The proudly African-American owned and run fashion brand includes these new satin bonnets with their sets to ensure their customers wake up to perfect, silky, frizz-free hair. —
More details can be found at https://www.sleepsassy.com
The launch follows the rise in the popularity of sleep bonnets in 2021. A recent expose from Grazia magazine affirmed that bonnets prevent tangling, minimize frizz, help hair to retain moisture and reduce breakage. They also offer a long term, cost-effective option compared to expensive hair treatments and products.
With their popularity rising for women of all ethnicities and of all hair types, including both curly and straight hair, Sleep Sassy wants to provide an option which is right for everyone. This includes their longstanding African-American clientele, who know intimately the difficulties of taming afro-textured hair if it isn’t cared for correctly overnight.
As such, their bonnets are lined with a high-quality black stretch satin, satin being the optimum fabric for ensuring soft, manageable hair. They also come with a simple drawstring to adjust the fit. This means that the bonnets are suitable for all customers, regardless of hair type, length, or volume.
On the outside, the bonnets are available in the same colorful and unique patterns that Sleep Sassy has become well known for. More information is available at https://www.sleepsassy.com/collections/pajama-pants-sets.
All of Sleep Sassy’s pajamas are made from 95% bamboo viscose from sustainably grown bamboo. This premium fabric means that their sleepwear is softer and more breathable than standard cotton or polyester blend products.
Bamboo also provides superior heat regulation, and sweat resistance, and is hypoallergenic. This ultra-soft and luxurious material is then blended with 5% spandex to offer wearers even greater stretch and comfort.
Sleep Sassy’s new sets come with options for shorts and full-length pants. Similarly, their tops are available in a crew neck tee or a stylish tank.
They have a cut and style to suit all wearers, with one new highlight being their fall-themed Yellow Floral set, which comes in a rich mustard yellow fabric with autumnal toned flower accents.
Sleep Sassy plans to add additional styles such as rompers, long sleeve sets, night shirts, robes and sexier styles. All of these will include a matching satin lined bonnet.
Sleep Sassy was founded by two sisters who were born and raised in New Jersey and now living in Suffolk, Virginia. They are focused on providing fashionable, functional sleepwear and loungewear to women all across the United States.
A spokesperson for the online store said, “Our mission is to provide our customers with colorful, cute, comfortable, lightweight, coordinated sleepwear they won’t mind being seen wearing, including a matching satin-lined bonnet to protect their tresses.”
More information is available at https://www.sleepsassy.com/collections/night-gowns-sleepshirts
Release ID: 89048823