Business News
Kafes Depo Addresses Rising Demand for Professional Self Storage in Antalya
Antalya, Turkey – Jan 6, 2026 — Rapid urban growth, changing lifestyles, and expanding commercial activity are reshaping how residents and businesses manage space in Antalya. As homes, offices, and retail environments become more compact, external storage has emerged as a practical solution. Kafes Depo Antalya is responding to this shift by strengthening its self storage Antalya and relocation services across the region. Urban Growth Drives Storage Demand Antalya’s dual role as a residential center and international tourism destination has increased demand for flexible storage. Residents frequently require temporary storage during moves or renovations, while businesses seek secure locations for documents, inventory, and seasonal equipment. Through its, Kafes Depo supports both segments with adaptable storage options designed for short- and long-term use. Integrated Storage and Moving Services Unlike traditional storage facilities, Kafes Depo provides an integrated model that combines packing, transportation, and storage. Clients can request professional pickup, careful packing, and delivery to secure warehouse units in varying sizes. This approach reduces logistical complexity and allows customers to manage the entire process through a single provider. “Our goal is to remove the stress often associated with storage and relocation,” said Oguz Sahin, spokesperson for Kafes Depo. “By offering coordinated services, we help customers protect their belongings while saving time.” Facility Security and Environmental Control Kafes Depo’s storage facility is designed with safety and preservation in mind. Units are individually secured and monitored through 24/7 surveillance systems. Climate and humidity controls help safeguard sensitive items such as furniture, electronics, documents, and artwork, while regular maintenance and cleanliness checks support long-term storage reliability. Serving Antalya and Nearby Districts Operating from its Muratpaşa facility, extends its services across the broader Antalya region, reaching both urban centers and surrounding coastal areas. This wide service area supports residents, expatriates, hospitality operators, and local businesses seeking reliable storage solutions without being limited by location. Adapting to Evolving Lifestyles Self storage is increasingly viewed as an extension of living and working space rather than a last-resort solution. In Antalya, where mobility and seasonal demand are common, professionally managed storage offers flexibility for both individuals and organizations navigating changing space requirements. About Kafes Depo Kafes Depo is a Turkey-based provider of self storage and moving services, offering secure, climate-controlled storage units and coordinated transportation solutions for residential and commercial clients across Antalya. For more information, visit: https://www.kafesdepo.com
White Noise Digital Elevates Brands with Strategic Review Management Solutions
Spark Ring Marks Successful CES 2026 Debut, Pioneering the Next Generation of AI Workflows with Finger Agent
Contractor Payment With Dual Pricing To Reduce Credit Card Fees: Service Updated
- January 10, 2026Business
Australia Testosterone Therapy Depression Treatment Clinic: Services Expanded
These services have been expanded to meet the dynamic healthcare needs of the Australian population at a time when the prevalence of affective disorder in men has risen to almost 8%. By prioritising mental health outcomes as a core treatment benefit rather than a secondary consideration, the clinic positions testosterone replacement therapy as a more comprehensive intervention option. More details can be found at https://trtaustralia.com/ As the clinic explains, academic reviews indicate that testosterone administration has produced positive outcomes in treating depression among men with dysthymic disorder, treatment-resistant depression, or confirmed low testosterone levels. This clinical evidence forms the rationale behind TRT Australia's expanded service model, which treats mood disorders as a legitimate and measurable outcome of hormone therapy rather than an ancillary benefit. Depression relief is one of several documented benefits of testosterone replacement therapy offered by the clinic; other benefits include improved energy, cognitive function, bone density, cardiovascular health, libido, muscle mass, sleep quality, erectile function, and metabolic syndrome management. Depression, the clinic explains, is often ignored as a potential impact of hormone treatment by clinicians—a shortcoming which they hope to correct though this telehealth implementation. The new telehealth-forward treatment model removes geographic barriers by delivering doctor-managed care and pharmacy-prescribed medication Australia-wide, ensuring continuity of care. Men in rural areas or those who experienced dismissal by local practitioners can gain access to specialised hormone therapy without the friction of repeated in-person appointments, addressing both clinical need and logistical obstacles. The clinic's diagnostic process adheres to the Endocrine Society of Australia guidelines, which typically require two separate blood tests