updates further enhance the platform’s resilience and stability under volatile market conditions. As the digital asset market enters a structured growth phase in 2025, industry competition among exchanges is shifting away from surface-level features toward core infrastructure performance. Analysts note that as liquidity depth fragments, on-chain behaviors diversify, and user structures evolve, exchanges that maintain advantages in execution quality, asset robustness, and system stability will have stronger long-term competitiveness—an area where LumexPro is accelerating its technical roadmap. I. AI-Enhanced Execution Architecture: Delivering Stable Order Performance in Volatile Markets During periods of heightened volatility, the most critical test for an exchange is whether its execution engine can remain continuous and stable. In LumexPro’s latest system iteration, AI plays a deeper role in routing decisions, allowing the system to dynamically adjust internal execution logic when facing fluctuations in order-book depth, sudden surges in trading volume, or spikes in on-chain activity. The upgraded execution model no longer relies on single-rule triggers. Instead, it evaluates multidimensional real-time data to reduce slippage and latency under extreme market conditions. According to the platform, the goal of this upgrade is not to make trading “faster,” but to ensure execution remains “reliable” under pressure. Industry observers believe this type of execution-layer intelligence will become one of the most decisive areas of CEX technology competition over the next two years. LumexPro’s implementation demonstrates stronger system resilience during high-volatility cycles. II. Multichain Expansion Strategy: Supporting a Larger Spectrum of Ecosystem Assets As ecosystems such as Ethereum, Solana, and BNB Chain continue to grow, users’ portfolios are increasingly spread across multiple chains. This makes compatibility a critical differentiator for centralized exchanges. LumexPro has expanded support for additional leading networks and emerging ecosystems, enabling smoother interaction when users trade or transfer multichain assets. This expansion is not simply about adding more tokens. It involves improving node connectivity efficiency, cross-chain data synchronization, and inter-chain matching logic so that users no longer experience delays or inconsistent performance when moving assets between networks. Analysts point out that as multichain usage becomes a default behavior for users, exchanges capable of adapting to multi-network environments will have greater strategic flexibility. LumexPro’s expansion aligns precisely with this trend. III. Upgraded Asset Screening Framework: Prioritizing Structural Robustness over Listing Speed As the market matures, project life cycles shorten and on-chain activity patterns diverge widely. This has pushed exchanges to refine their asset listing standards. LumexPro has recently upgraded its evaluation framework, shifting away from speed-driven listings to emphasize sustainability and risk controllability. The new assessment mechanism incorporates additional variables—including on-chain participation quality, consistency of community activity, project team update cadence, and the structural behavior of price volatility. This helps the platform maintain a healthier asset pool rather than rapid but unstable expansion. The listing of AEA Token was completed under this updated framework, reflecting LumexPro’s focus on long-term project viability. Analysts note that asset-pool robustness will become a core battleground for CEX competition, and LumexPro’s adjustments strengthen its differentiation in this area. IV. Enhanced Transparency: Public Operational Metrics Help Users Interpret Market Conditions With user bases expanding and trading behaviors becoming more complex, transparency has become essential for building durable user trust. LumexPro has recently increased the depth of publicly available information, including system performance metrics, asset-pool updates, trading-structure shifts, and details of upcoming feature iterations. Greater transparency not only improves communication efficiency but also allows users to better understand whether the trading environment remains stable during periods of market stress. Industry commentary suggests that as CEX platforms handle larger transaction volumes, transparency has become a key benchmark for credibility. LumexPro’s consistent public disclosures have been positively received by its global user base. V. Liquidity Structure Optimization: Evolving from Single-Source Depth to Multi-Path Liquidity Supply As trading volumes scale and asset categories diversify, relying on a single liquidity source is no longer sufficient. LumexPro’s latest upgrade introduces a multi-source liquidity supply model, enabling the system to intelligently select the optimal liquidity path depending on market conditions. This refinement improves execution smoothness for large orders and enhances continuity during high-frequency trading