Prediction Marketing Data Insight Alert Service For Outbound Marketing

Prediction Marketing releases information on how its new Data Insight Alert (DIA) service will leverage outbound marketing. Further information can be found at

Earlier today, Prediction Marketing announced the launch of its new Data Insight Alert (DIA) service, set to go live August 2019. For anyone with even a passing interest in the world of Artificial Intelligence, Machine Learning Marketing, this new development will be worth paying attention to, as it’s set to shake things up.

Currently, with even a passing glance, a person will notice If you’ve ever looked into AI marketing firms, most don’t actually use true AI, others who do limit use case, leave clients to figure out what to do with the data and own and control the clients’ data. Prediction Marketing utilizes a proprietary combination of behavior tracking, identity resolution and machine learning to leverage the clients’ marketing assets. Outbound marketing is no longer blind for PM clients. Data Insight Alert (DIA) clients know who to call first because they know who is currently researching a new purchase. More profoundly powerful for the largest customers, the program alerts the business the moment their clients are considering a switch to a competitor.. The CEO at Prediction Marketing, Fran Horvath, makes a point of saying “this (Data Insight Alert (DIA) service) launches outcome producing technology”.

Fran Horvath continues… “Where you’ll always see our competitors focus on optimizing ad campaigns or lead gen, we leverage our clients marketing budget to the prospects and clients with the highest probability of impacting revenue. Retention Alert notifies in real time when existing clients are considering leaving you for a competitor. Prospect Alert notifies in real time when the algorithm determines a prospect has entered into the market for a new purchase. While other marketing firms focus on rankings or advertising to a demographic, we leverage marketing assets by focusing on the right people at the right time. We do this because we believe AI has already changed marketing, most businesses don’t know it yet, this is zero sum technology, where one business wins the market or even entire vertical. Ultimately this is going to be a huge benefit to our customers because the businesses utilizing the Prediction Marketing Data Insight Alert program literally know more than their competitors. If you know who your sales people need to call every morning, your outbound marketing is highly leveraged vs the competitor that is marketing blindly.”

Prediction Marketing was established in May 2018. It has been doing business after 11 years in digital marketing, we transitioned to 100% AI and established a new company to represent the shift. It has always aimed to give our clients the ultimate marketing leverage!.

Currently, the closest thing to Prediction Marketing’s Data Insight Alert (DIA) service is Liveramp, but Prediction Marketing improved on this by not just predicting buyer behavior – we produce outcomes for our clients. . This alone is predicted to make Prediction Marketing’s Data Insight Alert (DIA) service more popular with customers in the Artificial Intelligence, Machine Learning Marketing space, quickly.

Once again, the Data Insight Alert (DIA) service is set to launch August 2019.

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Release ID: 88911273