confirming low testosterone levels before initiating therapy. This blood work evaluates hormone levels and overall health, followed by doctor approval through thorough consultation that examines medical history and identifies the root cause of deficiency. Personalised treatment protocols are then developed, with medication prescribed and dispatched from a trusted Australian pharmacy partner. TRT Australia offers free consultations, providing rapid approval timelines that can deliver same-day confirmation when blood work is completed beforehand. Additional eligibility guidelines are available on the TRT Australia website, with options available for third-party or in-house blood work to ensure maximum flexibility in the treatment model. For more information, visit https://trtaustralia.com/
- January 10, 2026Business
San Diego Chiropractic Clinic Local Search Content Marketing Service Announced
Media Blaze has introduced a service developed to help San Diego chiropractic clinics improve patient visibility through content marketing and local search optimization. The service is aimed at practices that depend on patients from nearby communities but struggle to compete for organic search traffic. More information is available at https://mediablaze.clientcabin.com A representative from Media Blaze said the service was developed in response to growing competition in local healthcare searches and changes in how patients discover providers. "Independent industry analysis shows that most chiropractic patients come from surrounding areas, making local search visibility a key factor in practice growth." The agency also noted that AI-driven search tools are increasingly prioritizing quality content when generating results and recommendations, so clinics without substantial, authoritative online content may be overlooked when these systems compile information for potential patients researching chiropractic care. Media Blaze addresses these challenges by creating content aligned with the questions patients commonly ask when researching chiropractic services. This content is then adapted into multiple formats, including videos, blog posts, infographics, audio ads, and slide presentations, allowing clinics to reach audiences across different platforms. The agency distributes this content through a curated network of more than 300 high-authority websites, news outlets, and niche platforms, helping clinics build broader online visibility and support sustained organic traffic growth. Each piece of content is keyword-engineered to directly address frequently asked questions about chiropractic practice. "Each answer is factual and placed on authoritative platforms, which signals to search engines and AI crawlers that our clients are trustworthy sources worth citing," they said. This approach helps clinics appear not only in traditional search results but also in AI-generated summaries and recommendations. "When quality content answering real patient questions is distributed across reputable sites, it builds a pattern of authority that both search algorithms and AI tools recognize and reward." Media Blaze is a tech-forward marketing firm that continuously researches emerging digital platforms and evolving search algorithms to position its clients where patient discovery is most likely to occur. Their approach combines data-driven strategy with multi-channel content deployment to help healthcare practices maintain competitive visibility online. San Diego chiropractic clinic owners interested in learning more about the company's offerings are encouraged to visit https://mediablaze.clientcabin.com
- January 10, 2026Business
Synido Announces the Live Dock A30, a Wireless Musical Instrument Recording Converter with Built-in Effects for Live Performance, Streaming, and Creation
Synido, an innovator in portable music creation and live audio solutions, today announces the upcoming release of the Synido Live Dock A30 , a compact wireless musical instrument recording converter designed for cable-free performance, live streaming, and mobile recording. Scheduled for release in January 2026, the Live Dock A30 brings together professional-grade wireless transmission, built-in sound effects, and seamless mobile compatibility in a single, portable system. Wireless Freedom for Modern Musicians and Creators The Live Dock A30 operates on a 5.8 GHz professional wireless frequency, delivering stable transmission over distances of more than 20 meters with ultra-low latency as low as 6 ms. Equipped with 24Bit/96KHz lossless sampling, the overtones of the guitar and the low frequency of the bass can be presented in their original flavor. This ensures that every note, rhythm, and performance detail remains tightly synchronized, making the A30 ideal for live performance, rehearsals, and real-time content creation without the limitations of traditional cables. Supporting high-quality digital audio processing, the A30 preserves the natural tone and dynamics of instruments such as guitar, bass, ukulele, and electro-acoustic instruments, allowing musicians to move freely on stage or during recording sessions. Built-in Effects for Instant Sound Shaping Designed to simplify setup and creativity, the Live Dock A30 features built-in effects processing, supporting both