periods. Industry analysts note that liquidity architecture has become a key indicator of an exchange’s professional capability, and LumexPro’s multi-path design aligns with advanced depth-management standards. VI. User Behavior Shifts Drive Product Evolution: Toward More Scenario-Based Experiences With user demographics expanding—from quantitative traders to first-time participants—exchanges must redesign products to suit diverse trading scenarios. Based on user-behavior analysis, LumexPro has adjusted its product layout, improving chart interfaces, mobile interaction flows, and strategy-assistance features to make the experience more intuitive for users of different skill levels. The platform now offers layered interface access, reducing the learning curve for newcomers without compromising functionality for advanced users. Analysts believe that as trading becomes more scenario-driven, exchanges capable of rapidly adjusting product pathways will gain long-term user retention advantages. VII. System Resilience Becomes a Core Priority: Structural Upgrades for High-Load Scenarios As overall market trading volumes rise, maintaining system stability during peak periods becomes a decisive factor. LumexPro has implemented multi-layer backend optimizations—including node scalability enhancements, improved data-distribution efficiency, and refined distributed scheduling—ensuring consistent system performance even when online user counts surge. Experts state that system resilience is a fundamental indicator of an exchange’s long-term capacity. LumexPro’s infrastructure upgrades show a strategic shift from “meeting current demand” to “preparing for future expansion.” VIII. Industry Competition Shifts Toward Infrastructure Capability, with LumexPro’s Roadmap Gaining Attention Recent industry research reports highlight that CEX competition is transitioning from early-stage metrics such as listing velocity and promotional activity to deeper infrastructure dimensions—execution engines, asset-pool health, transparency, and liquidity architecture. LumexPro’s continuous progress in these areas has placed the platform under increasing industry attention. As the market enters a new era, infrastructure strength will define the competitive landscape, and LumexPro’s trajectory positions it well for this shift. Final Outlook With the ongoing integration of AI, expansion of multichain ecosystems, evolving trading behaviors, and rising expectations for asset quality, exchanges must continually strengthen their underlying capabilities to remain competitive. LumexPro’s upgrades across execution architecture, asset-pool structure, liquidity models, and system resilience demonstrate a forward-looking technical strategy that aligns with the industry’s next phase. As the market matures, these core capabilities will be key to sustaining long-term momentum and industry relevance.
- December 2, 2025Business
Boris Mizhen Expands Into Big Data to Enhance Online Advertising Strategies
Renowned real estate developer and digital marketing entrepreneur Boris Mizhen has unveiled a new initiative focused on leveraging big data to advance online advertising practices. Mizhen founded numerous online marketing companies in the past, but this will be his first attempt into analyzing “big data.” Big data is rapidly changing how the digital sphere operates within society. The phrase refers to the increasingly vast amount of accumulated data on consumer behavior gathered from the Internet, where each click is logged in different ways through a communication device. These methods to analyze data usually include texting, talking, online browsing or instant messaging. When a user is online, each of these interactions accumulate in a growing collection of information and history. The activity of people is invaluable for online marketers who can analyze browsing behavior, social media interactions, geo-location, purchase patterns, and other detailed analytics. “The talent lies in making sense of those endless streams of information,” explains Boris Mizhen . “The gathering is constant, and the storage has become less expensive with each new generation of memory. But to process that data - in essentially a 3D space – and making sense of the patterns is where the challenge lies today. It’s not just about ‘big data’ – it’s about the “right data.” According to Mizhen, one of the prime applications of big data is redesigning the online advertising industry itself, with real-time media bidding and purchasing. Instead of potentially wasting dollars with an ad-buy, the analyzed behavioral patterns of the public can be more thoroughly explained with predictive modeling. This can help target and create the most effective outreach possible, reducing waste and boosting ROI. With assistance of big data, specific ads can be targeted to a precise consumer demographic, and hyper-localized due to the gap recently bridged between mobile and desktop usage and the rise of new anonymous cookie-less tracking methods. This will allow marketers to expand their reach with