Using apps of different kinds to help improve physical fitness is nothing new, but this crypto-based app takes a different approach by making healthy exercise into a game that users can play with friends and strangers from around the world. A new report launched by Chiliz News examines how STEPN is growing rapidly in popularity, and may soon be joined by major shoe brands.
To read the full report on STEPN partnerships, please visit https://chiliznews.com/move-to-earn-crypto-stepn-is-a-nike-or-adidas-deal-ahead-for-the-web3-fitness-trend-nft-sneakers-reward-runners-walkers
The STEPN app has been out for several months now and has continued to grow in popularity since its release, while also adding new features and game styles. The new report explores how the in-game tokens have soared in price over the recent months and the causes behind it.
By using a dual-token cryptocurrency model, the STEPN app can offer a unique in-game currency system that encourages players to exercise more often and improve their physical activity. The currencies include the Green Satoshi Token (GST), which has an unlimited supply and is used for most purposes within the app, as well as the Green Metaverse Token (GMT) which has a limited supply and is used for governance within the STEPN app.
The report explains how the app transformed in its first few months, with a large influx of active daily users. After launching in December of 2021 and gaining only 1,500 users by January 2022, the app exploded in popularity by March, with over 100,000 daily players.
The STEPN app began with 10,000 unique sneakers that players could choose from, and new options are minted regularly by players, through an in-game “breeding” process that uses tokens to create improved NFT sneakers. Players are not limited to a single NFT sneaker when playing and can stack their benefits to help them achieve more points.
While there is no official word yet on partnerships with major brands, a spokesperson for STEPN has dropped several hints that it could be on the horizon, and fans have spotted artwork from the STEPN team with hidden logos for brands like Adidas and Nike.
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