instrument and vocal reverb. Three dedicated sound modes — Guitar, Piano, and Drums — allow users to quickly adapt the system to different instruments and performance styles without external processors or complex software. With intuitive onboard controls, musicians and streamers can adjust key sound parameters in real time, achieving a polished and expressive sound directly from the hardware. Designed for Live Streaming and Mobile Recording The Live Dock A30 is optimized for modern mobile workflows. Bluetooth backing track support enables wireless accompaniment from smartphones and other devices, allowing users to record or stream instrument and accompaniment simultaneously. Thanks to its plug-and-play design, the A30 works seamlessly with smartphones, tablets, and computers without the need for driver installation. Real-time monitoring with an independent monitoring switch ensures precise sound control during live sessions, recordings, or broadcasts. Reliable Power and Portable Design Built for long sessions and demanding environments, the Live Dock A30 offers up to 6 hours of continuous use on a single charge and supports charging while recording, ensuring uninterrupted performance during rehearsals, live streams, or extended recording sessions. Its compact, lightweight form factor makes it easy to carry and integrate into any setup — from home studios and mobile rigs to live stages and outdoor performances. Ideal for Multiple Use Scenarios Live Performance: Cable-free instrument connection with stable, low-latency wireless transmission Live Streaming: Real-time monitoring, built-in effects, and Bluetooth accompaniment Mobile Recording: Plug-and-play operation with phones, tablets, and computers Content Creation: Simple setup for demos, short-form videos, and music creation on the go From beginners recording their first demos to experienced musicians performing live, the Live Dock A30 is designed to be a reliable and intuitive music companion. About Synido Synido is committed to developing innovative and user-friendly audio tools that empower musicians and creators worldwide. With the launch of the Synido Live Dock A30, Synido continues to push the boundaries of portable recording technology—offering creators greater freedom, flexibility, and creative control anytime, anywhere. For more information about the Synido Live Dock A30, please visit www.synido.com .
- January 10, 2026Business
Pegasus Technologies Promotes Cybersecurity Awareness During Event Season
Pegasus Technologies is reinforcing the importance of proactive security planning through its participation in Cybersecurity Awareness Month and the broader event season that brings increased digital risk for organizations. As businesses navigate a calendar filled with conferences, travel, fundraising events, and year-end initiatives, Pegasus Technologies continues to emphasize cybersecurity education as a critical component of organizational resilience. Additional details about this initiative can be found here: Cybersecurity Awareness Month and Event Season . Cybersecurity Awareness Month serves as an annual reminder that security is not limited to technology alone. It involves people, processes, and preparedness, particularly during periods of heightened activity. Event season often introduces new vulnerabilities as employees connect to unfamiliar networks, use personal devices, share information externally, and rely more heavily on collaboration tools. Pegasus Technologies views this time of year as an opportunity to help organizations pause, assess their risk posture, and reinforce best practices. Addressing Elevated Risk During High-Activity Periods The combination of Cybersecurity Awareness Month and peak event season creates a unique risk environment. Employees are more mobile, schedules are compressed, and attention is often divided between operational responsibilities and external engagements. These conditions can increase exposure to phishing attacks, credential compromise, unsecured Wi-Fi usage, and accidental data sharing. Pegasus Technologies works with organizations to help them recognize how seasonal behaviors impact security. Awareness initiatives during this period focus on reinforcing safe habits, encouraging vigilance, and ensuring employees understand how everyday actions can affect organizational security. By aligning cybersecurity awareness with real-world workflows, Pegasus Technologies helps make security guidance practical and relevant. The company’s perspective on these seasonal risks and mitigation strategies is outlined in greater detail here: Cybersecurity Awareness Month and Event Season . Education as a Core Component of Cybersecurity Strategy Pegasus Technologies believes that education is one of the most effective tools in reducing cyber risk. While technical controls are essential, informed users play a critical role in preventing incidents. Cybersecurity Awareness Month provides a structured opportunity for organizations to revisit training, update policies, and communicate expectations clearly. Through ongoing client engagement, Pegasus Technologies emphasizes that awareness is not a one-time exercise. Threats evolve continuously, and training must evolve with them. Seasonal reminders help reinforce foundational