real-time mobile ad campaigns – before, during, and after any in-store activity. With Boris Mizhen ’s track record of successful business ventures and his impressive grasp of online advertising and marketing techniques, this new project is already proving popular among businesses. He has long been a champion of data applications with innovative and creative solutions and has enjoyed a long career in the real estate sector, dealing in both residential and commercial properties. Mizhen has also garnered a reputation among generous philanthropists due to his commitment to offer his capital and personal time to dozens of worthy local and national organizations, such as Chabad of the Shoreline and The Jewish Foundation of Greater New Haven. Boris Mizhen - Property Developer and Philanthropist: http://borismizhennews.com Boris Mizhen (@bmizhen) - Twitter: https://twitter.com/bmizhen Boris Mizhen - Facebook: https://www.facebook.com/bmizhen
- December 2, 2025Business
Billy Lerner and Wife – On Growing a Family Business
With more than four decades of experience in the parking industry, Bill Lerner has guided his family-owned enterprise, iPark, to evolve into New York’s largest and most prominent operator of garages and parking facilities. Formerly known as Imperial Parking Systems, iPark has been at the forefront of revolutionizing the parking industry by adapting the newest technologies and creating a customer-centric environment. Under his leadership as owner and CEO, the company is set to continue growth and to expand into markets outside of the New York metropolitan area, paving the way into a national industry key player. The family enterprise was established under the name of Lerner Parking Services by Bill Lerner ’s father in the 1960s who ran a gas station on Center Street and saw a market opportunity in the increasing need for parking space for people who commuted by private vehicle to work in New York during the day. Once created, the business grew in parallel with the growth and expansion of the city. When Bill took over operations from his father in 1978, the company had 12 parking garages across the city and has since expanded to over 130 locations. To support the customer experience and to contribute to eco-friendly practices, iPark have partnered with Tesla Motors, Inc. and CarCharging to bring charging stations for electric and hybrid cars to over 30 garages. Computerization, passion for business, strategic planning and most importantly the dedication to provide the best service to customers have been fundamental elements of this success. According to a Harvard Business School study, 70% of family-owned businesses are sold or fail before ever getting a chance to be handed over to a second generation. One of the main reasons is typically the fact that these type of enterprises are run by the same individuals for a long period of time and as a result are no longer able to adapt to changing shifts in customer behavior, technological progress and the ever so evolving competitive business environment. To compete in the parking industry under these conditions, Bill Lerner had to quickly adjust to being proactive, multi-faceted and to maintain a clear vision for the company’s growth. At the core of his strategy was developing a company that provides the best possible customer care experience using modern day technologies, values its staff and showcases exemplary work ethics. Mr. Lerner attributes his success to his father’s instinctual ability to understand and identify trends directly affecting the industry and instilling in him the idea that “being prepared, and avoiding conformity and complacency, were key to business survival”. Bill Lerner graduated from the University of Colorado with a degree in Business, before officially joining the family business. In addition to being a successful entrepreneur, Mr. Lerner has established an award winning charitable organization, Billy4Kids, working to provide shoes to underprivileged children from across the world to foster a safer environment to live and play. His achievements as an entrepreneur and devotion to charitable work has been previously featured by CNBC, The Atlantic, Radio America, 33 Voices and Leaders Magazine among others. Bill Lerner - President and CEO of iPark: http://billlernernews.com Billy Lerner (@billy_lerner) - Twitter: https://twitter.com/billy_lerner Billy Lerner - Home - Facebook: https://www.facebook.com/billylernerofficial/
- December 2, 2025Business
Anthony Joseph Amaradio - Advises On How to Achieve Financial Peace