concepts such as recognizing suspicious communications, protecting credentials, and understanding the risks associated with public networks and shared devices. By integrating awareness efforts into broader IT strategy, organizations can strengthen their security posture without disrupting productivity. Pegasus Technologies supports this approach by tailoring guidance to each organization’s environment, risk profile, and operational needs. Preparing Organizations for a Changing Threat Landscape Cyber threats continue to grow in sophistication, and attackers often exploit moments when organizations are distracted or understaffed. Event-heavy periods can provide those opportunities. Pegasus Technologies encourages businesses to view Cybersecurity Awareness Month not as a checkbox, but as a catalyst for meaningful review and improvement. This includes evaluating current security controls, confirming incident response readiness, and ensuring communication channels are clear in the event of a security issue. Seasonal planning allows organizations to identify gaps before they are tested under pressure. Pegasus Technologies’ insights into aligning awareness efforts with operational realities are shared here: Cybersecurity Awareness Month and Event Season . Reinforcing a Culture of Shared Responsibility A key message Pegasus Technologies emphasizes during Cybersecurity Awareness Month is that security is a shared responsibility. While IT teams implement and manage safeguards, employees at every level influence risk through their daily actions. Creating a culture where individuals feel responsible for protecting data and systems leads to stronger outcomes. By tying awareness efforts to real-world scenarios—such as travel, events, and collaboration—organizations can make cybersecurity more relatable and less abstract. Pegasus Technologies supports this cultural shift by helping clients frame security as an enabler of safe, confident operations rather than an obstacle. The company continues to encourage open dialogue around cybersecurity, ensuring employees know where to ask questions and how to report concerns without hesitation. About Pegasus Technologies Pegasus Technologies is a managed IT services provider delivering cybersecurity, cloud solutions, help desk support, disaster recovery, and strategic IT consulting. The company partners with organizations to build secure, efficient, and resilient technology environments through a combination of technical expertise, education, and relationship-driven service. Learn more about Pegasus Technologies’ approach to cybersecurity awareness here: Cybersecurity Awareness Month and Event Season Contact Information: Pegasus Technologies 415 McFarlan Rd # 201 Kennett Square, PA 19348 United States Matthew Tucker https://pegasustechnologies.com/
- January 10, 2026Business
Calibrate Software Named a Top-Rated Global B2B Leader in Prestigious 2025 Clutch 1000 List
Calibrate Software , a premier digital strategy and development agency, is proud to announce its inclusion in the 2025 Clutch 1000 . This exclusive ranking represents the top 1,000 service providers out of more than 350,000 companies vetted on the Clutch platform worldwide. This distinction marks another year of recognition for Calibrate, celebrating the team’s relentless dedication to technical excellence and the high level of trust established with global clients. To determine the honorees, Clutch analyzed candidates based on four rigorous criteria: Verified Client Reviews: The quantity, quality, and recency of feedback from actual partners Comprehensive Portfolio: The diversity and scope of delivered work Optimized Profile: Demonstrated expertise and competitive specializations Established Reputation: Brand awareness and industry recognition “We are honored to be included in the Clutch 1000 again,” said the Calibrate CEO, Kevin P. Bolger II. “This award is a testament to our accomplished members who work tirelessly to deliver exceptional solutions. Most importantly, it reflects the commitment to excellence we bring to every client partnership.” Calibrate Software continues to lead the market by providing a full suite of cutting-edge digital services, including: App Development: Custom Mobile and Web App development, plus high-performance Website Design. UI/UX Design: User-centric UI/UX design and custom integrations for POS and payment systems. Advanced AI & Automation: AI implementation, workflow automations, and custom “Answer Engine” (ChatGPT-style) applications. Cloud Migrations Enterprise Transitions: Complex eCommerce migrations (e.g., SAP/Magento to Shopify Plus) and Cloud “Lift and Shift” migrations. By combining deep digital strategy with technical execution, Calibrate enables businesses to navigate modern challenges—from automating workflows to scaling on the cloud. Work With an Award-Winning Team Ready to transform your digital presence with a top-rated global partner? Whether you are looking for a custom AI implementation or a full-scale eCommerce migration, our team is ready to help. Contact us today at [email protected] to start your next project. About Calibrate Software Calibrate Software is a high-growth digital agency specializing in UI/UX design, custom software development, and digital transformation. With a focus on impactful solutions and client success, Calibrate helps brands build the future of their fields through innovation and reliable engineering. Media Contact Name: Sean Doyce Title: CXO Email: [email protected] Phone: (773) 282-2073 Website: www.calibrated.io
- January 10, 2026Business
Lido Consulting, Family Enterprise USA Discuss New Wealth Tax Proposals, Impact of H.R. 1 on Family Businesses
SAN DIEGO, Calif., Jan. 9, 2026 –Lido Consulting has released a new webcast featuring Family Enterprise USA’s Pat Soldano discussing the impact of this year’s new critical legislation and how it will affect family businesses and successful families. During webcast, now available , Lido Consulting’s founder and Chairman, Greg Kushner, and guest speaker Pat Soldano, President of Family Enterprise USA and Policy and Taxation Group, discuss the impact of H.R. 1 passage and the proposed “Billionaire Tax Bill,” currently in play in both the U.S. House of Representatives and in the U.S. Senate. In the webcast, Soldano talks with Kushner about the short and long-term impacts of proposed new legislation and President Trump’s tariff policies on the country’s family-owned businesses, including planning and managing in a climate of “uncertainty.” In addition, the two discuss what voters think of “the wealthy” and predict what new legislation is likely to surface in 2026 . Lido Consulting, based in Los Angeles, provides a platform and educational events where family office experts, financial and legal experts, and high net-worth individuals come together to discuss critical issues facing family businesses, family offices, and successful families. The webcast details updates on other important legislation and regulatory changes in Washington, D.C., especially those impacting family businesses, family offices, and long-term planning for successful families. Family Enterprise USA and Policy and Taxation Group promote and advocate for family-owned businesses, family offices, and successful families. According to research, America’s family-owned businesses contribute $7.7 trillion annually to the U.S. gross domestic product, accounting for 83.3 million jobs, or 59 percent of the country’s private workforce. “Though not all family businesses are affected the same by tax policies and tariffs, the uncertainty and the recent new wealth tax bills proposed are issues that need to be addressed in the New Year,” said Soldano. For more information on the webcast and Family Enterprise USA go to familyenterpriseusa.com .
- January 10, 2026Business
Power Systems West Acquires Tacoma Diesel & Equipment, Strengthening Commitment to Washington Market and Aftermarket Support
This acquisition represents a significant strategic investment by Power Systems West in the Washington market, reinforcing the company’s long-term commitment to the Tacoma and greater Seattle region and to the critical aftermarket services its customers depend on 24/7/365. Founded in 1969, Tacoma Diesel & Equipment brings a long and respected history of serving the Pacific Northwest with deep expertise in power generation, service, and customer support. As part of the transaction, Power Systems West welcomes five experienced service technicians to its growing team, further strengthening its ability to deliver responsive, high-quality service across the region. “Tacoma Diesel & Equipment has built an outstanding reputation over decades of service to this market,” said Brad Lyons, President of Power Systems West . “This acquisition aligns with our values, our commitment to customers, and our belief that investing in people, expertise, and infrastructure is the foundation of long-term success.” Investment in People, Facilities, and Future Growth In addition to expanding its service workforce and technical capabilities, Power Systems West plans to invest significantly in the Tacoma Diesel facility and property. The site consists of a two-acre parcel located in the rapidly growing Port of Tacoma area. Power Systems West is currently reviewing architectural plans and working through early permitting efforts to accelerate redevelopment plans targeted for 2026 and early 2027. The long-term vision is to develop a state-of-the-art facility that brings together the existing Power Systems West team and the Tacoma Diesel & Equipment team under one roof. The planned facility will support: Expanded service operations Enhanced sales and customer support On-site storage and staging for Power Rental operations This investment will allow Power Systems West to better serve customers, improve response times, and support continued growth in critical infrastructure markets throughout the region. Tacoma Diesel and Power Systems West team members Continuity for Customers and Employees Tacoma Diesel & Equipment will continue operating as a division of Power Systems West, maintaining its strong local presence, trusted relationships, and commitment to customer service. Employees and customers can expect continuity, stability, and expanded support as the two organizations integrate. “We are proud to carry forward the legacy of Tacoma Diesel & Equipment while investing in its future,” Lyons added. “This acquisition is about honoring the past, strengthening the present, and building for what’s next.”