Anthony Joseph Amaradio is a distinguished business strategist and financial management expert who has dedicated much of his career to helping individuals and businesses master effective budget planning and achieve financial stability. Rooted in a foundation of faith and spirituality, Amaradio's approach is guided by the belief in God’s desire for financial freedom for all. His innovative and proven money management strategies are designed to bring financial peace to people at any stage of life. A trusted source of advice within the online community, Amaradio is highly regarded for his collaborative, team-based approach to personal budgeting, retirement planning, and philanthropy, earning him widespread respect in the business world. Anthony Joseph Amaradio ’s approach to finding stability with finances is not only based on his Christian faith but also on his superior educational background in business and economics. In the beginning, Amaradio advises clients to earnestly assess the origins of their beliefs surrounding wealth by probing their early memories of how money was discussed (or not discussed) in their homes. These childhood experiences form the basis of how people approach their finances in adulthood, and there are several techniques to help them work through their “money stories”, as explained in Forbes. Once this is understood, it becomes much easier to proceed with a long-term program. In addition, it is prudent to assume that one may live much longer than originally anticipated, as life spans continue to increase at a steady rate. Envisioning what could happen as though one might live to be much older than first thought possible establishes what should happen for the future to be prosperous. Acknowledging the true limits of one’s current situation is the key to making the most of assets and growth. Another crucial component to finding balance is to find an advisor who has your best interest at heart. When interviewing potential advisors, one should ask questions from many different angles to test the consistency of their answers. An advisor who is honest and straightforward will make the entire process much more enjoyable. Finally, approaching financial goals with an aim toward stewardship is a worthy path. Amaradio believes that by serving the Christian community, one’s financial plans become a part of something larger and more important. With a generous spirit, Anthony Joseph Amaradio has built a life devoted to helping others. He is the creative force behind two companies focused on providing comprehensive financial management systems to individuals who appreciate a spiritual component to handling their money: Select Money Management, Inc., and Select Portfolio Management, Inc. He has led his companies to develop groundbreaking systems that help people from all economic levels achieve their monetary goals in a pleasant, sustainable way. In 2009, he co-authored the book Faithful with Much: Breaking Down the Barriers to Generous Giving with his wife, Carin, who is also a vital part of his companies’s success. Amaradio’s sincere hope is that everyone who comes in contact with him and his organizations will recognize their ability to lead a joyous, rich existence. Anthony Joseph Amaradio - Visionary & Strategic Philanthropist: http://anthonyamaradionews.com Anthony Joseph Amaradio - The Best Thing You've Ever Done! on Vimeo: https://vimeo.com/313895972 Anthony Joseph Amaradio - Facebook: https://www.facebook.com/Anthony-Amaradio-580623782054204/
- December 2, 2025Business
Tracking What Matters: Daniel Yomtobian on the Metrics That Define Social Media Success
Social media has become so deeply integrated into everyday life that no brand can overlook these platforms when designing effective marketing strategies. Despite the incredible opportunities presented by social networks, there are also significant challenges for advertisers, especially in terms of deriving actionable insights from the enormous amounts of data generated through social media participation. Daniel Yomtobian , a highly respected entrepreneur and business leader in the online media space, comments, “Tracking metrics to determine the success of a brand campaign or the effectiveness of a marketing strategy can be a daunting task since there are too many numbers to consider. However, advertisers now have access to sophisticated analytics tools, which leaves the question of which metrics carry weight in social media. The challenge is to identify the relevant data because the important numbers will be those closely linked to the specific business goals attached to the social strategy.” The huge body of social media metrics may seem like rough waters to navigate, but this multitude can be grouped into four main categories: awareness, engagement, conversion, and customer metrics, Daniel Yomtobian explains. While every element in these categories can offer valuable insights, its overall usefulness will be determined by its contribution to the business objective in focus. In the awareness category, the most important metrics for social media strategists to track are brand awareness, audience growth rate, post reach, potential reach, and social share of voice. Generally speaking, this category provides numbers that reveal the current audience a brand has and the potential new additions. Engagement metrics are perhaps the most widely tracked group, possibly because these numbers are the easiest to obtain, but they are considered of little use when it comes to measuring return on investment (ROI) or customer lifetime value (CLTV). These