- January 9, 2026Business
Sportify Operating System Launches to Accelerate Revenue for $5M+ Firms
No1 Coaching has launched the Sportify Operating System, a framework designed to transform managers into high-performance coaches and address revenue leakage in mid-market firms. Research by Gallup indicates that managers account for at least 70% of the variance in employee engagement scores, making manager effectiveness a primary determinant of team performance and strongly influencing engagement. Most companies promote their best technicians—top salespeople, engineers, or operators—into management roles without equipping them with coaching tools, creating what No1 Coaching calls the 'Manager Tax': high churn, low engagement, and replacement costs that can often reach 1.5 to 2 times an employee's annual salary for many roles, and even higher for specialized positions. Companies with highly engaged employees experience 21% higher profitability according to industry research, underscoring the financial stakes of solving this leadership gap. More information is available at https://No1Coaching.com The system operates on three integrated pillars that address both behavioral and financial dimensions of manager coaching. First, behavioral gamification replaces traditional annual reviews with 'Seasons' and converts ambiguous goals into clear Quests, Levels, and Leaderboards, creating a scoreboard-driven culture that has been shown to increase employee engagement by up to 48% and improve productivity, with some studies showing increases ranging from 20-30% and even higher in specific corporate settings. Second, the system installs a Code of Conduct that establishes psychological safety, enabling speed and execution when rules are clear and enforcement is consistent. Third, the platform integrates AI and data analytics to help managers calculate the return on investment of their time, meetings, and feedback loops, transforming coaching from subjective activity into measurable leverage. The financial case for investing in manager development is compelling. Leadership coaching programs yield an average ROI of 5.7 times the initial investment, according to industry studies, while the cost of inaction compounds rapidly. Employee replacement costs range from 1.5 to 2 times annual salary for many roles, and top talent increasingly refuses to work for average managers, creating a churn spiral that drains both capital and institutional knowledge. No1 Coaching positions the system as a quantifiable solution that multiplies coaching ROI through measurement and optimization rather than guesswork, enabling C-suite executives to treat manager effectiveness as a controllable financial variable. The founder of No1 Coaching developed the system and has been recognized as Grant Cardone's two-time #1 10X Performance Coach of the Year. The founder holds an MSc in Financial Engineering with experience as a Chief Data and AI Officer. This dual expertise—elite performance coaching combined with quantitative risk management and data science—underpins the system's design. The founder has worked with clients the company describes as 'the elite': Legends, Guinness World Record Holders, Hall of Famers, Champions, and Billionaires, applying battle-tested principles from high-stakes environments to corporate leadership development. The system addresses what No1 Coaching terms the promotion paradox: companies elevate their best individual contributors into management without providing an operating system for coaching. Being a high-performing player requires technical skill, while being a coach demands an entirely different set of capabilities. When technicians are promoted without this transition framework, they default to 'Boss' behavior—command-and-control management that drives disengagement and turnover. Because managers account for at least 70% of the variance in employee engagement scores, this gap becomes a systemic issue that directly impacts revenue growth and organizational scalability. No1 Coaching operates under the tagline 'From No One to No.1 in 6 months or less.' C-suite executives evaluating solutions for manager effectiveness, employee performance, and revenue acceleration can access case studies, implementation details, and results documentation at the company's website. For further information, visit https://No1Coaching.com
- January 9, 2026Business
Daniel Yomtobian Emphasizes the Most Important Metrics for Social Media Campaigns
Whether positively or negatively, social media has become deeply embedded in modern life, making it impossible for brands to overlook these platforms when developing effective marketing strategies. Despite the incredible opportunities presented by social networks, there are also significant challenges for advertisers, especially in terms of deriving actionable insights from the enormous amounts of data generated through social media participation. Daniel Yomtobian , a highly respected entrepreneur and business leader in the online media space, comments, “Tracking metrics to determine the success of a brand campaign or the effectiveness of a marketing strategy can be a daunting task since there are too many numbers to consider. However, advertisers now have access to sophisticated analytics tools, which leaves the question of which metrics carry weight in social media. The challenge is to identify the relevant data because the important numbers will be those closely linked to the specific business goals attached to the social strategy.” The huge body of social media metrics may seem like rough waters to navigate, but this multitude can be grouped into four main categories: awareness, engagement, conversion, and customer metrics, Daniel Yomtobian explains. While every element in these categories can offer valuable insights, its overall usefulness will be determined by its contribution to the business objective in focus. In the awareness category, the most important metrics for social media strategists to track are brand awareness, audience growth rate, post reach, potential reach, and social share of voice. Generally speaking, this category provides numbers that reveal the current audience a brand has and the potential new additions. Engagement metrics are perhaps the most widely tracked group, possibly because these numbers are the easiest to obtain, but they are considered of little use when it comes to measuring return on investment (ROI) or customer lifetime value (CLTV). These so-called “vanity metrics” include likes, shares, comments, followers, views, impressions, traffic, and bounce rate. Even though they may not be helpful in measuring business goals, engagement metrics are still important because they allow brands to optimize their content. With regard to determining the effectiveness of a social media campaign in terms of generating sales or prompting another desired action, the metrics in the conversion category are deemed the best indicator, says Daniel Yomtobian . Among the key stats to track here are conversion rate, bounce rate, social referral traffic, click-through rate (CTR), cost per click (CPC), and cost per thousand impressions (CPM). The collective data will provide insights into the value of the content for the target audience and determine whether marketers are getting solid returns on their investment. As for customer metrics, these are essential for any brand that wants to be perceived as credible, trustworthy, and committed to keeping its clients happy. In addition to tracking customer testimonials, marketers should also consider utilizing customer satisfaction and net promoter scores, using these additional data to pinpoint areas in need of improvement and refine their message. Daniel Yomtobian rose from the ranks of web designers to become one of the most prominent CEOs in the online media space. His passion for innovation and product development has been recognized through multiple awards. In 2014, C-Suite Quarterly described him as a “…young leader [who] will continue to play an important role in shaping the online world of tomorrow.” Daniel Yomtobian has been instrumental in the success of several business ventures, focusing his efforts on his number one goal – driving advertiser value. Daniel Yomtobian Advertise.com CEO – Dedicated to Helping Advertisers and Publishers: http://www.DanielYomtobianAdvertiseCEO.com Daniel Yomtobian Joins Board of Directors at YPO Beverly Hills as Membership Vice Officer: https://www.yahoo.com/now/daniel-yomtobian-joins-board-directors-175200356.html Daniel Yomtobian - Explores the Benefits of Innovative Ad Formats: https://www.yahoo.com/now/daniel-yomtobian-explores-benefits-innovative-211500329.html
- January 9, 2026Business
Boris Mizhen Proudly Supports Yale–New Haven Hospital
Real estate developer and marketing entrepreneur Boris Mizhen has made a charitable contribution to Yale–New Haven Hospital, New England’s premier institution for oncology, transplantation, and pediatric care. Throughout his career, he has remained a considerable financial contributor towards both national charitable organizations and to local non-profits in the eastern Tri-State area. Yale-New Haven is the second-largest employer in Connecticut and ranked as one of the top hospitals in the nation by US News & World Report. “I’m very happy to give my financial assistance to the Yale-New Haven Hospital,” said Boris Mizhen . “For nearly two hundred years, the facility has been caring for the health of New England’s population in extraordinary ways. The hospital’s achievements include dozens of major medical breakthroughs, which have benefitted the entire world. I hope that my donation may contribute in at least a small way in their hugely positive work.” Yale-New Haven Hospital was founded in 1826 as the General Hospital Society of Connecticut. Originally opened as a charitable institution caring for the poor, it soon expanded its scope to include the entire community. In particular, it helped many sailors from New Haven’s busy seaport and during the Civil War, more than 25,000 Union soldiers were treated there. The Yale School of Medicine formalized its relationship with the hospital in 1913, developing a formal educational training program that served as the model to many teaching hospitals, to ultimately become the “Yale-New Haven Medical Center.” Boris Mizhen is proud to sponsor such a historic and famous institution and is excited to witness what further developments it will achieve in its future. Yale-New Haven Hospital boasts an impressive list of accomplishments in regards to its performance within the United States. It is the site for the first recorded use of medical X-Ray in 1896 and the first clinical distribution of penicillin in 1942. When chemotherapy was introduced on to its campus, it became the first place in the country to offer the treatment to its patients. It successfully identified and named Lyme disease in 1975 and produced the first insulin infusion pump for diabetics a year later. The nation’s initial fetal cardiovascular center was built there in 1985, and in 2002 it was recognized as the first US hospital to transplant nerve cells into the brain of a multiple sclerosis patient. Boris Mizhen was a longtime resident of Guilford, Connecticut, which has instilled a particular affinity for the New England area and its many philanthropic organizations that have received his support. He now resides in New York City where he leads a successful real estate development company. Through the Boris Mizhen Family Trust, he has expressed his support to a huge number of local and national charities including the Jewish Foundation of Greater New Haven and the Chabad of Shoreline’s Jacob Fund. Mizhen dedicates considerable time to helping residents displaced by gentrification and towards making the sometimes inevitable neighborhood transition less destructive to the original character of a community. Boris Mizhen - Property Developer and Philanthropist: http://borismizhennews.com Boris Mizhen (@bmizhen) - Twitter: https://twitter.com/bmizhen Boris Mizhen - Facebook: https://www.facebook.com/bmizhen
- January 9, 2026Business
WeWeVibe: Defining the Next Evolution of Geo-Social Connectivity.