so-called “vanity metrics” include likes, shares, comments, followers, views, impressions, traffic, and bounce rate. Even though they may not be helpful in measuring business goals, engagement metrics are still important because they allow brands to optimize their content. With regard to determining the effectiveness of a social media campaign in terms of generating sales or prompting another desired action, the metrics in the conversion category are deemed the best indicator, says Daniel Yomtobian. Among the key stats to track here are conversion rate, bounce rate, social referral traffic, click-through rate (CTR), cost per click (CPC), and cost per thousand impressions (CPM). The collective data will provide insights into the value of the content for the target audience and determine whether marketers are getting solid returns on their investment. As for customer metrics, these are essential for any brand that wants to be perceived as credible, trustworthy, and committed to keeping its clients happy. In addition to tracking customer testimonials, marketers should also consider utilizing customer satisfaction and net promoter scores, using these additional data to pinpoint areas in need of improvement and refine their message. Daniel Yomtobian rose from the ranks of web designers to become one of the most prominent CEOs in the online media space. His passion for innovation and product development has been recognized through multiple awards. In 2014, C-Suite Quarterly described him as a “…young leader [who] will continue to play an important role in shaping the online world of tomorrow.” Daniel Yomtobian has been instrumental in the success of several business ventures, focusing his efforts on his number one goal – driving advertiser value. Daniel Yomtobian News – Advertising Pioneer and Innovator: http://www.DanielYomtobianNews.com Daniel Yomtobian Joins Board of Directors at YPO Beverly Hills as Membership Vice Officer: https://www.yahoo.com/now/daniel-yomtobian-joins-board-directors-175200356.html Daniel Yomtobian - Explores the Benefits of Innovative Ad Formats: https://www.yahoo.com/now/daniel-yomtobian-explores-benefits-innovative-211500329.html
- December 1, 2025Business
Crypto Project Content Marketing Service for Community Building Launched
Scale Hawk Media Group has developed a content marketing service designed to help crypto projects and blockchain startups build engaged communities that attract investors and drive adoption. The service addresses a common challenge in the blockchain ecosystem, where many emerging projects struggle to translate technical innovation into narratives that resonate with users and investors. More information is available at https://contentmarketingfortheblockchaincommunity.com A spokesperson from Scale Hawk Media explained that strong community engagement is essential for any emerging crypto project, as trust and transparency can determine whether a project thrives or struggles to gain traction. “Community engagement is vital for these fledgling projects because without investor interest and market validation, they fall apart quickly,” a representative for the agency said. The new service starts with a comprehensive content strategy tailored to each project’s goals and target audience. Scale Hawk Media Group combines human-authored content with automation to produce a variety of assets, including blogs, short videos, podcasts, and slide show presentations. These materials simplify complex blockchain and DeFi concepts, making them accessible to both technical and non-technical audiences. Once content is created, automation repurposes it into multiple formats, maximizing reach without additional production costs. Distribution is also a core element of the service. Scale Hawk Media Group leverages a private network of more than 300 high-traffic, high-domain-authority sites to share content, helping projects achieve what the company calls “search everywhere optimized” visibility. Unlike traditional digital advertising, where campaigns end when budgets run out, content published through the agency remains online indefinitely thanks to Scale Hawk Media Group’s publishing partners. “All of our content is organic and designed to rank naturally on Google,” the spokesperson added. “Non-sponsored content is typically seen as more trustworthy than paid placements, which can help projects build credibility and long-term community trust.” Scale Hawk Media Group’s platforms also provide users with ranking data through its dashboard, enabling clients to adjust messaging, optimize campaigns, and better target potential investors in future campaigns. As a tech-forward marketing firm, Scale Hawk Media Group is positioning itself as the agency of choice for blockchain-based startups and project owners by helping them achieve growth and adoption while continuously researching novel methods of promoting them online. Those who want to know more are encouraged to visit https://contentmarketingfortheblockchaincommunity.com
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