Colorado Tech Startup WeWeVibe Launches First-of-its-Kind “Private Vibe Mapping and Private Events” App to Solve Social Coordination and Safety WeWeVibe LLC today announced the official launch of the WeWeVibe App, a private social utility designed to eliminate the friction of group planning while introducing real-time atmospheric intelligence and integrated safety features. Founded by Stanley Barnes, a Licensed Notary Public, WeWeVibe enters the market as a secure alternative to public social media, focusing on the "Private Social Graph"—the small, trusted circles where real-world decisions are made. “Modern social planning is fragmented between chaotic group chats and outdated maps,” said Stanley Barnes, Founder and CEO of WeWeVibe. “As a state-commissioned official, I built this company on the foundation of trust and verification. WeWeVibe isn't just about finding a place to go; it’s about knowing the 'vibe' of that venue before you arrive and ensuring your inner circle stays safe and connected while you're there.” The WeWeVibe Ecosystem introduces three proprietary features: Private Vibe Mapping: Users "pin" the real-time atmosphere of a location (e.g., Chill, Hype, Aesthetic) using a library of 30+ custom emojis, visible only to their private group. Private Vibe Group Planning Board: A collaborative hub that integrates chat, polls, and shared calendars across 110+ event categories, accessible via a secure invite code. SOS Safety Protocol: A critical security layer allowing Group users to send instant, automated emergency alerts via SOS emojis to their trusted group members. By prioritizing utility over "likes" and public broadcasting, WeWeVibe solves the "Vibe Uncertainty" that often leads to wasted time and disconnected social experiences. The app is now available for download on the Apple App Store and Google Play . About WeWeVibe LLC: Headquartered in Greenwood Village, Colorado, WeWeVibe LLC is a technology company dedicated to enhancing real-world social connectivity. By combining atmospheric intelligence with robust safety protocols, WeWeVibe empowers users to coordinate, celebrate, and stay safe within their most important social circles.
ALL NEWS
- Razorback Construction Expands Leadership in Design-Build and CMAR Projects
- Kafes Depo Addresses Rising Demand for Professional Self Storage in Antalya
- White Noise Digital Elevates Brands with Strategic Review Management Solutions
- The Koloc family and Buggyra ZM Racing keep fighting through a challenging Dakar
- Food Journal Magazine Releases Its “Best Food In Los Angeles Dining” Editorial Section
- Spark Ring Marks Successful CES 2026 Debut, Pioneering the Next Generation of AI Workflows with Finger Agent
- PCOSMOS Awarded Best Women’s Hormone Health Supplement Brand in Asia 2025
- Contractor Payment With Dual Pricing To Reduce Credit Card Fees: Service Updated
- Plutus Trade Base Launches Professional Funding Solutions to Empower Global Traders with High-Capital Propfirm Accounts
- Australia Testosterone Therapy Depression Treatment Clinic: Services Expanded
- San Diego Chiropractic Clinic Local Search Content Marketing Service Announced
- Synido Announces the Live Dock A30, a Wireless Musical Instrument Recording Converter with Built-in Effects for Live Performance, Streaming, and Creation
- Bio Mystery Announces Expansion into U.S. Market
- QA flow Launches AI-Powered Testing Platform to Reduce Software Bugs by 60% for Series B+ Startups
- Build Strength and Routine This Fall at Semiahmoo Fitness World
- Pegasus Technologies Promotes Cybersecurity Awareness During Event Season
- Studio 6 Opens 38 New Locations in 2025, Becoming One of the Fastest-Growing Extended Stay brands in the US
- Calibrate Software Named a Top-Rated Global B2B Leader in Prestigious 2025 Clutch 1000 List
COMMUNICATE. COMMAND. COMMERCE.
Lead the conversation of your brand & win more customers with MarketersMEDIA Solutions.
Explore Now
Google
RSS